Fragrances in Bulgaria : Market Research Report

Fragrances in Bulgaria

Published by: Euromonitor International

Published: Jul. 1, 2009 - 35 Pages

Fragrances in Bulgaria
Euromonitor International
July 2009
List of Contents and Tables
Executive Summary: Growth Rates Continue To Rise
Premium Cosmetics Becomes A Key Segment in the Market
Multinational Brands Grow Aggressively at the Expense of Local Brands
Economic Slowdown Unlikely To Affect the Market
Competition Is Likely To Become Stiffer As the Market Reaches Maturity
Key Trends and Developments
the Market Is Performing Well, Despite the Economic Crisis
Domestic Players Lose the Competition To the Multinationals
Fairs and Presentations Are A Significant Driving Force Behind the Growth of the Market
Imported Brands Dominate the Market in Almost All Categories
Direct Selling Is the Main Driving Force in the Cosmetics and Toiletries Market
Market Data: Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2003-2008; Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2003-2008; Table 3 Sales of Premium Cosmetics by Sector: Value 2003-2008; Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2003-2008; Table 5 Cosmetics and Toiletries Company Shares by NBO Retail Value 2004-2008; Table 6 Cosmetics and Toiletries Company Shares by GBO Retail Value 2004-2008; Table 7 Cosmetics and Toiletries Brand Shares by Retail Value 2005-2008; Table 8 Penetration of Private Label by Sector by Retail Value 2003-2008; Table 9 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2003-2008; Table 10 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2008; Table 11 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2008-2013; Table 12 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2008-2013; Table 13 Forecast Sales of Premium Cosmetics by Sector: Value 2008-2013; Table 14 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2008-2013
Appendix
Gift Sets
Definitions: Summary 1 Research Sources
Aroma Ad
Strategic Direction
Key Facts: Summary 2 Aroma AD: Key Facts; Summary 3 Aroma AD: Operational Indicators
Company Background
Production
Competitive Positioning: Summary 4 Aroma AD: Competitive Position 2008
Krasnaya Linia Bulgaria Ltd
Strategic Direction
Key Facts: Summary 5 Krasnaya Linia Bulgaria Ltd: Key Facts; Summary 6 Krasnaya Linia Bulgaria Ltd: Operational Indicators
Company Background
Production
Competitive Positioning: Summary 7 Krasnaya Linia Bulgaria Ltd: Competitive Position 2008
Rosa Impex Ood
Strategic Direction
Key Facts: Summary 8 Rosa Impex OOD: Key Facts; Summary 9 Rosa Impex OOD: Operational Indicators
Company Background
Production
Competitive Positioning: Summary 10 Rosa Impex OOD: Competitive Position 2008
Rubella Beauty Ad
Strategic Direction
Key Facts: Summary 11 Rubella Beauty AD: Key Facts; Summary 12 Rubella Beauty AD: Operational Indicators
Company Background
Production
Competitive Positioning: Summary 13 Rubella Beauty AD: Competitive Position 2008
Sts Cosmetics Ood
Strategic Direction
Key Facts: Summary 14 STS Cosmetics OOD: Key Facts; Summary 15 STS Cosmetics OOD: Operational Indicators
Company Background
Production
Competitive Positioning: Summary 16 STS Cosmetics OOD: Competitive Position 2008
Headlines
Trends
Competitive Landscape
Prospects
Sector Data: Table 15 Sales of Fragrances by Subsector: Value 2003-2008; Table 16 Sales of Fragrances by Subsector: % Value Growth 2003-2008; Table 17 Fragrances Premium Vs Mass % Analysis 2003-2008; Table 18 Fragrances Company Shares by Retail Value 2004-2008; Table 19 Fragrances Brand Shares by Retail Value 2005-2008; Table 20 Men's Premium Fragrances Brand Shares by Retail Value 2005-2008; Table 21 Women's Premium Fragrances Brand Shares by Retail Value 2005-2008; Table 22 Forecast Sales of Fragrances by Subsector: Value 2008-2013; Table 23 Forecast Sales of Fragrances by Subsector: % Value Growth 2008-2013; Table 24 Forecsast Fragrances Premium Vs Mass % Analysis 2008-2013

Abstract

Euromonitor International's Fragrances in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change. Product coverage: premium fragrances (women's, men's, unisex) and mass fragrances (women's, men's and unisex). Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the cosmetics & toiletries industry
Pinpoint growth sectors and trends and identify factors driving change
Understand the competitive environment, the market’s major players and leading brands
Use five-year forecasts to assess how the market is predicted to develop

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning

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Fragrances in Bulgaria

Table of Contents

Abstract