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Regional Outsourcing Spotlight - China (Strategic Focus)

Published by: Datamonitor

Published: Aug. 27, 2009 - 12 Pages


Table of Contents


Overview
Catalyst
Summary
Key Messages
China is investing in a services-based economy of the future
Low costs and access to superpower economy will entice outsourcing customers
No sign of domestic giants emerging
China needs to deliver promotional punch
Table of Contents
Table of figures
Table of tables
Market Opportunity
China's domestic outsourcing market
China's export market opportunity
China's economy
Huge untapped domestic market
Acceptance of Global Sourcing
Mitigating risk
India's dominance under threat?
Saturation in competing locations
Education
Languages
Infrastructure
Transport
Roads
Rail
Airports
The 1000 - 100 - 10 Project
China's Tier 1 outsourcing cities
Beijing
Shanghai
Dalian
Criticism of the 1000-100-10 project
Government support
Geographic comparison
Customer Impact
Customer benefits
Customer pitfalls
Competitive Landscape
Domestic vendors lack scale
Western and Indian vendors well placed for enterprises entering China
Go to Market
Recommendations
Domestic vendors should focus on customer outcomes to build relationships in the export market
Invest in talent in second and third tier cities
Vendors need to coordinate international promotion strategy
Vendors need to be wary of a possible outsourcing backlash
Appendix
Methodology
Further reading
Ask the analyst
Datamonitor consulting
Disclaimer
List of Tables
Table 1: IT services and BPO market in China (2008-2013, $ billion)
Table 2: Major outsourcing service providers currently operating in China
List of Figures
Figure 1: IT and BPO services market in China (2008-2013)
Figure 2: Forecast CAGR of IT services and BPO markets in selected countries (2008-2013)
Figure 3: How do you rate the education system in China?
Figure 4: What are your biggest challenges with regards to your workforce in China?
Figure 5: Map of China's 20 selected outsourcing locations
Figure 6: Ranking of reasons for choosing locations within China
Figure 7: Vendor opinion on China's strategy to designate 20 cities for outsourcing
Figure 8: How do you rate the Chinese government's efforts to develop outsourcing?
Figure 9: What steps do you think the government should take?
Figure 10: What is your view of the way that China is promoted?
Figure 11: Comparison of offshore outsourcing locations
Figure 12: What are the main advantages of China as an outsourcing location?
Figure 13: Buyer concerns - myth or reality?
Figure 14: Which areas does China need to improve the most?

Abstract

Introduction

China is emerging as the economic superpower of the 21st century, and will play a key role in all global industries, outsourcing included. Already a key location for low-cost application development, China is looking to expand its reach across outsourcing sectors.

Scope
  • This report looks at the opportunities available to IT and BPO vendors in China
  • It contains the results of a survey of Western, Indian and Chinese service providers
  • Topics covered include government incentives, workforce attrition, the promotion of China internationally, education and infrastructure
Highlights

For some years, China has been seen as the long-term challenger to India for the crown of key outsourcing destination. As the country's economy develops, and massive amounts are invested in infrastructure, the scale of opportunity in China is becoming increasingly apparent to enterprises and services vendors alike.

The Chinese government is anticipating the need to migrate its economy from manufacturing to a services base in the long term, and has put in place a strategy to ensure that China will eventually rise to challenge India in the outsourcing sector.

Reasons to Purchase
  • Provides an in-depth look at the challenges and benefits of delivering IT services BPO services from China
  • Offers recommendations to vendors interested in setting up a sourcing facility in China
  • Provides insight into the opinions of Chinese and international vendors on the major issues affecting the Chinese outsourcing market


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