Sports Clubs and Promoters

Published by: Global Industry Analysts

Published: Oct. 1, 2009 - 101 Pages

Table of Contents

1.INDUSTRY OVERVIEW

Historic Developments

Organization and Structure

Market Dynamics

Merchandising and Sponsorship

Salary Cap

Stadiums

Financing Stadium Construction

Optimizing Construction Costs

Impact from Decommissioning Old Stadium

Insurance Costs for Players

Television and Sports Industry - A Historic Review

Leading Franchises in Various Sports

Baseball

New York Yankees (US)

Yomiuri Giants (Japan)

American Football

Washington Redskins (US)

Basketball

The Los Angeles Lakers (US)

Ice Hockey

Soccer

Manchester United (UK)

Rugby

Leading Sports Promoters and Agents

IMG

SFX Sports Group

Octagon

2.MARKET TRENDS

Taking Ownership

Sports Sponsorship Industry: Recession Impacts

Impact of Slowdown on US’ Sports Industry

Sports Sponsorship: Brand Building Tool in the UK

Sports Events: Growth Drivers for Tourism Industry in the Middle East

Major Event and Grass-Root Sponsorships to Experience Strong Growth in the UK

Sports Sponsorship Market Corners Bigger Slice

3.PRODUCT OVERVIEW

Sports Clubs

Organizational Functions of a Sports Club

Multi-Sport Clubs Worldwide

Major Active Multi-Sports Clubs

Jugoslovensko Sportsko Društvo Partizan (Serbia)

Associazione Sportiva Roma (Italy)

Cardiff Athletic Club (Wales)

Futbol Club Barcelona (Spain)

Futebol Clube do Porto (Portugal)

Olympiacos CFP (Greece)

Panathinaikos Athlitikos Omilos (Greece)

Società Sportiva Lazio (Italy)

Sport Lisboa e Benfica (Portugal)

4.PROFESSIONAL SPORTS:

A HISTORIC REVIEW

Sports Revenue

Players Income

Baseball

National League

American League

Labor Organization

Television: Source of Home Entertainment

Owner-Player Relationship

Free Agents

Football

National Football League

NFL Union

All-America Football Conference

American Football League

World Football League

The United States Football League

Free Agents

Basketball

National Basketball Association (NBL/NBA)

American Basketball League (ABL)

Basketball Association of America (BAA)

NBL Vs BAA

Contemporary Basketball

NBA Players Association (NBAPA)

American Basketball Association (ABA)

Free Agents

Salary Restriction

Hockey

National Hockey Association (NHA/NHL)

Pacific Coast League (PCL)

National Hockey League Players Association

(NHLPA)

5.PRODUCT LAUNCHES

6.MERGERS AND ACQUISITIONS

7.STRATEGIC CORPORATE DEVELOPMENTS

A REGIONAL MARKET PERSPECTIVE

1.NORTH AMERICA

OUTLOOK

1a.THE UNITED STATES

Market Overview

Background

Prominent Professional Sports Groups

Major League Baseball (MLB)

Table 1: Sports Sponsorship Market in the US (2007): Percentage Breakdown of Sales based on MLB Licensed Merchandise by Teams - Yankees, Red Sox, Cubs, Cardinals,Dodgers, and Others

National Football League (NFL)

National Basketball Association (NBA)

National Hockey League (NHL)

Competition

Table 2: Sports Sponsorship in the US (2006): Percentage Breakdown of Sales by Corporate Sponsorship - Sports, Entertainment, Causes, Events, Associations, and Others

2.EUROPE

Market Overview

Football Sponsoring

Competitive Scenario

Table 3: Leading Football Clubs in Europe (2007-2008): Average Attendance for Real Madrid, Manchester United, Borussia Dortmund, Bayern Munich, Barcelona, Schalke 04,Arsenal, Celtic, AC Milan, and Hamburg SV

Table 4: Leading Football Clubs in Europe (2005-2006): Turnover in £ Million for Real Madrid, Barcelona, Juventus, Manchester United, AC Milan, Chelsea, Internazionale, Bayern Munich, Arsenal, and Liverpool

Table 5: Leading Football Clubs in the Benelux Region (2007-2008): Average Attendance for Ajax, Feyenoord, PSV Eindhoven, Club Brugge, Standard Liege, SC Heerenveen,RSC Anderlecht, KRC Genk, FC Utrecht,and Vitesse Arnhem

Table 6: Leading Football Clubs in Nordic Region including Norway, Sweden, Finland and Denmark (2007-2008): Average Attendance for FC Copenhagen, Rosenborg BK, SK Brann, Brondby IF, AIK, Viking FK, Valerenga, Fredrikstad FK, Malmo FF,and Hammarby IF

Table 7: Leading Football Clubs in France (2007-2008): Average Attendance for Olympique Marseille, Olympique Lyonnais, Paris Saint Germain, RC Lens, AS Saint-Etienne, Stade Rennais, Girondins de Bordeaux, FC Nantes Atlantiques, Toulouse, and SM Caen

Table 8: Leading Football Clubs in Italy (2007-2008): Average Attendance for AC Milan, FC Internazionale, SS Calcio Napoli, AS Roma, Fiorentina, US Palermo, Genoa C & FC 1893, UC Sampdoria, SS Lazio, and Juventus \

Table 9: Leading Football Clubs in Spain (2007-2008): Average Attendance for Real Madrid, Barcelona, Atletico de Madrid, Valencia, Sevilla, Real Betis, Athletic Bilbao,Real Zaragoza, Real Murcia,and RCD Espanol

Table 10: Leading Football Clubs in Poland (2007-2008): Average Attendance for Lech Poznan, Wisla Krakow, Gornik Zabrze,Korona Kielce, and Ruch Chorzow

Table 11: Leading Football Clubs in Portugal (2007-2008): Average Attendance for FC Porto, SL Benfica, Sporting CP, Vitoria Guimares,and Sporting Braga

Table 12: Leading Football Clubs in Scotland (2007-08 & 2008-09): Average Attendance for Celtic, Rangers, Heart of Midlothian, Aberdeen, Hibernian, Dundee United, Falkirk, Kilmarnock, Motherwell, and Saint Mirren

2a.GERMANY

Table 13: Leading Football Clubs in Germany (2007-2008): Average Attendance for Borussia Dortmund, Bayern Munich, Schalke 04,Hamburg SV, VfB Stuttgart, Eintracht Frankfurt, Hertha BSC, FC Koln,FC Nurnberg, and Borussia Munchengladbach

Table 14: Sports Clubs Market in Germany (2006): Percentage Breakdown of Clubs by Number of Members - 0-100, 101-300, 301-1000, and Above 1000

Table 15: Sports Clubs Market in Germany(2006): Percentage Breakdown of Clubs by Number of Divisions - 1, 2-5, and Above 5

Table 16: Sports Clubs Market in Germany(2006): Percentage Breakdown of Clubs by Income Component - Membership Fee, Commercial Income, Subsidies, Grants,Credit, and Others

2b.THE UNITED KINGDOM

Sports Industry Outlook

Sports Sponsorship Industry

Growth Drivers

Table 17: Leading Football Clubs in England (2008-2009): Average Attendance for Manchester United, Arsenal, Newcastle United, Liverpool, Manchester City,Chelsea, Sunderland, Aston Villa, Tottenham Hotspur, and Everton

Table 18: Leading Football Clubs in England (2008-2009): Average attendance for Derby County, Sheffield United, Norwich City, Wolverhampton Wanderers, Nottingham Forest, and Sheffield Wednesday

English Premier League Clubs (2006-2007): Shirt

Sponsors for West Ham United, Wigan Athletic,Blackburn Rovers, Birmingham City, Chelsea,Sunderland, Bolton Wanderers, Fulham,Portsmouth, Middlesbrough, Arsenal, West Brom Albion, Manchester City, Everton, Liverpool, Aston Villa, Charlton Athletic, Manchester United,Newcastle United, Tottenham Hotspur, and Watford

Table 19: Leading Football Clubs in England (2005-2006): Turnover in £ Million for Arsenal F.C. Plc, Chelsea Football Club Ltd., Liverpool Football Club and Athletic Grounds Plc, Manchester United FC Ltd., Newcastle United Football Company Ltd., Tottenham Hotspur Plc, Manchester City Football Club Plc, Everton F.C. Co. Ltd., West Ham United F.C. Plc, and Aston Villa Plc

Leading Team Sports

Football

Cricket

Rugby Football

Rugby League

3.ASIA

3a.SINGAPORE

GLOBAL DIRECTORY

Abstract

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