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Health and Wellness - Nutritionals in Bulgaria

Published by: Euromonitor International

Published: Mar. 1, 2009 - 40 Pages


Table of Contents


Health and Wellness - Nutritionals in Bulgaria
Euromonitor International
March 2009
Executive Summary
Weight Loss Products Driving the Market Forward
Consumers Are Better Informed on Health Issues
Actavis Leads the Market, But Walmark Performing Exceptionally Well
Store-based Retailing Through Chemists/pharmacies Is Key Distribution Channel
Growth Expected To Continue From 2008
Key Trends and Developments
Nutritionals and the Food Industry Are Closely Connected
Legal Issues With Registration of OTC Healthcare Products Still Pending
Sector Growth Driven by Rising Health Awareness, Especially on Obesity Issues
International Brands Gain Larger Share of the Market
Proposed Ban on Internet Sales of Dietary Supplements
Appendix
National Legislation
EU Legislation
Advertising
Self-medication and Preventive Medicine
Alternative Therapy
Diet Programmes
Local Products
Retail Distribution
Definitions
Summary 1 Research Sources
Borola Eood
Strategic Direction
Key Facts
Summary 2 Borola EOOD: Key Facts
Summary 3 Borola EOOD: Operational Indicators 2006-2008
Company Background
Production
Competitive Positioning
Summary 4 Borola EOOD: Competitive Position 2008
Kendy Bulgaria Ood
Strategic Direction
Key Facts
Summary 5 Kendy Bulgaria OOD: Key Facts
Summary 6 Kendy Bulgaria OOD: Operational Indicators 2006-2008
Company Background
Production
Competitive Positioning
Summary 7 Kendy Bulgaria OOD: Competitive Position 2008
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Summary 8 Dietary Supplements: Brand Ranking by Positioning 2008
Table 1 Sales of Vitamins and Dietary Supplements: Value 2003-2008
Table 2 Sales of Vitamins and Dietary Supplements: % Value Growth 2003-2008
Table 3 Folic Acid v Other B Vitamins 2004-2008
Table 4 Dietary Supplements by Positioning 2006-2008
Table 5 Vitamins and Dietary Supplements Company Shares by Value 2004-2008
Table 6 Vitamins and Dietary Supplements Brand Shares by Value 2005-2008
Table 7 Vitamins Brand Shares by Value 2005-2008
Table 8 Dietary Supplements Brand Shares by Value 2005-2008
Table 9 Forecast Sales of Vitamins and Dietary Supplements: Value 2008-2013
Table 10 Forecast Sales of Vitamins and Dietary Supplements: % Value Growth 2008-2013
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 11 Sales of Herbal/Traditional Products: Value 2003-2008
Table 12 Sales of Herbal/Traditional Products: % Value Growth 2003-2008
Table 13 Forecast Sales of Herbal/Traditional Products: Value 2008-2013
Table 14 Forecast Sales of Herbal/Traditional Products: % Value Growth 2008-2013
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 15 Sales of Slimming Products: Value 2003-2008
Table 16 Sales of Slimming Products: % Value Growth 2003-2008
Table 17 Slimming Products Company Shares 2004-2008
Table 18 Slimming Products Brand Shares 2005-2008
Table 19 Forecast Sales of Slimming Products: Value 2008-2013
Table 20 Forecast Sales of Slimming Products: % Value Growth 2008-2013
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 21 Sales of Sports Nutrition: Value 2003-2008
Table 22 Sales of Sports Nutrition: % Value Growth 2003-2008
Table 23 Sports Nutrition Company Shares 2004-2008
Table 24 Sports Nutrition Brand Shares 2005-2008
Table 25 Forecast Sales of Sports Nutrition: Value 2008-2013
Table 26 Forecast Sales of Sports Nutrition: % Value Growth 2008-2013

Abstract

Euromonitor International's Nutritionals in Bulgaria market report offers a comprehensive guide to the size and shape of the health and wellness nutritional market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.Product coverage: Herbal/traditional products; Slimming products; Sports nutrition; Vitamins and dietary supplements

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the health and wellness nutritional industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning

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