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Published by: AMI-Partners, Inc.
Published: Sep. 4, 2009 - 28 Pages
Table of Contents
- Outline
- Summary of Findings
- Software-as-a-service (SaaS) - Hosted Delivery Model
- U.S. SMB SaaS Spending Growth
- SaaS Investment Drivers
- SaaS - Second Largest Software Budget Item
- U.S. SMB SaaS Adoption Accelerating
- Narrow Point Solutions - Highest Market Acceptance
- Shift to SaaS Within Mature Application Categories
- Business Process Transformation Applications Experiencing Double-Digit Growth
- Projected Increases in SMBs' SaaS Budgets Suggest Reasonable ROI
- Converting SMB Market Demand for SaaS Could Drive Net New Adoption
- Cross-industry Strategy that Addresses Specific Workflows
- Key Success Factors for PSOs
- IP-intensive SMBs Need Solutions that Streamline Discovery Processes and Protect/Market Assets
- Manufacturing and Inventory-Intensive Businesses Require Highly Efficient Processes
- Industry Shift to Hosted Applications Part of Broader Movement Towards Managed Services
- SMBs have Integrated Wide Array of Managed Services
- Spending on Managed Services Set to Exceed $60 Billion by 2014
- Strengthening the Case for Managed Services
- Commitment to SaaS and Managed Services Strong Within Channels
- ISVs Best Route to Market for SaaS Vendors and Solutions Providers
- SaaS Channel Partners Less Vested than Peers in Commoditized Hardware
- Channel Play Around Managed Services
- MSPs Better Positioned to Provide Advanced IT Hardware and Services Support
AbstractThe market for Software-as-a-Service (SaaS) is experiencing strong momentum among US small and medium enterprises. Lured by attractive pricing and annuity-based payment models, companies are increasingly shifting expenditures from legacy applications to online hosted alternatives. Likewise, relatively under-developed product categories are getting a lift from SaaS as more firms find the business model accessible. SaaS, as well as the broader outsourced managed services market, are also benefiting from the impact of the economic slowdown. As firms apply a keener eye to stretching their working capital, SaaS and managed services are proving cost effective options to traditional application and IT management models.
In this report, we provide perspective on enterprise demand trends for SaaS and managed services and potential plays around key vertical and horizontal segments.
Key points of coverage include:
- Five year spending projections on SaaS and managed services (2009 - 2014)
- Demand trends/growth drivers
- Recent adoption by application category
- Growth themes/alternative positioning strategies
- Prevailing routes to market through third-party channels
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