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Arbitron Inc.

Published by: SGA Lists

Published: Oct. 1, 2009 - 2 Pages


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Abstract

Arbitron Inc. is an international media and marketing research firm serving radio broadcasters, cable companies, advertisers, advertising agencies and outdoor advertising companies in the United States, Mexico and Europe. Arbitron?s core businesses are measuring network and local market radio audiences across the United States; surveying the retail, media and product patterns of local market consumers; and providing application software used for analyzing media audience and marketing information data. The Company has also developed the Portable People MeterSM system, a new technology for media and marketing research.

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Int'l: +1.240.747.3093
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