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Laundry Care in Taiwan

Published by: Euromonitor International

Published: Sep. 1, 2009 - 33 Pages


Table of Contents


Laundry Care in Taiwan
Euromonitor International
September 2009
List of Contents and Tables
Headlines
Trends
Competitive Landscape
Prospects
Sector Indicators
Table 1 Household Penetration of Washing Machines 2003-2008
Sector Data
Table 2 Sales of Laundry Care by Subsector: Value 2003-2008
Table 3 Sales of Laundry Care by Subsector: % Value Growth 2003-2008
Table 4 Sales of Laundry Detergents by Type: Value 2003-2008
Table 5 Sales of Laundry Detergents by Type: % Value Growth 2003-2008
Table 6 Sales of Laundry Aids by Type: Value 2003-2008
Table 7 Sales of Laundry Aids by Type: % Value Growth 2003-2008
Table 8 Sales of Standard versus Concentrated Fabric Softeners: % Analysis 2004-2008
Table 9 Laundry Care Company Shares 2004-2008
Table 10 Laundry Care Brand Shares 2005-2008
Table 11 Laundry Detergents Company Shares 2004-2008
Table 12 Laundry Detergents Brand Shares 2005-2008
Table 13 Laundry Aids Company Shares 2004-2008
Table 14 Laundry Aids Brand Shares 2005-2008
Table 15 Forecast Sales of Laundry Care by Subsector: Value 2008-2013
Table 16 Forecast Sales of Laundry Care by Subsector: % Value Growth 2008-2013
Chu Chen Industrial Co Ltd
Strategic Direction
Key Facts
Summary 1 Chu Chen Industrial Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Chu Chen Industrial Co Ltd: Competitive Position 2008
Farcent Enterprise Co Ltd
Strategic Direction
Key Facts
Summary 3 Farcent Enterprise Co Ltd: Key Facts
Summary 4 Farcent Enterprise Co Ltd: Operational Indicators
Company Background
Production
Summary 5 Farcent Enterprise Co Ltd: Production Statistics 2007
Competitive Positioning
Summary 6 Farcent Enterprise Co Ltd: Competitive Position 2008
Magic Amah Household Taiwan Co Ltd
Strategic Direction
Key Facts
Summary 7 Magic Amah Household Taiwan Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 8 Magic Amah Household Taiwan Co Ltd: Competitive Position 2008
Mao Bao Chemical Products Inc
Strategic Direction
Key Facts
Summary 9 Mao Bao Chemical Products Inc: Key Facts
Summary 10 Mao Bao Chemical Products Inc: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 11 Mao Bao Chemical Products Inc: Competitive Position 2008
Nice Enterprise Co Ltd
Strategic Direction
Key Facts
Summary 12 Nice Enterprise Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 13 Nice Enterprise Co Ltd: Competitive Position 2008
Shaklee (asia) Inc
Strategic Direction
Key Facts
Summary 14 Shaklee Asia Inc: Key Facts
Company Background
Production
Competitive Positioning
Executive Summary
Value Sales Decline Due To Economic Downturn
Unit Prices Increase Due To Rising Petrol and Raw Material Costs
Limited New Product Development Due To Cost Constraints
Increasing Popularity of Supermarkets/hypermarkets
New Efficient Products and Increased Marketing Key To Future Growth
Key Trends and Developments
Increasing Demand for Eco-friendly Products
Increasing Price Competition
Packaging Size Preferences Vary by Consumer Group
Increasing Demand for Functional and Power Cleaning Products
Increasing Importance of Advertising and Packaging
Market Indicators
Table 17 Households 2003-2008
Market Data
Table 18 Sales of Household Care by Sector: Value 2003-2008
Table 19 Sales of Household Care by Sector: % Value Growth 2003-2008
Table 20 Household Care Company Shares 2004-2008
Table 21 Household Care Brand Shares 2005-2008
Table 22 Penetration of Private Label by Sector 2003-2008
Table 23 Sales of Household Care by Distribution Format: % Analysis 2003-2008
Table 24 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
Table 25 Forecast Sales of Household Care by Sector: Value 2008-2013
Table 26 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
Definitions
Summary 15 Research Sources

Abstract

Euromonitor International's Laundry Care in taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.

Product coverage: laundry detergents (automatic, powder, tablets, liquid, bar, hand wash, fine fabric), fabric softeners, carpet cleaners, laundry aids.

Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?
  • Get a detailed picture of the laundry care industry ;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands ;
  • Use five-year forecasts to assess how the market is predicted to develop
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning

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