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Worldwide Consumer Navigation Device 2009-2013 Forecast and Analysis

Published by: IDC

Published: Aug. 6, 2009 - 28 Pages


Table of Contents


Table of Contents
IDC Opinion
In This Study
Methodology
Situation Overview
2008: Year in Review
Portable and Automotive GPS
GPS-Enabled Mobile Phones
Future Outlook
Forecast and Assumptions
Market Context
Essential Guidance
For Portable Navigation Device Vendors
For OEM In-Vehicle Solution Vendors
Learn More
Related Research
Definitions
Portable GPS
Automotive GPS
Synopsis
Table: Worldwide Portable Navigation Device Shipments by Region, 2005–2013 (M)
Table: Worldwide Portable Navigation Device Revenue by Region, 2005–2013 ($M)
Table: Worldwide Portable Navigation Device ASPs by Region, 2005–2013 ($)
Table: Key Forecast Assumptions for the Worldwide Portable Navigation Device Market Segment, 2009–2013
Table: Worldwide and U.S. Connected Portable Navigation Device Shipments, 2005–2013 (M)
Table: Worldwide OEM In-Vehicle Navigation Solution Shipments by Region, 2005–2013 (M)
Table: Worldwide OEM In-Vehicle Navigation Solution Revenue by Region, 2005–2013 ($M)
Table: Worldwide OEM In-Vehicle Navigation Solution ASP by Region, 2005–2013
Table: Key Forecast Assumptions for the Worldwide OEM In-Vehicle Navigation Solution Market Segment, 2009–2013
Table: Worldwide Consumer Navigation Device Shipments by Region, 2005–2013 (M)
Table: Worldwide Consumer Navigation Device Revenue by Region, 2005–2013 ($M)
Table: Worldwide Portable Navigation Device Shipments, 2005–2013: Comparison of May 2008 and August 2009 Forecasts (M)
Figure: Worldwide Consumer Navigation Device Shipment Share by Segment, 2009
Figure: Worldwide Portable Navigation Device Shipment Share by Vendor, 2008
Figure: Worldwide Portable Navigation Device Shipment Share by Region, 2005–2013
Figure: Worldwide OEM In-Vehicle Navigation Solution Shipment Share by Region, 2005–2013
Figure: Worldwide Portable Navigation Device Shipments, 2005–2013: Comparison of May 2008 and August 2009 Forecasts

Abstract

This IDC study examines the growing market for PNDs and OEM in-vehicle navigation solutions for the 2009-2013 forecast period. Overall shipments for both segments will grow from 45.7 million units in 2009 to 50.6 million in 2011, before declining to 46.4 in 2013, representing a CAGR of 0.05% from 2008 to 2013.

"Demand for PNDs has primarily been driven by falling MSRPs, rather than by technology innovations introduced by the incumbent market leaders in the space. IDC does not believe that this is a source of sustainable advantage for PND vendors, nor is it appealing for consumers. PND vendors need to develop the promise of connected PNDs and related business models for related services to keep the PND segment relevant in the long term." — Susan Kevorkian, program director, Consumer Markets



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