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Cat Care In New Zealand To 2013

Published by: Datamonitor

Published: Jul. 27, 2009 - 131 Pages


Table of Contents


Chapter 1 EXECUTIVE SUMMARY
Summary Market Level - Cat care
Summary category level - Cat food
Summary category level - Cat litter
Summary category level - Cat toys
Summary category level - Cat treats & milk
Chapter 2 INTRODUCTION
What is this report about?
How to use this report
Market Definition
Chapter 3 MARKET OVERVIEW
Value Analysis, 2003-2008
Value Analysis, 2008-2013
Value Analysis, US$ 2003-2008
Value Analysis, US$ 2008-2013
Volume Analysis, 2003-2008
Volume Analysis, 2008-2013
Company and Brand Share Analysis
Distribution Analysis
Expenditure & consumption per capita
Chapter 4 LEADING COMPANY PROFILES
Mars, Inc.
Nestle SA
Chapter 5 CATEGORY ANALYSIS - CAT FOOD
Value Analysis, 2003-2008
Value Analysis, 2008-2013
Value Analysis, US$ 2003-2008
Value Analysis, US$ 2008-2013
Volume Analysis, 2003-2008
Volume Analysis, 2008-2013
Company and Brand Share Analysis
Distribution Analysis
Expenditure & consumption per capita
Chapter 6 CATEGORY ANALYSIS - CAT LITTER
Value Analysis, 2003-2008
Value Analysis, 2008-2013
Value Analysis, US$ 2003-2008
Value Analysis, US$ 2008-2013
Volume Analysis, 2003-2008
Volume Analysis, 2008-2013
Company and Brand Share Analysis
Distribution Analysis
Expenditure & consumption per capita
Chapter 7 CATEGORY ANALYSIS - CAT TOYS
Value Analysis, 2003-2008
Value Analysis, 2008-2013
Value Analysis, US$ 2003-2008
Value Analysis, US$ 2008-2013
Volume Analysis, 2003-2008
Volume Analysis, 2008-2013
Company and Brand Share Analysis
Distribution Analysis
Expenditure & consumption per capita
Chapter 8 CATEGORY ANALYSIS - CAT TREATS & MILK
Value Analysis, 2003-2008
Value Analysis, 2008-2013
Value Analysis, US$ 2003-2008
Value Analysis, US$ 2008-2013
Volume Analysis, 2003-2008
Volume Analysis, 2008-2013
Company and Brand Share Analysis
Distribution Analysis
Expenditure & consumption per capita
Chapter 9 COUNTRY COMPARISON
Value
Volume
Market Share
Chapter 10 NEW ZEALAND SOCIOECONOMIC PROFILE
Country Overview
Key Facts
Political Overview
Economic Overview
Chapter 11 NEW ZEALAND MACROECONOMIC PROFILE
Macroeconomic Indicators
Chapter 12 RESEARCH METHODOLOGY
Methodology overview
Secondary research
Market modeling
Primary research
Data finalization
Ongoing research
Chapter 13 APPENDIX
Future readings
How to contact experts in your industry
Disclaimer
LIST OF FIGURES
Figure 1: New Zealand cat care value and value forecast, 2003-2013 (NZD m, nominal prices)
Figure 2: New Zealand cat care category growth comparison, by value, 2003-2013
Figure 3: New Zealand cat care volume and volume forecast, 2003-2013 (Kg/Liters/Units m)
Figure 4: New Zealand cat care category growth comparison, by volume, 2003-2013
Figure 5: New Zealand cat care company share, by value, 2007-2008 (%)
Figure 6: New Zealand cat care distribution channels, by value, 2007-2008 (%)
Figure 7: New Zealand cat food value and value forecast, 2003-2013 (NZD m, nominal prices)
Figure 8: New Zealand cat food category growth comparison, by value, 2003-2013
Figure 9: New Zealand cat food volume and volume forecast, 2003-2013 (Kg m)
Figure 10: New Zealand cat food category growth comparison, by volume, 2003-2013
Figure 11: New Zealand cat food company share, by value, 2007-2008 (%)
Figure 12: New Zealand cat food distribution channels, by value, 2007-2008 (%)
Figure 13: New Zealand cat litter value and value forecast, 2003-2013 (NZD m, nominal prices)
Figure 14: New Zealand cat litter volume and volume forecast, 2003-2013 (Kg m)
Figure 15: New Zealand cat litter company share, by value, 2007-2008 (%)
Figure 16: New Zealand cat litter distribution channels, by value, 2007-2008 (%)
Figure 17: New Zealand cat toys value and value forecast, 2003-2013 (NZD m, nominal prices)
Figure 18: New Zealand cat toys volume and volume forecast, 2003-2013 (Units m)
Figure 19: New Zealand cat toys distribution channels, by value, 2007-2008 (%)
Figure 20: New Zealand cat treats & milk value and value forecast, 2003-2013 (NZD m, nominal prices)
Figure 21: New Zealand cat treats & milk category growth comparison, by value, 2003-2013
Figure 22: New Zealand cat treats & milk volume and volume forecast, 2003-2013 (Kg/Liters m)
Figure 23: New Zealand cat treats & milk category growth comparison, by volume, 2003-2013
Figure 24: New Zealand cat treats & milk company share, by value, 2007-2008 (%)
Figure 25: New Zealand cat treats & milk distribution channels, by value, 2007-2008 (%)
Figure 26: Global cat care market split (value terms, 2008) - Top 5 countries
Figure 27: Global cat care market value, 2003-2008 (Top 5 countries)
Figure 28: Global cat care market split (volume terms, 2008) - Top 5 countries
Figure 29: Global cat care market volume, 2003-2008 (Top 5 countries)
Figure 30: Map of New Zealand
Figure 31: Annual data review process
LIST OF TABLES
Table 1: Cat care category definitions
Table 2: Cat care distribution channels
Table 3: New Zealand cat care value, 2003-2008 (NZD m, nominal prices)
Table 4: New Zealand cat care value forecast, 2008-2013 (NZD m, nominal prices)
Table 5: New Zealand cat care value, 2003-2008 (US$ m nominal prices)
Table 6: New Zealand cat care value forecast, 2008-2013 (US$ m nominal prices)
Table 7: New Zealand cat care volume, 2003-2008 (Kg/Liters/Units m)
Table 8: New Zealand cat care volume forecast, 2008-2013 (Kg/Liters/Units m)
Table 9: New Zealand cat care brand share, by value, 2007-2008 (%)
Table 10: New Zealand cat care value, by brand 2007-2008 (NZD m nominal prices)
Table 11: New Zealand cat care company share by value, 2007-2008 (%)
Table 12: New Zealand cat care value, by company, 2007-2008 (NZD m nominal prices)
Table 13: New Zealand cat care distribution channels, by value, 2007-2008 (%)
Table 14: New Zealand cat care value, by distribution channel, 2007-2008 (NZD m nominal prices)
Table 15: New Zealand cat care expenditure per capita, 2003-2008 (NZD, nominal prices)
Table 16: New Zealand cat care forecast expenditure per capita, 2008-2013 (NZD, nominal prices)
Table 17: New Zealand cat care expenditure per capita, 2003-2008 (US$ nominal prices)
Table 18: New Zealand cat care forecast expenditure per capita, 2008-2013 (US$ nominal prices)
Table 19: New Zealand cat care consumption per capita, 2003-2008 (Kg/Liters/Units)
Table 20: New Zealand cat care forecast consumption per capita, 2008-2013 (Kg/Liters/Units)
Table 21: Mars, Inc. Key Facts
Table 22: Nestle SA Key Facts
Table 23: New Zealand cat food value, 2003-2008 (NZD m, nominal prices)
Table 24: New Zealand cat food value forecast, 2008-2013 (NZD m, nominal prices)
Table 25: New Zealand cat food value, 2003-2008 (US$ m nominal prices)
Table 26: New Zealand cat food value forecast, 2008-2013 (US$ m nominal prices)
Table 27: New Zealand cat food volume, 2003-2008 (Kg m)
Table 28: New Zealand cat food volume forecast, 2008-2013 (Kg m)
Table 29: New Zealand cat food brand share, by value, 2007-2008 (%)
Table 30: New Zealand cat food value, by brand 2007-2008 (NZD m nominal prices)
Table 31: New Zealand cat food company share by value, 2007-2008 (%)
Table 32: New Zealand cat food value, by company, 2007-2008 (NZD m nominal prices)
Table 33: New Zealand cat food distribution channels, by value, 2007-2008 (%)
Table 34: New Zealand cat food value, by distribution channel, 2007-2008 (NZD m nominal prices)
Table 35: New Zealand cat food expenditure per capita, 2003-2008 (NZD, nominal prices)
Table 36: New Zealand cat food forecast expenditure per capita, 2008-2013 (NZD, nominal prices)
Table 37: New Zealand cat food expenditure per capita, 2003-2008 (US$ nominal prices)
Table 38: New Zealand cat food forecast expenditure per capita, 2008-2013 (US$ nominal prices)
Table 39: New Zealand cat food consumption per capita, 2003-2008 (Kg)
Table 40: New Zealand cat food forecast consumption per capita, 2008-2013 (Kg)
Table 41: New Zealand cat litter value, 2003-2008 (NZD m, nominal prices)
Table 42: New Zealand cat litter value forecast, 2008-2013 (NZD m, nominal prices)
Table 43: New Zealand cat litter value, 2003-2008 (US$ m nominal prices)
Table 44: New Zealand cat litter value forecast, 2008-2013 (US$ m nominal prices)
Table 45: New Zealand cat litter volume, 2003-2008 (Kg m)
Table 46: New Zealand cat litter volume forecast, 2008-2013 (Kg m)
Table 47: New Zealand cat litter brand share, by value, 2007-2008 (%)
Table 48: New Zealand cat litter value, by brand 2007-2008 (NZD m nominal prices)
Table 49: New Zealand cat litter company share by value, 2007-2008 (%)
Table 50: New Zealand cat litter value, by company, 2007-2008 (NZD m nominal prices)
Table 51: New Zealand cat litter distribution channels, by value, 2007-2008 (%)
Table 52: New Zealand cat litter value, by distribution channel, 2007-2008 (NZD m nominal prices)
Table 53: New Zealand cat litter expenditure per capita, 2003-2008 (NZD, nominal prices)
Table 54: New Zealand cat litter forecast expenditure per capita, 2008-2013 (NZD, nominal prices)
Table 55: New Zealand cat litter expenditure per capita, 2003-2008 (US$ nominal prices)
Table 56: New Zealand cat litter forecast expenditure per capita, 2008-2013 (US$ nominal prices)
Table 57: New Zealand cat litter consumption per capita, 2003-2008 (Kg)
Table 58: New Zealand cat litter forecast consumption per capita, 2008-2013 (Kg)
Table 59: New Zealand cat toys value, 2003-2008 (NZD m, nominal prices)
Table 60: New Zealand cat toys value forecast, 2008-2013 (NZD m, nominal prices)
Table 61: New Zealand cat toys value, 2003-2008 (US$ m nominal prices)
Table 62: New Zealand cat toys value forecast, 2008-2013 (US$ m nominal prices)
Table 63: New Zealand cat toys volume, 2003-2008 (Units m)
Table 64: New Zealand cat toys volume forecast, 2008-2013 (Units m)
Table 65: New Zealand cat toys brand share, by value, 2007-2008 (%)
Table 66: New Zealand cat toys value, by brand 2007-2008 (NZD m nominal prices)
Table 67: New Zealand cat toys company share by value, 2007-2008 (%)
Table 68: New Zealand cat toys value, by company, 2007-2008 (NZD m nominal prices)
Table 69: New Zealand cat toys distribution channels, by value, 2007-2008 (%)
Table 70: New Zealand cat toys value, by distribution channel, 2007-2008 (NZD m nominal prices)
Table 71: New Zealand cat toys expenditure per capita, 2003-2008 (NZD, nominal prices)
Table 72: New Zealand cat toys forecast expenditure per capita, 2008-2013 (NZD, nominal prices)
Table 73: New Zealand cat toys expenditure per capita, 2003-2008 (US$ nominal prices)
Table 74: New Zealand cat toys forecast expenditure per capita, 2008-2013 (US$ nominal prices)
Table 75: New Zealand cat toys consumption per capita, 2003-2008 (Units)
Table 76: New Zealand cat toys forecast consumption per capita, 2008-2013 (Units)
Table 77: New Zealand cat treats & milk value, 2003-2008 (NZD m, nominal prices)
Table 78: New Zealand cat treats & milk value forecast, 2008-2013 (NZD m, nominal prices)
Table 79: New Zealand cat treats & milk value, 2003-2008 (US$ m nominal prices)
Table 80: New Zealand cat treats & milk value forecast, 2008-2013 (US$ m nominal prices)
Table 81: New Zealand cat treats & milk volume, 2003-2008 (Kg/Liters m)
Table 82: New Zealand cat treats & milk volume forecast, 2008-2013 (Kg/Liters m)
Table 83: New Zealand cat treats & milk brand share, by value, 2007-2008 (%)
Table 84: New Zealand cat treats & milk value, by brand 2007-2008 (NZD m nominal prices)
Table 85: New Zealand cat treats & milk company share by value, 2007-2008 (%)
Table 86: New Zealand cat treats & milk value, by company, 2007-2008 (NZD m nominal prices)
Table 87: New Zealand cat treats & milk distribution channels, by value, 2007-2008 (%)
Table 88: New Zealand cat treats & milk value, by distribution channel, 2007-2008 (NZD m nominal prices)
Table 89: New Zealand cat treats & milk expenditure per capita, 2003-2008 (NZD, nominal prices)
Table 90: New Zealand cat treats & milk forecast expenditure per capita, 2008-2013 (NZD, nominal prices)
Table 91: New Zealand cat treats & milk expenditure per capita, 2003-2008 (US$ nominal prices)
Table 92: New Zealand cat treats & milk forecast expenditure per capita, 2008-2013 (US$ nominal prices)
Table 93: New Zealand cat treats & milk consumption per capita, 2003-2008 (Kg/Liters)
Table 94: New Zealand cat treats & milk forecast consumption per capita, 2008-2013 (Kg/Liters)
Table 95: Global cat care market value, 2008
Table 96: Global cat care market split (value terms (US$ m), 2008) - Top 5 countries
Table 97: Global cat care market volume, 2008
Table 98: Global cat care market split (volume terms, 2008) - Top 5 countries
Table 99: Leading players - Top 5 countries
Table 100: New Zealand Key Facts
Table 101: New Zealand population, by age group, 2003-08 (millions)
Table 102: New Zealand population forecast, by age group, 2008-13 (millions)
Table 103: New Zealand population, by gender, 2003-08 (millions)
Table 104: New Zealand population forecast, by gender, 2008-13 (millions)
Table 105: New Zealand nominal GDP, 2003-08 (NZD bn, nominal prices)
Table 106: New Zealand nominal GDP forecast, 2008-13 (NZD bn, nominal prices)
Table 107: New Zealand real GDP, 2003-08 (NZD bn, 2000 prices)
Table 108: New Zealand real GDP forecast, 2008-13 (NZD bn, 2000 prices)
Table 109: New Zealand real GDP, 2003-08 (US$ bn, 2000 prices)
Table 110: New Zealand real GDP forecast, 2008-13 (US$ bn, 2000 prices)
Table 111: New Zealand consumer price index, 2003-08 (2000=100)
Table 112: New Zealand consumer price index, 2008-13 (2000=100)

Abstract

Introduction

This databook provides key data and information on the cat care market in New Zealand. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope
  • Contains information on four categories: cat food, cat litter, cat treats & milk and cat toys
  • Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
  • Category level company and brand share as well as distribution share information for 2007 and 2008
  • Review of the top two companies within the cat care market, including company overview, key facts and business description
Highlights

The market for cat care in New Zealand increased at a compound annual growth rate of 5.5% between 2003 and 2008.

The Cat food category led the cat care market in New Zealand, accounting for a share of 78.4%.

The leading players in New Zealand cat care market include Mars, Inc., Nestle S.A. and Virbac .

Reasons to Purchase
  • Develop business strategies by understanding the quantitative trends within the cat care market in New Zealand
  • Design effective marketing and sales strategies by identifying key market categories and segments
  • Identify key players within the market to plan lucrative M&A, partnerships and agreements


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