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Personal Lending Innovations from Abroad 2009Published by: Datamonitor Published: Jul. 8, 2009 - 16 Pages Table of Contents
AbstractIntroductionSince the start of the credit crunch, innovation in the UK unsecured personal loan market has been minimal compared to other countries. This brief looks at unsecured personal loan innovations from abroad and assesses their potential in the UK market. Scope
Banks in Asia offer loans that can be secured against non-property assets, such as equities and gold. These loans can act as a halfway house between unsecured loans and loans secured against property, offering benefits to both lenders and borrowers. In the current climate, there is an increased risk of defaults on loans. EON Bank of Malaysia offers a loan that incentivizes prompt repayment by giving a discount of 1% of the sum advanced and penalizes late payments by adding a 1% levy. Twitter offers banks the chance to re-engage with their customers. Bank of America has set up a Twitter feed that acts as a helpdesk, where customers can register their enquiries, and receive a response from the bank. This initiative has been well received, and can serve as a template for UK banks seeking to rebuild their reputations. Reasons to Purchase
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