ON Vendor Profile: NEC

Published by: Ovum Plc

Published: Jul. 8, 2009 - 25 Pages

Table of Contents

Executive summary

In a nutshell

Ovum view

Market position

Key changes affecting NEC since the last update

Analysis of competitive position

Corporate

Optical networks

Strategy definition and execution

Product line management

Globalization

Solutions selling

SWOT analysis

Despite growth of domestic market and product enhancements, NEC’s SWOT metrics remain the same

Strengths

NEC’s corporate strengths

Optical product strengths

Solution strengths

Weaknesses

NEC’s corporate weaknesses

Optical product weaknesses

Solution weaknesses

Opportunities

Threats

NEC’s ON ratings

Global rank up despite missed opportunities abroad

NEC more competitive on paper than its global results indicate; gaps in backbone WDM and aggregation

Products

NEC strongest in Japan’s metro WDM segment but aggregation enhancements look promising

Key product: UN5000

Key product: DW4200 series

Key product: CX2x00 mobile backhaul portfolio

Regional market data by product segment

Metro WDM driving improved position

Leads metro WDM market in AP and has strength in SCA aggregation

Marketing strategy

Messaging

Channel strategy and partnerships

Acquisitions

List of Tables

Table 1: Ovum’s overall rating of NEC

Table 2: NEC’s key strengths, weaknesses, opportunities, and threats

Table 3: Mapping of NEC’s products to Ovum’s segmentation

Table 4: NEC’s regional ON revenues by product segment, 2Q08-1Q09

Table 5: NEC’s regional market share and rank by product segment (rolling 4Q, 2Q08-1Q09)

List of Figures

Figure 1: NEC’s ON ratings

Figure 2: NEC’s product competitiveness by product segment

Figure 3: NEC’s terrestrial ON portfolio

Figure 4: Backhaul and aggregation applications of NEC’s CX2x00 series

Abstract

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