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Hong Kong Retail Report Q2 2009

Published by: Business Monitor International

Published: May. 14, 2009 - 42 Pages


Table of Contents


Executive Summary
SWOT Analysis
Hong Kong Business Environment SWOT - Retail
Hong Kong Political SWOT
Hong Kong Economic SWOT
Market Overview
Key Players
Current Trends
Industry Forecast Scenario
Retail Growth Outlook
Table: Key Retail Indicators, 2006-2013
Macroeconomic Outlook
Table: Hong Kong - Economic Activity, 2006-2013
Regional Retail Outlook
Table: Regional Retail Trends, 2006-2013
Table: Regional Retail Sales by % Share, 2006-2013
Regional Retail Trends
Mass Grocery Retail
Hong Kong Mass Grocery Retail Industry SWOT
Market Overview
Table: Structure of Hong Kong’s Mass Grocery Retail Market by Estimated Number of Outlets
Table: Structure of Hong Kong’s Mass Grocery Retail Market - Sales (US$mn) by Format
Table: Average Sales per Outlet by Format (US$mn) - 2007
Industry Forecast Scenario
Hong Kong Mass Grocery Retail Sales (by format) - Historical Data & Forecasts
Sales Breakdown by Retail Format Type
Industry Developments
Consumer Electronics
Hong Kong Consumer Electronics Market SWOT
Market Overview
Table: Computer Demand, 2006-2013
Table: Video, Audio And Gaming Demand 2006-2013
Table: Mobile Handset Output And Demand, 2006-2013
Industry Forecast Scenario
Table: Consumer Electronics Overview, 2006-2013
Automotives
Hong Kong Automotive Industry SWOT
Market Overview: Branching Out Into The US
Table: Asian Automotive Exports (CBUs)
Industry Forecast Scenario
Table: Hong Kong Automotive Sector Historical Data & Forecasts (CBUs, unless otherwise stated)
Country Snapshot: Hong Kong Demographic Data
Section 1: Population
Table: Demographic Indicators, 2005-2030
Table: Rural/Urban Breakdown
Section 2: Education And Healthcare
Table: Education, 2002-2005
Table: Vital Statistics, 2005-2030
Section 3: Labour Market And Spending Power
Table: Employment Indicators, 2001-2006
Table: Consumer Expenditure, 2000-2012 (US$)
Table: Average Annual Wages, 2005-2012
BMI Retail Forecasting & Sourcing
How We Generate Our Industry Forecasts

Abstract

The new BMI Hong Kong Retail report predicts that total retail sales for the Chinese Special Administrative Region (SAR) will grow from just over US$30bn in 2007 to nearly US$50bn by 2013. A low unemployment rate, rising disposable income and a strong tourism industry are key factors behind the forecast growth.

Hong Kong’s nominal Gross Domestic Product (GDP) was US$207bn in 2007. Average annual GDP growth of 4.2% is predicted by BMI to 2013. With the population increasing by only 4.3% over the period, GDP per capita is predicted to rise from US$29,754 (the second-highest in Asia) in 2007 to US$44,440 by 2013. Our assumption of consumer spending per capita is for an increase from US$17,099 in 2007 to US$25,700 by the period-end.

According to Invest Hong Kong, the SAR welcomed more than 28mn tourists in 2007, including over 15mn from mainland China - a rise of 13.9% from 2006. The further liberalisation measures facilitating visits by mainland residents announced in December 2008 are likely to boost these figures further.

Total expenditure by tourists amounted to more than HKD140bn (US$18bn) in 2007. The average per capita spending of overnight visitors grew by nearly 6.7% to HKD5,122 (US$661), with retail taking the greater share.

Census and Statistics Department (CSD) retail sales by outlets figures suggest that the two leading retail sub-sectors in Hong Kong are jewellery, watches, etc - with estimated sales of US$4.8bn in 2007,and clothing and footwear - with estimated sales of US$4.3bn. BMI forecasts that sales of jewellery and watches could grow by almost 60% to US$7.7bn by 2013, reflecting the high disposable income of Hong Kong consumers. Sales of clothing and footwear should also increase substantially, to US$6.4bn by the end of the forecast period - a rise of 49%.

Consumer electronic sales through dedicated outlets are estimated at US$2.4bn for 2007, and are forecast to rise to US$3.8bn by 2013. Sales of furniture and furnishings, meanwhile, are predicted to increase from an estimated US$0.7bn in 2007 to US$1.1bn over the period - a rise of more than 50% for each retail sub-sector.

BMI predicts that over-the-counter OTC pharmaceutical sales in Hong Kong will increase by 75%, to US$0.36bn, over the forecast period, albeit from a low base of US$0.21bn; while automotive sales will rise by a more modest 18%, from US$1.3bn in 2007 to US$1.6bn in 2013.

Retail sales for the BMI universe of Asian countries in 2007 amounted to an estimated US$1.22bn. China and India alone in 2007 accounted for an estimated 92% of regional retail sales, with their combined share expected to reach almost 95% by 2013. Growth in regional retail sales for the period 2007 to 2013 is put by BMI at 181%, or an average 19.3% per annum. China should experience the most rapid rate of growth, followed by India and Indonesia. For Hong Kong, the estimated 2007 market share of 1.9% is expected to fall to 1.1% by 2013.

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