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Personal Hygiene in the Philippines to 2013

Published by: Datamonitor

Published: Oct. 9, 2009 - 138 Pages


Table of Contents


Chapter 1 Executive Summary
Summary market level: personal hygiene
Summary category level: bath & shower products
Summary category level: deodorants
Summary category level: soap
Chapter 2 Introduction
What is this report about?
How to use this report
Market definition
Chapter 3 Market Overview
Value analysis (Philippine Peso), 2003-08
Value analysis (Philippine Peso), 2008-13
Value analysis (US dollars), 2003-08
Value analysis (US dollars), 2008-13
Volume analysis, 2003-08
Volume analysis, 2008-13
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita
Chapter 4 Leading Company Profiles
Procter & Gamble Company, The
Johnson & Johnson
Chapter 5 Category Analysis: Bath & shower products
Value analysis (Philippine Peso), 2003-08
Value analysis (Philippine Peso), 2008-13
Value analysis (US dollars), 2003-08
Value analysis (US dollars), 2008-13
Volume analysis, 2003-08
Volume analysis, 2008-13
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita
Chapter 6 Category Analysis: Deodorants
Value analysis (Philippine Peso), 2003-08
Value analysis (Philippine Peso), 2008-13
Value analysis (US dollars), 2003-08
Value analysis (US dollars), 2008-13
Volume analysis, 2003-08
Volume analysis, 2008-13
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita
Chapter 7 Category Analysis: Soap
Value analysis (Philippine Peso), 2003-08
Value analysis (Philippine Peso), 2008-13
Value analysis (US dollars), 2003-08
Value analysis (US dollars), 2008-13
Volume analysis, 2003-08
Volume analysis, 2008-13
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita
Chapter 8 Country Comparison
Value
Volume
Market share
Chapter 9 PESTLE Analysis
Summary
Political analysis
Economic analysis
Social analysis
Technological analysis
Legal analysis
Environmental analysis
Chapter 10 New Product Development
Product launches over time
Recent product launches
Chapter 11 Macroeconomic Profile
Macroeconomic indicators
Chapter 12 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research
Chapter 13 APPENDIX
Future readings
How to contact experts in your industry
Disclaimer
LIST OF FIGURES
Figure 1: Philippines personal hygiene value and value forecast, 2003-13 (PHPm, nominal prices)
Figure 2: Philippines personal hygiene category growth comparison, by value, 2003-13
Figure 3: Philippines personal hygiene volume and volume forecast, 2003-13 (units, million)
Figure 4: Philippines personal hygiene category growth comparison, by volume, 2003-13
Figure 5: Philippines personal hygiene company share, by value, 2007-08 (%)
Figure 6: Philippines personal hygiene distribution channels, by value, 2007-08 (%)
Figure 7: Philippines bath & shower products value and value forecast, 2003-13 (PHPm, nominal prices)
Figure 8: Philippines bath & shower products category growth comparison, by value, 2003-13
Figure 9: Philippines bath & shower products volume and volume forecast, 2003-13 (units, million)
Figure 10: Philippines bath & shower products category growth comparison, by volume, 2003-13
Figure 11: Philippines bath & shower products company share, by value, 2007-08 (%)
Figure 12: Philippines bath & shower products distribution channels, by value, 2007-08 (%)
Figure 13: Philippines deodorants value and value forecast, 2003-13 (PHPm, nominal prices)
Figure 14: Philippines deodorants category growth comparison, by value, 2003-13
Figure 15: Philippines deodorants volume and volume forecast, 2003-13 (units, million)
Figure 16: Philippines deodorants category growth comparison, by volume, 2003-13
Figure 17: Philippines deodorants company share, by value, 2007-08 (%)
Figure 18: Philippines deodorants distribution channels, by value, 2007-08 (%)
Figure 19: Philippines soap value and value forecast, 2003-13 (PHPm, nominal prices)
Figure 20: Philippines soap category growth comparison, by value, 2003-13
Figure 21: Philippines soap volume and volume forecast, 2003-13 (units, million)
Figure 22: Philippines soap category growth comparison, by volume, 2003-13
Figure 23: Philippines soap company share, by value, 2007-08 (%)
Figure 24: Philippines soap distribution channels, by value, 2007-08 (%)
Figure 25: Global personal hygiene market split (value terms, 2008), top five countries
Figure 26: Global personal hygiene market value, 2003-08, top five countries
Figure 27: Global personal hygiene market split (volume terms, 2008), top five countries
Figure 28: Global personal hygiene market volume, 2003-08, top five countries
Figure 29: Annual data review process
LIST OF TABLES
Table 1: Personal hygiene category definitions
Table 2: Personal hygiene distribution channels
Table 3: Philippines personal hygiene value, 2003-08 (PHPm, nominal prices)
Table 4: Philippines personal hygiene value forecast, 2008-13 (PHPm, nominal prices)
Table 5: Philippines personal hygiene value, 2003-08 ($m, nominal prices)
Table 6: Philippines personal hygiene value forecast, 2008-13 ($m, nominal prices)
Table 7: Philippines personal hygiene volume, 2003-08 (units, million)
Table 8: Philippines personal hygiene volume forecast, 2008-13 (units, million)
Table 9: Philippines personal hygiene brand share, by value, 2007-08 (%)
Table 10: Philippines personal hygiene value, by brand 2007-08 (PHPm, nominal prices)
Table 11: Philippines personal hygiene company share by value, 2007-08 (%)
Table 12: Philippines personal hygiene value, by company, 2007-08 (PHPm, nominal prices)
Table 13: Philippines personal hygiene distribution channels, by value, 2007-08 (%)
Table 14: Philippines personal hygiene value, by distribution channel, 2007-08 (PHPm, nominal prices)
Table 15: Philippines personal hygiene expenditure per capita, 2003-08 (PHP, nominal prices)
Table 16: Philippines personal hygiene forecast expenditure per capita, 2008-13 (PHP, nominal prices)
Table 17: Philippines personal hygiene expenditure per capita, 2003-08 ($, nominal prices)
Table 18: Philippines personal hygiene forecast expenditure per capita, 2008-13 ($, nominal prices)
Table 19: Philippines personal hygiene consumption per capita, 2003-08 (units)
Table 20: Philippines personal hygiene forecast consumption per capita, 2008-13 (units)
Table 21: Procter & Gamble Company, The key facts
Table 22: Johnson & Johnson key facts
Table 23: Philippines bath & shower products value, 2003-08 (PHPm, nominal prices)
Table 24: Philippines bath & shower products value forecast, 2008-13 (PHPm, nominal prices)
Table 25: Philippines bath & shower products value, 2003-08 ($m, nominal prices)
Table 26: Philippines bath & shower products value forecast, 2008-13 ($m, nominal prices)
Table 27: Philippines bath & shower products volume, 2003-08 (units, million)
Table 28: Philippines bath & shower products volume forecast, 2008-13 (units, million)
Table 29: Philippines bath & shower products brand share, by value, 2007-08 (%)
Table 30: Philippines bath & shower products value, by brand 2007-08 (PHPm, nominal prices)
Table 31: Philippines bath & shower products company share by value, 2007-08 (%)
Table 32: Philippines bath & shower products value, by company, 2007-08 (PHPm, nominal prices)
Table 33: Philippines bath & shower products distribution channels, by value, 2007-08 (%)
Table 34: Philippines bath & shower products value, by distribution channel, 2007-08 (PHPm, nominal prices)
Table 35: Philippines bath & shower products expenditure per capita, 2003-08 (PHP, nominal prices)
Table 36: Philippines bath & shower products forecast expenditure per capita, 2008-13 (PHP, nominal prices)
Table 37: Philippines bath & shower products expenditure per capita, 2003-08 ($, nominal prices)
Table 38: Philippines bath & shower products forecast expenditure per capita, 2008-13 ($, nominal prices)
Table 39: Philippines bath & shower products consumption per capita, 2003-08 (units)
Table 40: Philippines bath & shower products forecast consumption per capita, 2008-13 (units)
Table 41: Philippines deodorants value, 2003-08 (PHPm, nominal prices)
Table 42: Philippines deodorants value forecast, 2008-13 (PHPm, nominal prices)
Table 43: Philippines deodorants value, 2003-08 ($m, nominal prices)
Table 44: Philippines deodorants value forecast, 2008-13 ($m, nominal prices)
Table 45: Philippines deodorants volume, 2003-08 (units, million)
Table 46: Philippines deodorants volume forecast, 2008-13 (units, million)
Table 47: Philippines deodorants brand share, by value, 2007-08 (%)
Table 48: Philippines deodorants value, by brand 2007-08 (PHPm, nominal prices)
Table 49: Philippines deodorants company share by value, 2007-08 (%)
Table 50: Philippines deodorants value, by company, 2007-08 (PHPm, nominal prices)
Table 51: Philippines deodorants distribution channels, by value, 2007-08 (%)
Table 52: Philippines deodorants value, by distribution channel, 2007-08 (PHPm, nominal prices)
Table 53: Philippines deodorants expenditure per capita, 2003-08 (PHP, nominal prices)
Table 54: Philippines deodorants forecast expenditure per capita, 2008-13 (PHP, nominal prices)
Table 55: Philippines deodorants expenditure per capita, 2003-08 ($, nominal prices)
Table 56: Philippines deodorants forecast expenditure per capita, 2008-13 ($, nominal prices)
Table 57: Philippines deodorants consumption per capita, 2003-08 (units)
Table 58: Philippines deodorants forecast consumption per capita, 2008-13 (units)
Table 59: Philippines soap value, 2003-08 (PHPm, nominal prices)
Table 60: Philippines soap value forecast, 2008-13 (PHPm, nominal prices)
Table 61: Philippines soap value, 2003-08 ($m, nominal prices)
Table 62: Philippines soap value forecast, 2008-13 ($m, nominal prices)
Table 63: Philippines soap volume, 2003-08 (units, million)
Table 64: Philippines soap volume forecast, 2008-13 (units, million)
Table 65: Philippines soap brand share, by value, 2007-08 (%)
Table 66: Philippines soap value, by brand 2007-08 (PHPm, nominal prices)
Table 67: Philippines soap company share by value, 2007-08 (%)
Table 68: Philippines soap value, by company, 2007-08 (PHPm, nominal prices)
Table 69: Philippines soap distribution channels, by value, 2007-08 (%)
Table 70: Philippines soap value, by distribution channel, 2007-08 (PHPm, nominal prices)
Table 71: Philippines soap expenditure per capita, 2003-08 (PHP, nominal prices)
Table 72: Philippines soap forecast expenditure per capita, 2008-13 (PHP, nominal prices)
Table 73: Philippines soap expenditure per capita, 2003-08 ($, nominal prices)
Table 74: Philippines soap forecast expenditure per capita, 2008-13 ($, nominal prices)
Table 75: Philippines soap consumption per capita, 2003-08 (units)
Table 76: Philippines soap forecast consumption per capita, 2008-13 (units)
Table 77: Global personal hygiene market value, 2008
Table 78: Global personal hygiene market split (value terms ($m), 2008), top five countries
Table 79: Global personal hygiene market volume, 2008
Table 80: Global personal hygiene market split (volume terms, 2008), top five countries
Table 81: Leading players, top five countries
Table 82: Analysis of the Philippines’ political landscape
Table 83: Analysis of the Philippines’ economy
Table 84: Analysis of the Philippines’ social system
Table 85: Analysis of the Philippines’ technology landscape
Table 86: Analysis of the Philippines’ legal landscape
Table 87: Analysis of the Philippines’ environmental landscape
Table 88: Philippines personal hygiene new product launches reports, by company (top five companies), 2008
Table 89: Philippines personal hygiene new product launches SKUs, by company (top five companies), 2008
Table 90: Philippines personal hygiene new product launches (reports), by flavor and fragrances (top 10 flavors), 2008
Table 91: Philippines personal hygiene new product launches (reports), by ingredients (top 10 ingredients), 2008
Table 92: Philippines personal hygiene new product launches (reports), by package tags or claims (top 10 claims), 2008
Table 93: Philippines personal hygiene new product launches (reports) - Recent five launches (2008)
Table 94: Philippines population, by age group, 2003-08 (millions)
Table 95: Philippines population forecast, by age group, 2008-13 (millions)
Table 96: Philippines population, by gender, 2003-08 (millions)
Table 97: Philippines population forecast, by gender, 2008-13 (millions)
Table 98: Philippines nominal GDP, 2003-08 (PHPbn, nominal prices)
Table 99: Philippines nominal GDP forecast, 2008-13 (PHPbn, nominal prices)
Table 100: Philippines real GDP, 2003-08 (PHPbn, 2000 prices)
Table 101: Philippines real GDP forecast, 2008-13 (PHPbn, 2000 prices)
Table 102: Philippines real GDP, 2003-08 ($bn, 2000 prices)
Table 103: Philippines real GDP forecast, 2008-13 ($bn, 2000 prices)
Table 104: Philippines consumer price index, 2003-08 (2000=100)
Table 105: Philippines consumer price index, 2008-13 (2000=100)

Abstract

Introduction

This databook provides key data and information on the personal hygiene market in the Philippines. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope
  • Contains information on three categories: deodorants, soap and bath & shower products
  • Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
  • Category level company and brand share as well as distribution share information for 2007 and 2008
  • Review of the top two companies within the personal hygiene market, including company overview, key facts and business description
Highlights

The market for personal hygiene in the Philippines increased at a compound annual growth rate of 5.3% between 2003 and 2008.

The Soap category led the personal hygiene market in the Philippines, accounting for a share of 61.3%.

Leading players in the Philippine personal hygiene market include Procter & Gamble Company, The, Johnson & Johnson and Colgate-Palmolive Company.

Reasons to Purchase
  • Develop business strategies by understanding the quantitative trends within the personal hygiene market in the Philippines
  • Design effective marketing and sales strategies by identifying key market categories and segments
  • Identify key players within the market to plan lucrative M&A, partnerships and agreements


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