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HP Announces Printing Payback Guarantee

Published by: InfoTrends

Published: Jul. 20, 2009 - 20 Pages


Table of Contents


Introduction

What are “Managed Print Services”?

HP’s Announcements

Printing Payback Guarantee

HP’s Page Plan

The Implications of HP’s Announcement Managed Print Services: HP and Others

A Guarantee or Good Marketing?

Opportunities, Barriers, and Threats

Implications for Commercial Printers

Conclusion

Abstract

HP made several Managed Print Services (MPS) announcements last week, including a Printing Payback Guarantee and additions to its Page Plan program. This document provides a review of HP’s recent announcements as well as their implications.

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