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Understanding the Growth Opportunities in Russian and CIS Banking (Strategic Focus)Published by: Datamonitor Published: Oct. 5, 2009 - 35 Pages Table of Contents
AbstractIntroductionUp until the start of the current financial crisis, the retail banking market in the Commonwealth of Independent States (CIS) was undergoing a period of rapid transformation, as banks developed new products, services and channels. The sudden shock caused banks to change their priorities. The crisis is likely to significantly change both short- and potentially long-term IT priorities. Scope
One of the side effects of the financial crisis in the CIS banking industry is the strong budgetary pressure to lower costs. However, this pressure is expected to be a short-term issue only (until early 2010). What is important is that the long-term growth objectives remain intact. Companies that are interested in selling their solutions and services need to focus on the two primary criteria for selecting an IT vendor: price and the strength of the offering. It is important to highlight that the mentioned criteria take priority over local references and relationships. Reasons to Purchase
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