Providing market research reports, industry analysis, company profiles and country reports for strategic planning, competitive intelligence, marketing and business research.
Search for Market Research Reports:    

UK Consumer Insights 2009: Tesco - Homewares

Published by: Verdict Research Ltd

Published: Jul. 2, 2009 - 35 Pages


Table of Contents


About the cDNA programme
Section 1: At a glance summary
At a glance summary
Section 2: Share of shoppers
Tesco share of shoppers
Tesco share of shoppers by demographics
Tesco share of shoppers by television region
Tesco share of shoppers by household characteristics
Tesco share of shoppers by other characteristics and ACORN classification
Section 3: Conversion and non-conversion
Tesco conversion of visitors to main users
Tesco conversion of visitors to main users by demographics and region
Tesco conversion of visitors to main users by household characteristics
Non-converting customers
Profile of Tesco non-converting customers by demographics and region
Section 4: Shopper profiles
Tesco profile of shoppers by demographics
Tesco profile of shoppers by television region
Tesco profile of shoppers by household characteristics
Tesco profile of shoppers by other characteristics and ACORN classification
Section 5: Loyalty
Tesco loyalty of main users
Tesco loyalty of main users by demographics and region
Tesco loyalty of main users by household characteristics
Tesco basic drivers of loyalty and disloyalty
Tesco detailed drivers of loyalty
Section 6: Competition
Competition in homewares
Cross sector competitor dynamics
Appendix
Basic Methodology
Detailed Methodology

Abstract

Introduction

Verdict Research: UK Consumer Insights 2009 are based around individual retailers and provide a highly detailed, data-rich overview of a retailer's customers, drawing on a nationwide survey of 6,000 shoppers each year.

Reasons to Purchase
  • New analysis, unique to these reports shows details about non-converting visitors including where they main shop and who they are.
  • Analysis by non-standard demographics is also presented to give a comprehensive picture of a retailer's customers.
  • Key demographics include among others, sex, age, social class, television region, marital status, housing tenure, working status and ACORN group.
Please note: this is delivered as a Zip file.

Get Full Details About This Report >>
US: 800.298.5699
Int'l: +1.240.747.3093
Buy this Report
Price and Delivery Options
Search Inside Report


 

About MarketResearch.com
MarketResearch.com is an online aggregator selling over 250,000 market research reports, company profiles and country profiles from over 650 research firms. Our reports will provide you with the critical business and competitive intelligence you need for strategic planning and marketing research. Coverage includes the US, UK, Europe, Asia and global markets.

 

© MarketResearch.com 2009