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From the Brink - Newspapers Stop Their Slide

Published by: Borrell Associates Inc.

Published: Aug. 1, 2009 - 5 Pages


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Please Note: Due to the brevity and/or nature of the content posted, there is no table of contents available for this report.

Abstract

While everyone’s been writing the obituary for the newspaper industry, our numbers are showing something entirely different. We’re expecting U.S. newspapers to see a decline in 2009, then a mild rebound over the next five years. Our latest projections call for a 2.4% increase in newspaper advertising in 2010, and low single-digit increases for several more years.

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