Personal Hygiene in Vietnam to 2013

Published by: Datamonitor

Published: Oct. 9, 2009 - 138 Pages

Table of Contents

Chapter 1 Executive Summary

Summary market level: personal hygiene

Summary category level: bath & shower products

Summary category level: deodorants

Summary category level: soap

Chapter 2 Introduction

What is this report about?

How to use this report

Market definition

Chapter 3 Market Overview

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 4 Leading Company Profiles

Unilever

Procter & Gamble Company, The

Chapter 5 Category Analysis: Bath & shower products

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 6 Category Analysis: Deodorants

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 7 Category Analysis: Soap

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 8 Country Comparison

Value

Volume

Market share

Chapter 9 PESTLE Analysis

Summary

Political analysis

Economic analysis

Social analysis

Technological analysis

Legal analysis

Environmental analysis

Chapter 10 New Product Development

Product launches over time

Recent product launches

Chapter 11 Macroeconomic Profile

Macroeconomic indicators

Chapter 12 Research Methodology

Methodology overview

Secondary research

Market modeling

Creating an initial data model

Revising the initial data model

Creating a final estimate

Creating demographic value splits

Primary research

Data finalization

Ongoing research

Chapter 13 APPENDIX

Future readings

How to contact experts in your industry

Disclaimer

LIST OF FIGURES

Figure 1: Vietnam personal hygiene value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 2: Vietnam personal hygiene category growth comparison, by value, 2003-13

Figure 3: Vietnam personal hygiene volume and volume forecast, 2003-13 (units, million)

Figure 4: Vietnam personal hygiene category growth comparison, by volume, 2003-13

Figure 5: Vietnam personal hygiene company share, by value, 2007-08 (%)

Figure 6: Vietnam personal hygiene distribution channels, by value, 2007-08 (%)

Figure 7: Vietnam bath & shower products value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 8: Vietnam bath & shower products category growth comparison, by value, 2003-13

Figure 9: Vietnam bath & shower products volume and volume forecast, 2003-13 (units, million)

Figure 10: Vietnam bath & shower products category growth comparison, by volume, 2003-13

Figure 11: Vietnam bath & shower products company share, by value, 2007-08 (%)

Figure 12: Vietnam bath & shower products distribution channels, by value, 2007-08 (%)

Figure 13: Vietnam deodorants value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 14: Vietnam deodorants category growth comparison, by value, 2003-13

Figure 15: Vietnam deodorants volume and volume forecast, 2003-13 (units, million)

Figure 16: Vietnam deodorants category growth comparison, by volume, 2003-13

Figure 17: Vietnam deodorants company share, by value, 2007-08 (%)

Figure 18: Vietnam deodorants distribution channels, by value, 2007-08 (%)

Figure 19: Vietnam soap value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 20: Vietnam soap category growth comparison, by value, 2003-13

Figure 21: Vietnam soap volume and volume forecast, 2003-13 (units, million)

Figure 22: Vietnam soap category growth comparison, by volume, 2003-13

Figure 23: Vietnam soap company share, by value, 2007-08 (%)

Figure 24: Vietnam soap distribution channels, by value, 2007-08 (%)

Figure 25: Global personal hygiene market split (value terms, 2008), top five countries

Figure 26: Global personal hygiene market value, 2003-08, top five countries

Figure 27: Global personal hygiene market split (volume terms, 2008), top five countries

Figure 28: Global personal hygiene market volume, 2003-08, top five countries

Figure 29: Annual data review process

LIST OF TABLES

Table 1: Personal hygiene category definitions

Table 2: Personal hygiene distribution channels

Table 3: Vietnam personal hygiene value, 2003-08 (VNDm, nominal prices)

Table 4: Vietnam personal hygiene value forecast, 2008-13 (VNDm, nominal prices)

Table 5: Vietnam personal hygiene value, 2003-08 ($m, nominal prices)

Table 6: Vietnam personal hygiene value forecast, 2008-13 ($m, nominal prices)

Table 7: Vietnam personal hygiene volume, 2003-08 (units, million)

Table 8: Vietnam personal hygiene volume forecast, 2008-13 (units, million)

Table 9: Vietnam personal hygiene brand share, by value, 2007-08 (%)

Table 10: Vietnam personal hygiene value, by brand 2007-08 (VNDm, nominal prices)

Table 11: Vietnam personal hygiene company share by value, 2007-08 (%)

Table 12: Vietnam personal hygiene value, by company, 2007-08 (VNDm, nominal prices)

Table 13: Vietnam personal hygiene distribution channels, by value, 2007-08 (%)

Table 14: Vietnam personal hygiene value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 15: Vietnam personal hygiene expenditure per capita, 2003-08 (VND, nominal prices)

Table 16: Vietnam personal hygiene forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 17: Vietnam personal hygiene expenditure per capita, 2003-08 ($, nominal prices)

Table 18: Vietnam personal hygiene forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 19: Vietnam personal hygiene consumption per capita, 2003-08 (units)

Table 20: Vietnam personal hygiene forecast consumption per capita, 2008-13 (units)

Table 21: Unilever key facts

Table 22: Procter & Gamble Company, The key facts

Table 23: Vietnam bath & shower products value, 2003-08 (VNDm, nominal prices)

Table 24: Vietnam bath & shower products value forecast, 2008-13 (VNDm, nominal prices)

Table 25: Vietnam bath & shower products value, 2003-08 ($m, nominal prices)

Table 26: Vietnam bath & shower products value forecast, 2008-13 ($m, nominal prices)

Table 27: Vietnam bath & shower products volume, 2003-08 (units, million)

Table 28: Vietnam bath & shower products volume forecast, 2008-13 (units, million)

Table 29: Vietnam bath & shower products brand share, by value, 2007-08 (%)

Table 30: Vietnam bath & shower products value, by brand 2007-08 (VNDm, nominal prices)

Table 31: Vietnam bath & shower products company share by value, 2007-08 (%)

Table 32: Vietnam bath & shower products value, by company, 2007-08 (VNDm, nominal prices)

Table 33: Vietnam bath & shower products distribution channels, by value, 2007-08 (%)

Table 34: Vietnam bath & shower products value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 35: Vietnam bath & shower products expenditure per capita, 2003-08 (VND, nominal prices)

Table 36: Vietnam bath & shower products forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 37: Vietnam bath & shower products expenditure per capita, 2003-08 ($, nominal prices)

Table 38: Vietnam bath & shower products forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 39: Vietnam bath & shower products consumption per capita, 2003-08 (units)

Table 40: Vietnam bath & shower products forecast consumption per capita, 2008-13 (units)

Table 41: Vietnam deodorants value, 2003-08 (VNDm, nominal prices)

Table 42: Vietnam deodorants value forecast, 2008-13 (VNDm, nominal prices)

Table 43: Vietnam deodorants value, 2003-08 ($m, nominal prices)

Table 44: Vietnam deodorants value forecast, 2008-13 ($m, nominal prices)

Table 45: Vietnam deodorants volume, 2003-08 (units, million)

Table 46: Vietnam deodorants volume forecast, 2008-13 (units, million)

Table 47: Vietnam deodorants brand share, by value, 2007-08 (%)

Table 48: Vietnam deodorants value, by brand 2007-08 (VNDm, nominal prices)

Table 49: Vietnam deodorants company share by value, 2007-08 (%)

Table 50: Vietnam deodorants value, by company, 2007-08 (VNDm, nominal prices)

Table 51: Vietnam deodorants distribution channels, by value, 2007-08 (%)

Table 52: Vietnam deodorants value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 53: Vietnam deodorants expenditure per capita, 2003-08 (VND, nominal prices)

Table 54: Vietnam deodorants forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 55: Vietnam deodorants expenditure per capita, 2003-08 ($, nominal prices)

Table 56: Vietnam deodorants forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 57: Vietnam deodorants consumption per capita, 2003-08 (units)

Table 58: Vietnam deodorants forecast consumption per capita, 2008-13 (units)

Table 59: Vietnam soap value, 2003-08 (VNDm, nominal prices)

Table 60: Vietnam soap value forecast, 2008-13 (VNDm, nominal prices)

Table 61: Vietnam soap value, 2003-08 ($m, nominal prices)

Table 62: Vietnam soap value forecast, 2008-13 ($m, nominal prices)

Table 63: Vietnam soap volume, 2003-08 (units, million)

Table 64: Vietnam soap volume forecast, 2008-13 (units, million)

Table 65: Vietnam soap brand share, by value, 2007-08 (%)

Table 66: Vietnam soap value, by brand 2007-08 (VNDm, nominal prices)

Table 67: Vietnam soap company share by value, 2007-08 (%)

Table 68: Vietnam soap value, by company, 2007-08 (VNDm, nominal prices)

Table 69: Vietnam soap distribution channels, by value, 2007-08 (%)

Table 70: Vietnam soap value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 71: Vietnam soap expenditure per capita, 2003-08 (VND, nominal prices)

Table 72: Vietnam soap forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 73: Vietnam soap expenditure per capita, 2003-08 ($, nominal prices)

Table 74: Vietnam soap forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 75: Vietnam soap consumption per capita, 2003-08 (units)

Table 76: Vietnam soap forecast consumption per capita, 2008-13 (units)

Table 77: Global personal hygiene market value, 2008

Table 78: Global personal hygiene market split (value terms ($m), 2008), top five countries

Table 79: Global personal hygiene market volume, 2008

Table 80: Global personal hygiene market split (volume terms, 2008), top five countries

Table 81: Leading players, top five countries

Table 82: Analysis of Vietnam’s political landscape

Table 83: Analysis of Vietnam’s economy

Table 84: Analysis of Vietnam’s social system

Table 85: Analysis of Vietnam’s technology landscape

Table 86: Analysis of Vietnam’s legal landscape

Table 87: Analysis of Vietnam’s environmental landscape

Table 88: Vietnam personal hygiene new product launches reports, by company (top five companies), 2008

Table 89: Vietnam personal hygiene new product launches SKUs, by company (top five companies), 2008

Table 90: Vietnam personal hygiene new product launches (reports), by flavor and fragrances (top 10 flavors), 2008

Table 91: Vietnam personal hygiene new product launches (reports), by ingredients (top 10 ingredients), 2008

Table 92: Vietnam personal hygiene new product launches (reports), by package tags or claims (top 10 claims), 2008

Table 93: Vietnam personal hygiene new product launches (reports) 2008

Table 94: Vietnam population, by age group, 2003-08 (millions)

Table 95: Vietnam population forecast, by age group, 2008-13 (millions)

Table 96: Vietnam population, by gender, 2003-08 (millions)

Table 97: Vietnam population forecast, by gender, 2008-13 (millions)

Table 98: Vietnam nominal GDP, 2003-08 (VNDbn, nominal prices)

Table 99: Vietnam nominal GDP forecast, 2008-13 (VNDbn, nominal prices)

Table 100: Vietnam real GDP, 2003-08 (VNDbn, 2000 prices)

Table 101: Vietnam real GDP forecast, 2008-13 (VNDbn, 2000 prices)

Table 102: Vietnam real GDP, 2003-08 ($bn, 2000 prices)

Table 103: Vietnam real GDP forecast, 2008-13 ($bn, 2000 prices)

Table 104: Vietnam consumer price index, 2003-08 (2000=100)

Table 105: Vietnam consumer price index, 2008-13 (2000=100)

Abstract

• Contains information on three categories: deodorants, soap and bath & shower products
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008
• Review of the top two companies within the personal hygiene market, including company overview, key facts and business description

• Develop business strategies by understanding the quantitative trends within the personal hygiene market in Vietnam
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

About MarketResearch.com
MarketResearch.com is an online aggregator selling over 250,000 market research reports, company profiles and country profiles from over 650 research firms. Our reports will provide you with the critical business and competitive intelligence you need for strategic planning and marketing research. Coverage includes the US, UK, Europe, Asia and global markets.