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Published by: Mintel International Group Ltd.
Published: Aug. 1, 2009 - 89 Pages
Table of Contents
- Scope and Themes
- What you need to know
- Definition
- Data sources
- Consumer survey data
- Abbreviations and terms
- Abbreviations
- Terms
- Executive Summary
- The BPC market overall
- The competition
- Impact of the recession
- Interest in clinical studies and product benefits
- Acceptance of product claims
- Desire for multifunctional products
- Attitudes towards toiletries/cosmetics
- Discount shopping and the retailers of choice
- Market Size and Forecast
- Key points
- Figure 1: Total FDMx U.S. sales and forecast of BPC products, at current prices, 2003-13
- Figure 2: Total FDMx U.S. sales and forecast of BPC products, at current prices, 2003-13 (continued)
- Competitive Context
- Companies touting value and quality in order to compete with private label
- Two-in-one products decrease the need for certain items
- Recession Impact
- Key points
- Oral care, shampoo/conditioner, deodorant and shaving
- Figure 3: Recession concerns for oral care, shampoo/conditioner, deodorant and shaving purchases, by gender and age, May 2009
- Figure 4: Recession concerns for oral care, shampoo/conditioner, deodorant and shaving purchases, by household income, May 2009
- Shower gels, hand soap and body/hand lotion
- Figure 5: Recession concerns for body soap/shower gel, hand soap, body/hand lotion purchases, by gender and age, May 2009
- Figure 6: Recession concerns for body soap/shower gel, hand soap, body/hand lotion purchases, by household income, May 2009
- Sunblock, sunless tanners, and insect repellent
- Figure 7: Recession concerns for sun protection/block, sunless tanner, insect repellent purchases, by gender and age, May 2009
- Figure 8: Recession concerns for sun protection/block, sunless tanner, insect repellent purchases, by household income, May 2009
- Facial cleansers, facial moisturizers and acne care
- Figure 9: Recession concerns for facial cleanser, facial moisturizer, acne care products purchases, by gender and age, May 2009
- Women and Facial Skincare
- Anti-aging, day cream and night cream
- Figure 10: Recession concerns among females for anti-aging, day cream, and night cream purchases, by age, May 2009
- Facial cleanser, toner, exfoliating scrub and make-up remover
- Figure 11: Recession concerns among women for facial cleanser, toner, exfoliating scrub, and make-up remover purchases, by age, May 2009
- Figure 12: Recession concerns among women for facial cleanser, toner, exfoliating scrub, and make-up remover purchases, by household income, May 2009
- All color cosmetics and nail polish
- Figure 13: Recession concerns among women for color cosmetics and nail polish, by age, part one, May 2009
- Figure 14: Recession concerns among women for color cosmetics and nail polish, by age, part two, May 2009
- Figure 15: Recession concerns among women for color cosmetics and nail polish, by age, part three, May 2009
- Figure 16: Recession concerns among women for color cosmetics and nail polish, by household income, part one, May 2009
- Figure 17: Recession concerns among women for color cosmetics and nail polish, by household income, part two, May 2009
- Figure 18: Recession concerns among women for color cosmetics and nail polish, by household income, part three, May 2009
- Sanitary protection
- Figure 19: Recession concerns for feminine protection purchases, by age, May 2009
- Interest in Clinical Studies and Product Benefits
- Clinical studies
- Figure 20: Interest in clinical studies, by gender and age, May 2009
- Figure 21: Interest in clinical studies, by household income, May 2009
- Figure 22: Interest in clinical studies, by region, May 2009
- Product benefits
- Figure 23: Interest in product benefits, by gender and age, May 2009
- Figure 24: Interest in product benefits, by household income, May 2009
- Figure 25: Interest in product benefits, by region, May 2009
- Acceptance of Product Claims
- Figure 26: Belief in product claims, by gender and age, May 2009
- Seeking Multifunctional Products
- Figure 27: Interest in multifunctional benefits, by gender and age, May 2009
- Figure 28: Interest in multifunctional benefits, by household income, May 2009
- Attitudes towards Toiletries and Cosmetics
- Figure 29: Attitudes towards toiletries and cosmetics, by gender and age, October 2007-December 2008
- Figure 30: Attitudes towards toiletries and cosmetics, by region, October 2007-December 2008
- Where Consumers Discount Shop for BPC Items
- Figure 31: Cosmetics purchases, by gender and age, October 2007-December 2008
- Figure 32: Cosmetics purchases, by household income, October 2007-December 2008
- Figure 33: Cosmetics purchases, by region, October 2007-December 2008
- Impact of Race
- Recession impact
- Oral care, shampoo/conditioner, deodorant and shaving
- Figure 34: Recession concerns for oral care, shampoo/conditioner, deodorant and shaving purchases, by race, May 2009
- Shower gels, hand soap, and body/hand lotion
- Figure 35: Recession concerns for body soap/shower gel, hand soap, body/hand lotion purchases, by race, May 2009
- Sunblock, sunless tanners, and insect repellent
- Figure 36: Recession concerns for sun protection/block, sunless tanner, insect repellent purchases, by race, May 2009
- Women and facial skincare
- Anti-aging, day cream and night cream
- Figure 37: Recession concerns among women for anti-aging, day cream, and night cream purchases, by race, May 2009
- Sanitary protection
- Figure 38: Recession concerns for feminine protection purchases, by race, May 2009
- Interest in clinical studies and product benefits
- Figure 39: Interest in clinical studies, by race, May 2009
- Seeking multifunctional products
- Figure 40: Interest in multifunctional benefits, by race, May 2009
- Attitudes towards toiletries and cosmetics
- Figure 41: Attitudes towards toiletries and cosmetics, by race/Hispanic origin, October 2007-December 2008
- Where consumers discount shop for BPC items
- Figure 42: Cosmetics purchases, by race/Hispanic origin, October 2007-December 2008
- Market Factors
- Flagging economy leads to personal care trade-downs, some of which may be permanent
- Changing demographics of the female population
- Figure 43: Female population, by age, 2004-14
- Teen population will have a negative impact
- Figure 44: U.S. teen population aged 12-17, projected growth trends in five-year intervals, 2000-30
- Leading Companies
- Key points
- Leading companies in the BPC aisle
- Figure 45: Leading BPC companies
- Company Cultures
- Johnson & Johnson
- Kiehl’s
- Beiersdorf
- NEWEST BPC FINDS
- Therapeutic or indulgent
- Innovation from spa/salon brands
- New active ingredients
- Sun and slimming
- Longevity and multitasking in the BPC aisles
- Products for the stressed-out consumer
- APPENDIX: OTHER USEFUL CONSUMER TABLES
- Figure 46: Recession concerns for facial cleanser, facial moisturizer, acne care products purchases, by household income, May 2009
- Product benefits
- Figure 47: Interest in product benefits, by race, May 2009
- APPENDIX: TRADE ASSOCIATIONS
AbstractLook good, feel better
More products are touting multiple benefits, or uses, in one bottle in the midst of the recession.
In addition to convenience, their easy-to-see value makes these products a simple choice for women who have to pick and choose. Clinique's Youth Surge SPF 15 Age Decelerating Moisturizer, for example, claims multiple benefits: slowing the signs of aging, repairing and strengthening skin and providing sun protection.
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