SAS Optimizes Drug Launch Through Improved Physician Targeting : Market Research Report

SAS Optimizes Drug Launch Through Improved Physician Targeting

Published by: IDC

Published: Jun. 4, 2009 - 3 Pages

Table of Contents
In This Perspective
Background
The Situation
The Analysis
Physician Target Optimization
The Results
Learn More
Related Research

Abstract

This Health Industry Insights Perspective discusses how a leading pharmaceutical company utilized predictive modeling capabilities provided by the SAS for Physician Targeting solution to improve its initial product uptake among prescribers.

Get Full Details About This Report >>

US: 800.298.5699

Int'l: +1.240.747.3093

About MarketResearch.com
MarketResearch.com is an online aggregator selling over 250,000 market research reports, company profiles and country profiles from over 650 research firms. Our reports will provide you with the critical business and competitive intelligence you need for strategic planning and marketing research. Coverage includes the US, UK, Europe, Asia and global markets.