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Retailing in Brazil

Published by: Euromonitor International

Published: Feb. 1, 2009 - 142 Pages


Table of Contents


Retailing in Brazil
Euromonitor International
February 2009
Executive Summary
Emerging Middle Class Drives Up Retailing
Internet Retailing Expands To Lower-income Segments
Retail Geography Moves Into New Regions
Retailers Are Attracted by Market Potential of Brazilian Slums
Durable Goods Retailers To Experience Diminished Growth
Key Trends and Developments
Emerging Middle Class Contributes To Retailing Expansion
Lower-income Consumers Contribute To Internet Sales
Brazilian Northeast Continues To Attract Investments
Slums Display Market Potential To Retailers
Increasing Internationalisation of Brazilian Retailing
Market Indicators
Table 1 Employment in Retailing 2003-2008
Sector Data
Table 2 Sales in Retailing by Sector: Value 2003-2008
Table 3 Sales in Retailing by Sector: % Value Growth 2003-2008
Table 4 Sales in Retailing by Grocery vs Non-Grocery 2005-2008
Table 5 Sales in Store-Based Retailing by Sector: Value 2003-2008
Table 6 Sales in Store-Based Retailing by Sector: % Value Growth 2003-2008
Table 7 Sales in Non-store Retailing by Sector: Value 2003-2008
Table 8 Sales in Non-store Retailing by Sector: % Value Growth 2003-2008
Table 9 Retailing Company Shares: % Value 2004-2008
Table 10 Grocery Retailers Company Shares: % Value 2004-2008
Table 11 Grocery Retailers Brand Shares: % Value 2005-2008
Table 12 Non-Grocery Retailers Company Shares: % Value 2004-2008
Table 13 Non-Grocery Retailers Brand Shares: % Value 2005-2008
Table 14 Non-store Retailing Company Shares: % Value 2004-2008
Table 15 Non-store Retailing Brand Shares: % Value 2005-2008
Table 16 Forecast Sales in Retailing by Sector: Value 2008-2013
Table 17 Forecast Sales in Retailing by Sector: % Value Growth 2008-2013
Table 18 Forecast Sales in Store-Based Retailing by Sector: Value 2008-2013
Table 19 Forecast Sales in Store-Based Retailing by Sector: % Value Growth 2008-2013
Table 20 Forecast Sales in Non-store Retailing by Sector: Value 2008-2013
Table 21 Forecast Sales in Non-store Retailing by Sector: % Value Growth 2008-2013
Appendix
Operating Environment
Definitions
Arthur Lundgren Tecidos SA - Casas Pernambucanas
Strategic Direction
Key Facts
Summary 1 Arthur Lundgren Tecidos SA - Casas Pernambucanas: Key Facts
Summary 2 Arthur Lundgren Tecidos SA - Casas Pernambucanas: Operational Indicators
Company Background
Chart 1 Arthur Lundgren Tecidos SA - Casas Pernambucanas: Pernambucanas - São Paulo
Private Label
Summary 3 Arthur Lundgren Tecidos SA - Casas Pernambucanas: Private Label Portfolio
Competitive Positioning
Summary 4 Arthur Lundgren Tecidos SA - Casas Pernambucanas: Competitive Position 2008
Avon Cosméticos Ltda
Strategic Direction
Key Facts
Summary 5 Avon Cosméticos Ltda: Key Facts
Summary 6 Avon Cosméticos Ltda: Operational Indicators
Company Background
Private Label
Competitive Positioning
Summary 7 Avon Cosméticos Ltda: Competitive Position 2008
B2w SA
Strategic Direction
Key Facts
Summary 8 B2W SA: Key Facts
Summary 9 B2W SA: Operational Indicators
Company Background
Chart 2 B2W SA: Americanas.com
Chart 3 B2W SA: Submarino.com
Private Label
Summary 10 B2W SA: Private Label Portfolio
Competitive Positioning
Summary 11 B2W SA: Competitive Position 2008
Botica Comercial Farmacêutica Ltda
Strategic Direction
Key Facts
Summary 12 Botica Comercial Farmacêutica Ltda: Key Facts
Summary 13 Bótica Comercial Farmacêutica Ltda: Operational Indicators
Company Background
Chart 4 Botica Comercial Farmacêutica Ltda: O Boticário - São Paulo
Private Label
Competitive Positioning
Summary 14 Botica Comercial Farmacêutica Ltda: Competitive Position 2008
Carrefour Comércio E Indústria Ltda
Strategic Direction
Key Facts
Summary 15 Carrefour Comércio e Indústria Ltda: Key Facts
Summary 16 Carrefour Comércio e Indústria Ltda: Operational Indicators
Company Background
Chart 5 Carrefour Comércio e Indústria Ltda: Carrefour - São Paulo
Private Label
Summary 17 Carrefour Comércio e Indústria Ltda: Private Label Portfolio
Competitive Positioning
Summary 18 Carrefour Comércio e Indústria Ltda: Competitive Position 2008
Casa Bahia Comercial Ltda
Strategic Direction
Key Facts
Summary 19 Casa Bahia Comercial Ltda: Key Facts
Summary 20 Casa Bahia Comercial Ltda: Operational Indicators
Company Background
Chart 6 Casa Bahia Comercial Ltda: Casas Bahia - São Paulo
Private Label
Summary 21 Casa Bahia Comercial Ltda: Private Label Portfolio
Competitive Positioning
Summary 22 Casa Bahia Comercial Ltda: Competitive Position 2008
Cia Brasileira De Distribuição SA
Strategic Direction
Key Facts
Summary 23 Cia Brasileira de Distribuição SA: Key Facts
Summary 24 Cia Brasileira de Distribuição SA: Operational Indicators
Company Background
Chart 7 Cia Brasileira de Distribuição SA: Pão de Açúcar - São Paulo
Private Label
Summary 25 Cia Brasileira de Distribuição SA: Private Label Portfolio
Competitive Positioning
Summary 26 Cia Brasileira de Distribuição SA: Competitive Position 2008
Drogasil SA
Strategic Direction
Key Facts
Summary 27 Drogasil SA: Key Facts
Summary 28 Drogasil SA: Operational Indicators
Company Background
Chart 8 Drogasil SA: Drogasil - São Paulo
Private Label
Summary 29 Drogasil SA: Private Label Portfolio
Competitive Positioning
Summary 30 Drogasil SA: Competitive Position 2008
G Barbosa & Cia Ltda
Strategic Direction
Key Facts
Summary 31 G Barbosa & Cia Ltda: Key Facts
Summary 32 G Barbosa & Cia Ltda: Operational Indicators
Company Background
Private Label
Summary 33 G Barbosa & Cia Ltda: Private Label Portfolio
Competitive Positioning
Summary 34 G Barbosa & Cia Ltda: Competitive Position 2008
Globex Utilidades SA
Strategic Direction
Key Facts
Summary 35 Globex Utilidades SA: Key Facts
Summary 36 Globex Utilidades SA: Operational Indicators
Company Background
Private Label
Summary 37 Globex Utilidades SA: Private Label Portfolio
Competitive Positioning
Summary 38 Globex Utilidades SA: Competitive Position 2008
Lojas Americanas SA
Strategic Direction
Key Facts
Summary 39 Lojas Americanas SA: Key Facts
Summary 40 Lojas Americanas SA: Operational Indicators
Company Background
Chart 9 Lojas Americanas SA: Americanas Express - São Paulo
Private Label
Summary 41 Lojas Americanas SA: Private Label Portfolio
Competitive Positioning
Summary 42 Lojas Americanas SA: Competitive Position 2008
Lojas Colombo SA - Comércio De Utilidades Domésticas
Strategic Direction
Key Facts
Summary 43 Lojas Colombo SA - Comércio de Utilidades Domésticas: Key Facts
Summary 44 Lojas Colombo SA - Comércio de Utilidades Domésticas: Operational Indicators
Company Background
Private Label
Competitive Positioning
Summary 45 Lojas Colombo SA - Comércio de Utilidades Domésticas: Competitive Position 2008
Lojas Insinuante Moveis Ltda
Strategic Direction
Key Facts
Summary 46 Lojas Insinuante Moveis Ltda: Key Facts
Summary 47 Lojas Insinuante Moveis Ltda: Operational Indicators
Company Background
Private Label
Competitive Positioning
Summary 48 Lojas Insinuante Moveis Ltda: Competitive Position 2008
Lojas Renner SA
Strategic Direction
Key Facts
Summary 49 Lojas Renner SA: Key Facts
Summary 50 Lojas Renner SA: Operational Indicators
Company Background
Chart 10 Lojas Renner SA: Renner - São Paulo
Private Label
Summary 51 Lojas Renner SA: Private Label Portfolio
Competitive Positioning
Summary 52 Lojas Renner SA: Competitive Position 2008
Magazine Luiza SA
Strategic Direction
Key Facts
Summary 53 Magazine Luiza SA: Key Facts
Summary 54 Magazine Luiza SA: Operational Indicators
Company Background
Private Label
Summary 55 Magazine Luiza SA: Private Label Portfolio
Competitive Positioning
Summary 56 Magazine Luiza SA: Competitive Position 2008
Natura Cosméticos SA
Strategic Direction
Key Facts
Summary 57 Natura Cosméticos SA: Key Facts
Summary 58 Natura Cosméticos SA: Operational Indicators
Company Background
Private Label
Competitive Positioning
Summary 59 Natura Cosméticos SA: Competitive Position 2007
Wal-mart Brasil SA
Strategic Direction
Key Facts
Summary 60 Wal-Mart Brasil Ltda: Key Facts
Summary 61 Wal-Mart Brasil Ltda: Operational Indicators
Company Background
Chart 11 Wal-Mart Brasil Ltda: Wal-Mart Supercenter - São Paulo
Chart 12 Wal-Mart Brasil Ltda, Hiper Bompreco: Northeast region of Brazil
Private Label
Summary 62 Wal-Mart Brasil Ltda: Private Label Portfolio
Competitive Positioning
Summary 63 Wal-Mart Brasil Ltda: Competitive Position 2008
Headlines
Overview
Sector Data
Table 22 Hypermarkets: Value Sales, Outlets and Selling Space 2003-2008
Table 23 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2003-2008
Table 24 Hypermarkets Company Shares by Value 2004-2008
Table 25 Hypermarkets Brand Shares by Value 2005-2008
Table 26 Hypermarkets Brand Shares by Outlets 2005-2008
Table 27 Hypermarkets Brand Shares by Selling Space 2005-2008
Table 28 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2008-2013
Table 29 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2008-2013
Headlines
Overview
Sector Data
Table 30 Supermarkets: Value Sales, Outlets and Selling Space 2003-2008
Table 31 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2003-2008
Table 32 Supermarkets Company Shares by Value 2004-2008
Table 33 Supermarkets Brand Shares by Value 2005-2008
Table 34 Supermarkets Brand Shares by Outlets 2005-2008
Table 35 Supermarkets Brand Shares by Selling Space 2005-2008
Table 36 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2008-2013
Table 37 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2008-2013
Headlines
Trends
Competitive Landscape
Prospects
Sector Formats
Table 38 Discounters: Value Sales, Outlets and Selling Space 2003-2008
Table 39 Discounters: Value Sales, Outlets and Selling Space: % Growth 2003-2008
Table 40 Discounters Company Shares by Value 2004-2008
Table 41 Discounters Brand Shares by Value 2005-2008
Table 42 Discounters Brand Shares by Outlets 2005-2008
Table 43 Discounters Brand Shares by Selling Space 2005-2008
Table 44 Discounters Forecasts: Value Sales, Outlets and Selling Space 2008-2013
Table 45 Discounters Forecasts: Value Sales, Outlets and Selling Space: % Growth 2008-2013
Chart 13 Carrefour Comércio e Indústria Ltda: Dia - São Paulo
Headlines
Overview
Sector Data
Table 46 Convenience Stores: Value Sales, Outlets and Selling Space 2003-2008
Table 47 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2003-2008
Table 48 Convenience Stores Company Shares by Value 2004-2008
Table 49 Convenience Stores Brand Shares by Value 2005-2008
Table 50 Convenience Stores Brand Shares by Outlets 2005-2008
Table 51 Convenience Stores Brand Shares by Selling Space 2005-2008
Table 52 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2008-2013
Table 53 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2008-2013
Headlines
Overview
Sector Data
Table 54 Forecourt Retailers: Value Sales, Outlets and Selling Space 2003-2008
Table 55 Forecourt Retailers: Value Sales, Outlets and Selling Space: % Growth 2003-2008
Table 56 Forecourt Retailers Company Shares by Value 2004-2008
Table 57 Forecourt Retailers Brand Shares by Value 2005-2008
Table 58 Forecourt Retailers Brand Shares by Outlets 2005-2008
Table 59 Forecourt Retailers Brand Shares by Selling Space 2005-2008
Table 60 Forecourt Retailers Forecasts: Value Sales, Outlets and Selling Space 2008-2013
Table 61 Forecourt Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2008-2013
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 62 Mixed Retailers: Value Sales, Outlets and Selling Space 2003-2008
Table 63 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2003-2008
Table 64 Mixed Retailers Company Shares by Value 2004-2008
Table 65 Mixed Retailers Brand Shares by Value 2005-2008
Table 66 Mixed Retailers Brand Shares by Outlets 2005-2008
Table 67 Mixed Retailers Brand Shares by Selling Space 2005-2008
Table 68 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2008-2013
Table 69 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2008-2013
Headlines
Trends
Competitive Landscape
Prospects
Sector Formats
Chart 14 Drogasil SA: Drogasil Beauty Center - São Paulo
Chart 15 Botica Comercial Farmacêutica Ltda: O Boticário - São Paulo
Sector Data
Table 70 Health and Beauty Retailers: Value Sales, Outlets and Selling Space 2003-2008
Table 71 Health and Beauty Retailers: Value Sales, Outlets and Selling Space: % Growth 2003-2008
Table 73 Health and Beauty Retailers Brand Shares by Value 2005-2008
Table 74 Health and Beauty Retailers Brand Shares by Outlets 2005-2008
Table 75 Health and Beauty Retailers Brand Shares by Selling Space 2005-2008
Table 76 Health and Beauty Retailers Forecasts: Value Sales, Outlets and Selling Space 2008-2013
Table 77 Health and Beauty Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2008-2013
Headlines
Overview
Sector Formats
Chart 16 C & A Modas Ltda: C&A - São Paulo
Chart 17 Lojas Riachuelo SA: Riachuelo - São Paulo
Sector Data
Table 78 Clothing and Footwear Retailers: Value Sales, Outlets and Selling Space 2003-2008
Table 79 Clothing and Footwear Retailers: Value Sales, Outlets and Selling Space: % Growth 2003-2008
Table 80 Clothing and Footwear Retailers Company Shares by Value 2004-2008
Table 81 Clothing and Footwear Retailers Brand Shares by Value 2005-2008
Table 82 Clothing and Footwear Retailers Brand Shares by Outlets 2005-2008
Table 83 Clothing and Footwear Retailers Brand Shares by Selling Space 2005-2008
Table 84 Clothing and Footwear Retailers Forecasts: Value Sales, Outlets and Selling Space 2008-2013
Table 85 Clothing and Footwear Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2008-2013
Headlines
Overview
Sector Data
Table 86 Furniture and Furnishings Stores: Value Sales, Outlets and Selling Space 2003-2008
Table 87 Furniture and Furnishings Stores: Value Sales, Outlets and Selling Space: % Growth 2003-2008
Table 88 Furniture and Furnishings Stores Company Shares by Value 2004-2008
Table 89 Furniture and Furnishings Stores Brand Shares by Value 2005-2008
Table 90 Furniture and Furnishings Stores Brand Shares by Outlets 2005-2008
Table 91 Furniture and Furnishings Stores Brand Shares by Selling Space 2005-2008
Table 92 Furniture and Furnishings Stores Forecasts: Value Sales, Outlets and Selling Space 2008-2013
Table 93 Furniture and Furnishings Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2008-2013
Headlines
Overview
Sector Data
Table 94 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling Space 2003-2008
Table 95 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling Space: % Growth 2003-2008
Table 96 DIY, Home Improvement and Garden Centres Company Shares by Value 2004-2008
Table 97 DIY, Home Improvement and Garden Centres Brand Shares by Value 2005-2008
Table 98 DIY, Home Improvement and Garden Centres Brand Shares by Outlets 2005-2008
Table 99 DIY, Home Improvement and Garden Centres Brand Shares by Selling Space 2005-2008
Table 100 DIY, Home Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling Space 2008-2013
Table 101 DIY, Home Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling Space: % Growth 2008-2013
Headlines
Overview
Sector Data
Table 102 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2003-2008
Table 103 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2003-2008
Table 104 Electronics and Appliance Specialist Retailers Company Shares by Value 2004-2008
Table 105 Electronics and Appliance Specialist Retailers Brand Shares by Value 2005-2008
Table 106 Electronics and Appliance Specialist Retailers Brand Shares by Outlets 2005-2008
Table 107 Electronics and Appliance Specialist Retailers Brand Shares by Selling Space 2005-2008
Table 108 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2008-2013
Table 109 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2008-2013
Headlines
Overview
Sector Data
Table 110 Leisure and Personal Goods Specialist Retailers: Value Sales, Outlets and Selling Space 2003-2008
Table 111 Leisure and Personal Goods Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2003-2008
Table 112 Leisure and Personal Goods Specialist Retailers Company Shares by Value 2004-2008
Table 113 Leisure and Personal Goods Specialist Retailers Brand Shares by Value 2005-2008
Table 114 Leisure and Personal Goods Specialist Retailers Brand Shares by Outlets 2005-2008
Table 115 Leisure and Personal Goods Specialist Retailers Brand Shares by Selling Space 2005-2008
Table 116 Leisure and Personal Goods Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2008-2013
Table 117 Leisure and Personal Goods Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2008-2013
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 118 Vending: Value 2003-2008
Table 119 Vending: % Value Growth 2003-2008
Table 120 Vending Company Shares by Value 2004-2008
Table 121 Vending Brand Shares by Value 2005-2008
Table 122 Vending Forecasts: Value 2008-2013
Table 123 Vending Forecasts: % Value Growth 2008-2013
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 124 Homeshopping: Value 2003-2008
Table 125 Homeshopping: % Value Growth 2003-2008
Table 126 Homeshopping Company Shares by Value 2004-2008
Table 127 Homeshopping Brand Shares by Value 2005-2008
Table 128 Homeshopping Forecasts: Value 2008-2013
Table 129 Homeshopping Forecasts: % Value Growth 2008-2013
Headlines
Trends
Competitive Landscape
Prospects
Sector Formats
Chart 18 B2W: Submarino.com
Sector Data
Table 130 Internet Retailing: Value 2003-2008
Table 131 Internet Retailing: % Value Growth 2003-2008
Table 132 Internet Retailing Company Shares by Value 2004-2008
Table 133 Internet Retailing Brand Shares by Value 2005-2008
Table 134 Internet Retailing Forecasts: Value 2008-2013
Table 135 Internet Retailing Forecasts: % Value Growth 2008-2013
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 136 Direct Selling: Value 2003-2008
Table 137 Direct Selling: % Value Growth 2003-2008
Table 138 Direct Selling Company Shares by Value 2004-2008
Table 139 Direct Selling Brand Shares by Value 2005-2008
Table 140 Direct Selling Forecasts: Value 2008-2013
Table 141 Direct Selling Forecasts: % Value Growth 2008-2013

Abstract

Euromonitor International's Retailing in Brazil report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Why buy this report?
  • Get a detailed picture of the retail industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands ;
  • Use five-year forecasts to assess how the market is predicted to develop
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planningational has a unique capability to develop reliable information resources to help drive informed strategic planning

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