Personal Hygiene in South Korea to 2013

Published by: Datamonitor

Published: Oct. 9, 2009 - 142 Pages

Table of Contents

Chapter 1 Executive Summary

Summary market level: personal hygiene

Summary category level: bath & shower products

Summary category level: deodorants

Summary category level: soap

Chapter 2 Introduction

What is this report about?

How to use this report

Market definition

Chapter 3 Market Overview

Value analysis (Won), 2003-08

Value analysis (Won), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 4 Leading Company Profiles

Unilever

Amorepacific corp.

Chapter 5 Category Analysis: Bath & shower products

Value analysis (Won), 2003-08

Value analysis (Won), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 6 Category Analysis: Deodorants

Value analysis (Won), 2003-08

Value analysis (Won), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 7 Category Analysis: Soap

Value analysis (Won), 2003-08

Value analysis (Won), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 8 Country Comparison

Value

Volume

Market share

Chapter 9 PESTLE Analysis

Summary

Political analysis

Economic analysis

Social analysis

Technological analysis

Legal analysis

Environmental analysis

Chapter 10 New Product Development

Product launches over time

Recent product launches

Chapter 11 Macroeconomic Profile

Macroeconomic indicators

Chapter 12 Research Methodology

Methodology overview

Secondary research

Market modeling

Creating an initial data model

Revising the initial data model

Creating a final estimate

Creating demographic value splits

Primary research

Data finalization

Ongoing research

Chapter 13 APPENDIX

Future readings

How to contact experts in your industry

Disclaimer

LIST OF FIGURES

Figure 1: South Korea personal hygiene value and value forecast, 2003-13 (KRWm, nominal prices)

Figure 2: South Korea personal hygiene category growth comparison, by value, 2003-13

Figure 3: South Korea personal hygiene volume and volume forecast, 2003-13 (units, million)

Figure 4: South Korea personal hygiene category growth comparison, by volume, 2003-13

Figure 5: South Korea personal hygiene company share, by value, 2007-08 (%)

Figure 6: South Korea personal hygiene distribution channels, by value, 2007-08 (%)

Figure 7: South Korea bath & shower products value and value forecast, 2003-13 (KRWm, nominal prices)

Figure 8: South Korea bath & shower products category growth comparison, by value, 2003-13

Figure 9: South Korea bath & shower products volume and volume forecast, 2003-13 (units, million)

Figure 10: South Korea bath & shower products category growth comparison, by volume, 2003-13

Figure 11: South Korea bath & shower products company share, by value, 2007-08 (%)

Figure 12: South Korea bath & shower products distribution channels, by value, 2007-08 (%)

Figure 13: South Korea deodorants value and value forecast, 2003-13 (KRWm, nominal prices)

Figure 14: South Korea deodorants category growth comparison, by value, 2003-13

Figure 15: South Korea deodorants volume and volume forecast, 2003-13 (units, million)

Figure 16: South Korea deodorants category growth comparison, by volume, 2003-13

Figure 17: South Korea deodorants company share, by value, 2007-08 (%)

Figure 18: South Korea deodorants distribution channels, by value, 2007-08 (%)

Figure 19: South Korea soap value and value forecast, 2003-13 (KRWm, nominal prices)

Figure 20: South Korea soap category growth comparison, by value, 2003-13

Figure 21: South Korea soap volume and volume forecast, 2003-13 (units, million)

Figure 22: South Korea soap category growth comparison, by volume, 2003-13

Figure 23: South Korea soap company share, by value, 2007-08 (%)

Figure 24: South Korea soap distribution channels, by value, 2007-08 (%)

Figure 25: Global personal hygiene market split (value terms, 2008), top five countries

Figure 26: Global personal hygiene market value, 2003-08, top five countries

Figure 27: Global personal hygiene market split (volume terms, 2008), top five countries

Figure 28: Global personal hygiene market volume, 2003-08, top five countries

Figure 29: Annual data review process

LIST OF TABLES

Table 1: Personal hygiene category definitions

Table 2: Personal hygiene distribution channels

Table 3: South Korea personal hygiene value, 2003-08 (KRWm, nominal prices)

Table 4: South Korea personal hygiene value forecast, 2008-13 (KRWm, nominal prices)

Table 5: South Korea personal hygiene value, 2003-08 ($m, nominal prices)

Table 6: South Korea personal hygiene value forecast, 2008-13 ($m, nominal prices)

Table 7: South Korea personal hygiene volume, 2003-08 (units, million)

Table 8: South Korea personal hygiene volume forecast, 2008-13 (units, million)

Table 9: South Korea personal hygiene brand share, by value, 2007-08 (%)

Table 10: South Korea personal hygiene value, by brand 2007-08 (KRWm, nominal prices)

Table 11: South Korea personal hygiene company share by value, 2007-08 (%)

Table 12: South Korea personal hygiene value, by company, 2007-08 (KRWm, nominal prices)

Table 13: South Korea personal hygiene distribution channels, by value, 2007-08 (%)

Table 14: South Korea personal hygiene value, by distribution channel, 2007-08 (KRWm, nominal prices)

Table 15: South Korea personal hygiene expenditure per capita, 2003-08 (KRW, nominal prices)

Table 16: South Korea personal hygiene forecast expenditure per capita, 2008-13 (KRW, nominal prices)

Table 17: South Korea personal hygiene expenditure per capita, 2003-08 ($, nominal prices)

Table 18: South Korea personal hygiene forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 19: South Korea personal hygiene consumption per capita, 2003-08 (units)

Table 20: South Korea personal hygiene forecast consumption per capita, 2008-13 (units)

Table 21: Unilever key facts

Table 22: Amorepacific Corp. key facts

Table 23: South Korea bath & shower products value, 2003-08 (KRWm, nominal prices)

Table 24: South Korea bath & shower products value forecast, 2008-13 (KRWm, nominal prices)

Table 25: South Korea bath & shower products value, 2003-08 ($m, nominal prices)

Table 26: South Korea bath & shower products value forecast, 2008-13 ($m, nominal prices)

Table 27: South Korea bath & shower products volume, 2003-08 (units, million)

Table 28: South Korea bath & shower products volume forecast, 2008-13 (units, million)

Table 29: South Korea bath & shower products brand share, by value, 2007-08 (%)

Table 30: South Korea bath & shower products value, by brand 2007-08 (KRWm, nominal prices)

Table 31: South Korea bath & shower products company share by value, 2007-08 (%)

Table 32: South Korea bath & shower products value, by company, 2007-08 (KRWm, nominal prices)

Table 33: South Korea bath & shower products distribution channels, by value, 2007-08 (%)

Table 34: South Korea bath & shower products value, by distribution channel, 2007-08 (KRWm, nominal prices)

Table 35: South Korea bath & shower products expenditure per capita, 2003-08 (KRW, nominal prices)

Table 36: South Korea bath & shower products forecast expenditure per capita, 2008-13 (KRW, nominal prices)

Table 37: South Korea bath & shower products expenditure per capita, 2003-08 ($, nominal prices)

Table 38: South Korea bath & shower products forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 39: South Korea bath & shower products consumption per capita, 2003-08 (units)

Table 40: South Korea bath & shower products forecast consumption per capita, 2008-13 (units)

Table 41: South Korea deodorants value, 2003-08 (KRWm, nominal prices)

Table 42: South Korea deodorants value forecast, 2008-13 (KRWm, nominal prices)

Table 43: South Korea deodorants value, 2003-08 ($m, nominal prices)

Table 44: South Korea deodorants value forecast, 2008-13 ($m, nominal prices)

Table 45: South Korea deodorants volume, 2003-08 (units, million)

Table 46: South Korea deodorants volume forecast, 2008-13 (units, million)

Table 47: South Korea deodorants brand share, by value, 2007-08 (%)

Table 48: South Korea deodorants value, by brand 2007-08 (KRWm, nominal prices)

Table 49: South Korea deodorants company share by value, 2007-08 (%)

Table 50: South Korea deodorants value, by company, 2007-08 (KRWm, nominal prices)

Table 51: South Korea deodorants distribution channels, by value, 2007-08 (%)

Table 52: South Korea deodorants value, by distribution channel, 2007-08 (KRWm, nominal prices)

Table 53: South Korea deodorants expenditure per capita, 2003-08 (KRW, nominal prices)

Table 54: South Korea deodorants forecast expenditure per capita, 2008-13 (KRW, nominal prices)

Table 55: South Korea deodorants expenditure per capita, 2003-08 ($, nominal prices)

Table 56: South Korea deodorants forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 57: South Korea deodorants consumption per capita, 2003-08 (units)

Table 58: South Korea deodorants forecast consumption per capita, 2008-13 (units)

Table 59: South Korea soap value, 2003-08 (KRWm, nominal prices)

Table 60: South Korea soap value forecast, 2008-13 (KRWm, nominal prices)

Table 61: South Korea soap value, 2003-08 ($m, nominal prices)

Table 62: South Korea soap value forecast, 2008-13 ($m, nominal prices)

Table 63: South Korea soap volume, 2003-08 (units, million)

Table 64: South Korea soap volume forecast, 2008-13 (units, million)

Table 65: South Korea soap brand share, by value, 2007-08 (%)

Table 66: South Korea soap value, by brand 2007-08 (KRWm, nominal prices)

Table 67: South Korea soap company share by value, 2007-08 (%)

Table 68: South Korea soap value, by company, 2007-08 (KRWm, nominal prices)

Table 69: South Korea soap distribution channels, by value, 2007-08 (%)

Table 70: South Korea soap value, by distribution channel, 2007-08 (KRWm, nominal prices)

Table 71: South Korea soap expenditure per capita, 2003-08 (KRW, nominal prices)

Table 72: South Korea soap forecast expenditure per capita, 2008-13 (KRW, nominal prices)

Table 73: South Korea soap expenditure per capita, 2003-08 ($, nominal prices)

Table 74: South Korea soap forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 75: South Korea soap consumption per capita, 2003-08 (units)

Table 76: South Korea soap forecast consumption per capita, 2008-13 (units)

Table 77: Global personal hygiene market value, 2008

Table 78: Global personal hygiene market split (value terms ($m), 2008), top five countries

Table 79: Global personal hygiene market volume, 2008

Table 80: Global personal hygiene market split (volume terms, 2008), top five countries

Table 81: Leading players, top five countries

Table 82: Analysis of South Korea’s political landscape

Table 83: Analysis of South Korea’s economic landscape

Table 84: Analysis of South Korea’s social landscape

Table 85: Analysis of South Korea’s technology landscape

Table 86: Analysis of South Korea’s legal landscape

Table 87: Analysis of South Korea’s environmental landscape

Table 88: South Korea personal hygiene new product launches reports, by company (top five companies), 2008

Table 89: South Korea personal hygiene new product launches SKUs, by company (top five companies), 2008

Table 90: South Korea personal hygiene new product launches (reports), by flavor and fragrances (top 10 flavors), 2008

Table 91: South Korea personal hygiene new product launches (reports), by ingredients (top 10 ingredients), 2008

Table 92: South Korea personal hygiene new product launches (reports), by package tags or claims (top 10 claims), 2008

Table 93: South Korea personal hygiene new product launches (reports) - Recent five launches (2008)

Table 94: South Korea population, by age group, 2003-08 (millions)

Table 95: South Korea population forecast, by age group, 2008-13 (millions)

Table 96: South Korea population, by gender, 2003-08 (millions)

Table 97: South Korea population forecast, by gender, 2008-13 (millions)

Table 98: South Korea nominal GDP, 2003-08 (KRWbn, nominal prices)

Table 99: South Korea nominal GDP forecast, 2008-13 (KRWbn, nominal prices)

Table 100: South Korea real GDP, 2003-08 (KRWbn, 2000 prices)

Table 101: South Korea real GDP forecast, 2008-13 (KRWbn, 2000 prices)

Table 102: South Korea real GDP, 2003-08 ($bn, 2000 prices)

Table 103: South Korea real GDP forecast, 2008-13 ($bn, 2000 prices)

Table 104: South Korea consumer price index, 2003-08 (2000=100)

Table 105: South Korea consumer price index, 2008-13 (2000=100)

Abstract

• Contains information on three categories: deodorants, soap and bath & shower products
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008
• Review of the top two companies within the personal hygiene market, including company overview, key facts and business description

• Develop business strategies by understanding the quantitative trends within the personal hygiene market in South Korea
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

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