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Philippines Consumer Electronics Report Q3 2009

Published by: Business Monitor International

Published: Jun. 15, 2009 - 36 Pages


Table of Contents


Executive Summary
BMI SWOT Analysis
Philippines Consumer Electronics Market SWOT
Philippines Electronics Industry SWOT
Philippines Political SWOT
Philippines Economic SWOT
Philippines Business Environment SWOT
Consumer Electronics Market Overview
Computers
Table: Computers: Demand, 2006-2013
AV
Table: AV: Demand, 2006-2013
Mobile Handsets
Table: Mobile Handsets: Demand
Consumer Electronics Industry
Table: Electronics Industry Production, 2006-2013
Semiconductors And Components
Table: Semiconductors: Production, 2006-2013
Computers
Table: Computers: Production, 2006-2013
AV
Table: AV: Production, 2006-2013
Telecommunications
Table: Telecommunications: Production, 2006-2013
Auto
Table: Auto, 2006-2013
Industry Forecast Scenario
Table: Consumer Electronics Overview, 2006-2013
Industry Developments
IT Education Agenda
Country Outlook
Table: Philippines - Economic Activity, 2006-2013
Competitive Landscape
Country Snapshot: Philippines Demographic Data
Section 1: Population
Table: Demographic Indicators, 2005-2030
Table: Rural/Urban Breakdown, 2005-2030
Section 2: Education And Healthcare
Table: Education, 2002-2005
Table: Vital Statistics, 2005-2030
Section 3: Labour Market And Spending Power
Table: Employment Indicators, 2001-2006
Table: Consumer Expenditure, 2007-2012 (US$)
Table: Average Annual Manufacturing Wages, 2004-2006
BMI Forecast Modelling
How We Generate Our Industry Forecasts
Electronics Industry
Sources

Abstract

The Philippines’ domestic consumer electronics devices market, defined as including computing devices, mobile handsets, and video audio and gaming products, was estimated to be worth around US$3.6bn in 2008. This is expected to increase to US$5.2bn by 2013, although a weaker global economy, and a slowdown in remittances, could affect sales in some product groups in 2009.

Computers

Computers accounted for around 40% of Philippine consumer electronics spending in 2008. BMI forecasts Philippine domestic market computer sales (including notebooks and accessories) of US$1.3bn in 2009, up from US$1.2bn in 2008. Computer hardware CAGR for the 2008-2013 period is forecast at about 9%, with much growth coming from increasing PC penetration, which is about 4% currently.

AV

AV devices accounted for around 22% of Philippine consumer electronics spending in 2008. Philippine domestic AV device market was estimated at US$800mn. The market is expected to grow at a CAGR of 6% between 2008-2013, to a value of US$1.05bn in that year.

Mobile Handsets

Mobile handset sales accounted for around 38% of Philippine consumer electronics spending in 2008. Philippine market handset sales are expected to grow at a CAGR of 10% to 13.7mn units in 2013, as mobile subscriber penetration reaches 154%. Sales will be dominated by lower-priced mass market phones, but 3G subscriber numbers will rise to 14.2mn during the forecast period.

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