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Venezuela Agribusiness Report Q4 2009

Published by: Business Monitor International

Published: Oct. 5, 2009 - 57 Pages


Table of Contents


Executive Summary
SWOT Analysis
Venezuela Agricultural SWOT
Industry Business Environment Overview
Supply Demand Analysis
Venezuela Cocoa Outlook
Table: Venezuela Cocoa Production, Consumption & Trade
Table: Venezuela Cocoa Production, Consumption & Trade
Venezuela Sugar Outlook
Table: Venezuela Sugar Production, Consumption & Trade
Table: Venezuela Sugar Production, Consumption & Trade
Venezuela Dairy Outlook
Table: Venezuela Milk Production, Consumption & Trade
Table: Venezuela Butter Production, Consumption & Trade
Table: Venezuela Cheese Production, Consumption & Trade
Table: Venezuela Whole Milk Powder Production, Consumption & Trade
Table: Venezuela Milk Production, Consumption & Trade
Table: Venezuela Butter Production, Consumption & Trade
Table: Venezuela Cheese Production, Consumption & Trade
Table: Venezuela Whole Milk Powder Production, Consumption & Trade
Venezuela Livestock Outlook
Table: Venezuela Poultry Production, Consumption & Trade
Table: Venezuela Pork Production, Consumption & Trade
Table: Venezuela Beef & Veal Production, Consumption & Trade
Table: Venezuela Poultry Production, Consumption & Trade
Table: Venezuela Pork Production, Consumption & Trade
Table: Venezuela Beef & Veal Production, Consumption & Trade
Venezuela Coffee Outlook
Table: Venezuela Coffee Production, Consumption & Trade
Table: Venezuela Coffee Production, Consumption & Trade
Venezuela Grain Outlook
Table: Venezuela Wheat Production, Consumption & Trade
Table: Venezuela Corn Production, Consumption & Trade
Competitive Landscape
Table: Agricultural Commodity Producers & Traders
Table: Agribusiness Suppliers
Table: Integrated Agricultural Producers
Commodity Price Analysis
Corn
Table: Corn
Rice
Table: Rice
Soy
Table: Soybean
Wheat
Table: Wheat
Softs Update
Cocoa
Table: Cocoa
Coffee
Table: Coffee
Milk
Table: Milk
Sugar
Table: Sugar
Downstream Supply Chain Analysis
Industry Forecast Scenario - Food
Venezuela Food Consumption Indicators -- Historical Data & Forecasts, 2005-2013
Confectionery
Confectionery Value/Volume Sales -- Historical Data & Forecasts, 2005-2013
Industry Forecast Scenario - Retail
Industry Forecast Scenario - Retail
Venezuela Mass Grocery Retail -- Value Sales by Format -- Historical Data & Forecasts, 2005-2013
Sales Breakdown by Retail Format Type
Macroeconomic Forecast
Table: Venezuela - Economic Activity
Industry Trend Analysis
Trade Between Venezuela, Colombia Impacted By Political Dispute
Coffee May Be Imported For The First Time Ever
BMI Forecast Modelling
How We Generate Our Industry Forecasts

Abstract

In BMI's Venezuela Agribusiness Report for Q4 2009, we introduce the new Grain Outlook. Venezuela'sgrain production has seen some success over recent years. Production of corn, Venezuela's mostsignificant grain crop, grew more than 50% from 2004 to 2008, reversing the declines in productionthrough the 1990s. Despite this, growing demand for both corn and wheat, of which Venezuela produceslittle domestically, mean that the country is still a major net importer of grain.

President Hugo Chavez is aiming not only self-sufficiency in corn, but the development of a surplus forexport. With the right policies and investment, this aim is certainly not unachievable. The area planted tocorn has risen rapidly in the past few years under the government's National Sowing Plan. Despite this,the underdeveloped state of Venezuela's agricultural sector means there is still an abundance of fertileland available for further expansion of the production area. Chavez' hoped-for gains in production areheld back, however, by a combination of poor allocation of government resources and price controlswhich inhibit private investment.

Many farmers who have been granted land to farm complain that inputs such as feed and fertiliser as wellas training that were promised by the government has been slow in appearing. This has meant much of thenew land to be put to the tiller is still lying fallow. If Venezuela is to become self-sufficient in corn, thegovernment needs to work on ensuring that along with land, the poor are also granted the means to farmit. The government-set farmgate price also needs to be high enough to make investment in yieldimprovement worthwhile.

The disruption caused by price controls on agricultural commodities was amply shown in August by theseizure of coffee plants belonging to Fama de America and Cafe Madrid. Together, the two companiescontrol around 80% of Venezuela's coffee market. The seizures were motivated by warning from the twocompanies that they were running out of coffee supplies. The government alleged that the companies hadrecently made large purchases of coffee, and therefore something untoward must be going on. Thecompanies stand accused of illegally exporting coffee to Colombia, where prices are much higher. Atemporary intervention was issued and government workers seized the plants. A few days later, Chavezsaid that he intended to expropriate the companies' assets, making the seizures permanent.

The seizures are the latest in a long line of blows struck to Venezuela's food and agriculture industries.Regardless of whether these two companies were guilty of illicitly exporting coffee - an allegation bothfirms deny - the differential in the price paid for coffee in Venezuela and neighbouring Colombia meanscoffee will inevitably find its way over the border. Seizing processors will not change this. The only wayto effectively stem the trade is setting the price for coffee at a rate closer to that on the world market.While illicit trade with Colombia will no doubt be carrying on as strongly as ever, formal trade has fallendramatically since the end of July following the most recent spat between Venezuelan President HugoChavez and Colombian President Alvaro Uribe. This could see food shortages return as Venezuelastruggles to import enough food to meet demand following the collapse in supplies from Colombia.

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