Personal Hygiene in Mexico to 2013

Published by: Datamonitor

Published: Oct. 9, 2009 - 141 Pages

Table of Contents

Chapter 1 Executive Summary

Summary market level: personal hygiene

Summary category level: bath & shower products

Summary category level: deodorants

Summary category level: soap

Chapter 2 Introduction

What is this report about?

How to use this report

Market definition

Chapter 3 Market Overview

Value analysis (Mexican Peso), 2003-08

Value analysis (Mexican Peso), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 4 Leading Company Profiles

Procter & Gamble Company, The

Colgate-Palmolive Company

Chapter 5 Category Analysis: Bath & shower products

Value analysis (Mexican Peso), 2003-08

Value analysis (Mexican Peso), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 6 Category Analysis: Deodorants

Value analysis (Mexican Peso), 2003-08

Value analysis (Mexican Peso), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 7 Category Analysis: Soap

Value analysis (Mexican Peso), 2003-08

Value analysis (Mexican Peso), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 8 Country Comparison

Value

Volume

Market share

Chapter 9 PESTLE Analysis

Summary

Political analysis

Economic analysis

Social analysis

Technological analysis

Legal analysis

Environmental analysis

Chapter 10 New Product Development

Product launches over time

Recent product launches

Chapter 11 Macroeconomic Profile

Macroeconomic indicators

Chapter 12 Research Methodology

Methodology overview

Secondary research

Market modeling

Creating an initial data model

Revising the initial data model

Creating a final estimate

Creating demographic value splits

Primary research

Data finalization

Ongoing research

Chapter 13 APPENDIX

Future readings

How to contact experts in your industry

Disclaimer

LIST OF FIGURES

Figure 1: Mexico personal hygiene value and value forecast, 2003-13 (MXNm, nominal prices)

Figure 2: Mexico personal hygiene category growth comparison, by value, 2003-13

Figure 3: Mexico personal hygiene volume and volume forecast, 2003-13 (units, million)

Figure 4: Mexico personal hygiene category growth comparison, by volume, 2003-13

Figure 5: Mexico personal hygiene company share, by value, 2007-08 (%)

Figure 6: Mexico personal hygiene distribution channels, by value, 2007-08 (%)

Figure 7: Mexico bath & shower products value and value forecast, 2003-13 (MXNm, nominal prices)

Figure 8: Mexico bath & shower products category growth comparison, by value, 2003-13

Figure 9: Mexico bath & shower products volume and volume forecast, 2003-13 (units, million)

Figure 10: Mexico bath & shower products category growth comparison, by volume, 2003-13

Figure 11: Mexico bath & shower products company share, by value, 2007-08 (%)

Figure 12: Mexico bath & shower products distribution channels, by value, 2007-08 (%)

Figure 13: Mexico deodorants value and value forecast, 2003-13 (MXNm, nominal prices)

Figure 14: Mexico deodorants category growth comparison, by value, 2003-13

Figure 15: Mexico deodorants volume and volume forecast, 2003-13 (units, million)

Figure 16: Mexico deodorants category growth comparison, by volume, 2003-13

Figure 17: Mexico deodorants company share, by value, 2007-08 (%)

Figure 18: Mexico deodorants distribution channels, by value, 2007-08 (%)

Figure 19: Mexico soap value and value forecast, 2003-13 (MXNm, nominal prices)

Figure 20: Mexico soap category growth comparison, by value, 2003-13

Figure 21: Mexico soap volume and volume forecast, 2003-13 (units, million)

Figure 22: Mexico soap category growth comparison, by volume, 2003-13

Figure 23: Mexico soap company share, by value, 2007-08 (%)

Figure 24: Mexico soap distribution channels, by value, 2007-08 (%)

Figure 25: Global personal hygiene market split (value terms, 2008), top five countries

Figure 26: Global personal hygiene market value, 2003-08, top five countries

Figure 27: Global personal hygiene market split (volume terms, 2008), top five countries

Figure 28: Global personal hygiene market volume, 2003-08, top five countries

Figure 29: Annual data review process

LIST OF TABLES

Table 1: Personal hygiene category definitions

Table 2: Personal hygiene distribution channels

Table 3: Mexico personal hygiene value, 2003-08 (MXNm, nominal prices)

Table 4: Mexico personal hygiene value forecast, 2008-13 (MXNm, nominal prices)

Table 5: Mexico personal hygiene value, 2003-08 ($m, nominal prices)

Table 6: Mexico personal hygiene value forecast, 2008-13 ($m, nominal prices)

Table 7: Mexico personal hygiene volume, 2003-08 (units, million)

Table 8: Mexico personal hygiene volume forecast, 2008-13 (units, million)

Table 9: Mexico personal hygiene brand share, by value, 2007-08 (%)

Table 10: Mexico personal hygiene value, by brand 2007-08 (MXNm, nominal prices)

Table 11: Mexico personal hygiene company share by value, 2007-08 (%)

Table 12: Mexico personal hygiene value, by company, 2007-08 (MXNm, nominal prices)

Table 13: Mexico personal hygiene distribution channels, by value, 2007-08 (%)

Table 14: Mexico personal hygiene value, by distribution channel, 2007-08 (MXNm, nominal prices)

Table 15: Mexico personal hygiene expenditure per capita, 2003-08 (MXN, nominal prices)

Table 16: Mexico personal hygiene forecast expenditure per capita, 2008-13 (MXN, nominal prices)

Table 17: Mexico personal hygiene expenditure per capita, 2003-08 ($, nominal prices)

Table 18: Mexico personal hygiene forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 19: Mexico personal hygiene consumption per capita, 2003-08 (units)

Table 20: Mexico personal hygiene forecast consumption per capita, 2008-13 (units)

Table 21: Procter & Gamble Company, The key facts

Table 22: Colgate-Palmolive Company key facts

Table 23: Mexico bath & shower products value, 2003-08 (MXNm, nominal prices)

Table 24: Mexico bath & shower products value forecast, 2008-13 (MXNm, nominal prices)

Table 25: Mexico bath & shower products value, 2003-08 ($m, nominal prices)

Table 26: Mexico bath & shower products value forecast, 2008-13 ($m, nominal prices)

Table 27: Mexico bath & shower products volume, 2003-08 (units, million)

Table 28: Mexico bath & shower products volume forecast, 2008-13 (units, million)

Table 29: Mexico bath & shower products brand share, by value, 2007-08 (%)

Table 30: Mexico bath & shower products value, by brand 2007-08 (MXNm, nominal prices)

Table 31: Mexico bath & shower products company share by value, 2007-08 (%)

Table 32: Mexico bath & shower products value, by company, 2007-08 (MXNm, nominal prices)

Table 33: Mexico bath & shower products distribution channels, by value, 2007-08 (%)

Table 34: Mexico bath & shower products value, by distribution channel, 2007-08 (MXNm, nominal prices)

Table 35: Mexico bath & shower products expenditure per capita, 2003-08 (MXN, nominal prices)

Table 36: Mexico bath & shower products forecast expenditure per capita, 2008-13 (MXN, nominal prices)

Table 37: Mexico bath & shower products expenditure per capita, 2003-08 ($, nominal prices)

Table 38: Mexico bath & shower products forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 39: Mexico bath & shower products consumption per capita, 2003-08 (units)

Table 40: Mexico bath & shower products forecast consumption per capita, 2008-13 (units)

Table 41: Mexico deodorants value, 2003-08 (MXNm, nominal prices)

Table 42: Mexico deodorants value forecast, 2008-13 (MXNm, nominal prices)

Table 43: Mexico deodorants value, 2003-08 ($m, nominal prices)

Table 44: Mexico deodorants value forecast, 2008-13 ($m, nominal prices)

Table 45: Mexico deodorants volume, 2003-08 (units, million)

Table 46: Mexico deodorants volume forecast, 2008-13 (units, million)

Table 47: Mexico deodorants brand share, by value, 2007-08 (%)

Table 48: Mexico deodorants value, by brand 2007-08 (MXNm, nominal prices)

Table 49: Mexico deodorants company share by value, 2007-08 (%)

Table 50: Mexico deodorants value, by company, 2007-08 (MXNm, nominal prices)

Table 51: Mexico deodorants distribution channels, by value, 2007-08 (%)

Table 52: Mexico deodorants value, by distribution channel, 2007-08 (MXNm, nominal prices)

Table 53: Mexico deodorants expenditure per capita, 2003-08 (MXN, nominal prices)

Table 54: Mexico deodorants forecast expenditure per capita, 2008-13 (MXN, nominal prices)

Table 55: Mexico deodorants expenditure per capita, 2003-08 ($, nominal prices)

Table 56: Mexico deodorants forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 57: Mexico deodorants consumption per capita, 2003-08 (units)

Table 58: Mexico deodorants forecast consumption per capita, 2008-13 (units)

Table 59: Mexico soap value, 2003-08 (MXNm, nominal prices)

Table 60: Mexico soap value forecast, 2008-13 (MXNm, nominal prices)

Table 61: Mexico soap value, 2003-08 ($m, nominal prices)

Table 62: Mexico soap value forecast, 2008-13 ($m, nominal prices)

Table 63: Mexico soap volume, 2003-08 (units, million)

Table 64: Mexico soap volume forecast, 2008-13 (units, million)

Table 65: Mexico soap brand share, by value, 2007-08 (%)

Table 66: Mexico soap value, by brand 2007-08 (MXNm, nominal prices)

Table 67: Mexico soap company share by value, 2007-08 (%)

Table 68: Mexico soap value, by company, 2007-08 (MXNm, nominal prices)

Table 69: Mexico soap distribution channels, by value, 2007-08 (%)

Table 70: Mexico soap value, by distribution channel, 2007-08 (MXNm, nominal prices)

Table 71: Mexico soap expenditure per capita, 2003-08 (MXN, nominal prices)

Table 72: Mexico soap forecast expenditure per capita, 2008-13 (MXN, nominal prices)

Table 73: Mexico soap expenditure per capita, 2003-08 ($, nominal prices)

Table 74: Mexico soap forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 75: Mexico soap consumption per capita, 2003-08 (units)

Table 76: Mexico soap forecast consumption per capita, 2008-13 (units)

Table 77: Global personal hygiene market value, 2008

Table 78: Global personal hygiene market split (value terms ($m), 2008), top five countries

Table 79: Global personal hygiene market volume, 2008

Table 80: Global personal hygiene market split (volume terms, 2008), top five countries

Table 81: Leading players, top five countries

Table 82: Analysis of Mexico’s political landscape

Table 83: Analysis of Mexico’s economy

Table 84: Analysis of Mexico’s social system

Table 85: Analysis of Mexico’s technology landscape

Table 86: Analysis of Mexico’s legal landscape

Table 87: Analysis of Mexico’s environmental landscape

Table 88: Mexico personal hygiene new product launches reports, by company (top five companies), 2008

Table 89: Mexico personal hygiene new product launches SKUs, by company (top five companies), 2008

Table 90: Mexico personal hygiene new product launches (reports), by flavor and fragrances (top 10 flavors), 2008

Table 91: Mexico personal hygiene new product launches (reports), by ingredients (top 10 ingredients), 2008

Table 92: Mexico personal hygiene new product launches (reports), by package tags or claims (top 10 claims), 2008

Table 93: Mexico personal hygiene new product launches (reports) - Recent five launches (2008)

Table 94: Mexico population, by age group, 2003-08 (millions)

Table 95: Mexico population forecast, by age group, 2008-13 (millions)

Table 96: Mexico population, by gender, 2003-08 (millions)

Table 97: Mexico population forecast, by gender, 2008-13 (millions)

Table 98: Mexico nominal GDP, 2003-08 (MXNbn, nominal prices)

Table 99: Mexico nominal GDP forecast, 2008-13 (MXNbn, nominal prices)

Table 100: Mexico real GDP, 2003-08 (MXNbn, 2000 prices)

Table 101: Mexico real GDP forecast, 2008-13 (MXNbn, 2000 prices)

Table 102: Mexico real GDP, 2003-08 ($bn, 2000 prices)

Table 103: Mexico real GDP forecast, 2008-13 ($bn, 2000 prices)

Table 104: Mexico consumer price index, 2003-08 (2000=100)

Table 105: Mexico consumer price index, 2008-13 (2000=100)

Abstract

• Contains information on three categories: deodorants, soap and bath & shower products
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008
• Review of the top two companies within the personal hygiene market, including company overview, key facts and business description

• Develop business strategies by understanding the quantitative trends within the personal hygiene market in Mexico
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

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