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Surface Care in South Korea

Published by: Euromonitor International

Published: Sep. 1, 2009 - 29 Pages


Table of Contents


Surface Care in South Korea
Euromonitor International
September 2009
List of Contents and Tables
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 1 Sales of Surface Care by Subsector: Value 2003-2008
Table 2 Sales of Surface Care by Subsector: % Value Growth 2003-2008
Table 3 Surface Care Company Shares 2004-2008
Table 4 Surface Care Brand Shares 2005-2008
Table 5 Forecast Sales of Surface Care by Subsector: Value 2008-2013
Table 6 Forecast Sales of Surface Care by Subsector: % Value Growth 2008-2013
Aekyung Industrial Co Ltd
Strategic Direction
Key Facts
Summary 1 Aekyung Industrial Co Ltd: Key Facts
Summary 2 Aekyung Industrial Co Ltd: Operational Indicators
Company Background
Production
Summary 3 Aekyung Industrial Co Ltd: Production Statistics 2008
Competitive Positioning
Summary 4 Aekyung Industrial Co Ltd: Competitive Position 2008
Lg Household & Health Care Ltd
Strategic Direction
Key Facts
Summary 5 LG Household & Health Care Ltd: Key Facts
Summary 6 LG Household & Health Care Ltd: Operational Indicators
Company Background
Production
Summary 7 LG Household & Health Care Ltd: Production Statistics 2007
Competitive Positioning
Summary 8 Summary LG Household & Health Care Ltd: Competitive Position 2008
Mukunghwa Corp
Strategic Direction
Key Facts
Summary 9 Mukunghwa Corp: Key Facts
Summary 10 Mukunghwa Corp: Operational Indicators
Company Background
Production
Summary 11 Mukunghwa Corp: Production Statistics 2008
Competitive Positioning
Summary 12 Summary Mukunghwa Corp: Competitive Position 2008
Pigeon Corp
Strategic Direction
Key Facts
Summary 13 Pigeon Corp: Key Facts
Summary 14 Pigeon Corp: Operational Indicators
Company Background
Production
Summary 15 Pigeon Corp: Production Statistics 2008
Competitive Positioning
Summary 16 Pigeon Corp: Competitive Position 2008
Sugar Bubble Co Ltd
Strategic Direction
Key Facts
Summary 17 Sugar Bubble Co Ltd: Key Facts
Summary 18 Sugar Bubble Co Ltd: Operational Indicators
Company Background
Production
Summary 19 Sugar Bubble Co Ltd: Production Statistics 2008
Competitive Positioning
Summary 20 Sugar Bubble Co Ltd: Competitive Position 2008
Executive Summary
Continuous But Slower Growth
Growing Environmentally-friendly Attitudes
Preference for Natural and Clean Scents Increased
Innovation Boosts Value Growth
Sales Through Internet Retailing Increase
Key Trends and Developments
Continuous But Slower Growth
Increasingly Environmentally-friendly Attitudes
Preference for Natural and Clean Scents Increases
Laundry Care Boosted by Innovative Products
Sales Through Internet Retailing Increase
Market Indicators
Table 7 Households 2003-2008
Market Data
Table 8 Sales of Household Care by Sector: Value 2003-2008
Table 9 Sales of Household Care by Sector: % Value Growth 2003-2008
Table 10 Household Care Company Shares 2004-2008
Table 11 Household Care Brand Shares 2005-2008
Table 12 Penetration of Private Label by Sector 2003-2008
Table 13 Sales of Household Care by Distribution Format: % Analysis 2003-2008
Table 14 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
Table 15 Forecast Sales of Household Care by Sector: Value 2008-2013
Table 16 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
Definitions
Summary 21 Research Sources

Abstract

Euromonitor International's Surface Care in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.

Product coverage: multi-purpose cleaners, oven cleaners, window/glass cleaners, kitchen cleaners, floor cleaners, bathroom cleaners, descalers, drain openers, scouring agents, household antiseptics, wipes.

Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?
  • Get a detailed picture of the surface care industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planningational has a unique capability to develop reliable information resources to help drive informed strategic planning

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