Oral hygiene in Brazil to 2012

Published by: Datamonitor

Published: May. 19, 2009 - 164 Pages

Table of Contents

Chapter 1 EXECUTIVE SUMMARY

Summary Market Level - Oral hygiene

Summary category level - Dental floss

Summary category level - Denture care

Summary category level - Mouthwash

Summary category level - Toothbrushes

Summary category level - Toothpaste

Chapter 2 INTRODUCTION

What is this report about?

How to use this report

Market Definition

Chapter 3 MARKET OVERVIEW

Value Analysis, 2002-2007

Value Analysis, 2007-2012

Value Analysis, US$ 2002-2007

Value Analysis, US$ 2007-2012

Volume Analysis, 2002-2007

Volume Analysis, 2007-2012

Company and Brand Share Analysis

Distribution Analysis

Expenditure & consumption per capita

Chapter 4 LEADING COMPANY PROFILES

Procter & Gamble Company, The

Colgate-Palmolive Company

Chapter 5 CATEGORY ANALYSIS - DENTAL FLOSS

Value Analysis, 2002-2007

Value Analysis, 2007-2012

Value Analysis, US$ 2002-2007

Value Analysis, US$ 2007-2012

Volume Analysis, 2002-2007

Volume Analysis, 2007-2012

Company and Brand Share Analysis

Distribution Analysis

Expenditure & consumption per capita

Chapter 6 CATEGORY ANALYSIS - DENTURE CARE

Value Analysis, 2002-2007

Value Analysis, 2007-2012

Value Analysis, US$ 2002-2007

Value Analysis, US$ 2007-2012

Volume Analysis, 2002-2007

Volume Analysis, 2007-2012

Company and Brand Share Analysis

Distribution Analysis

Expenditure & consumption per capita

Chapter 7 CATEGORY ANALYSIS - MOUTHWASH

Value Analysis, 2002-2007

Value Analysis, 2007-2012

Value Analysis, US$ 2002-2007

Value Analysis, US$ 2007-2012

Volume Analysis, 2002-2007

Volume Analysis, 2007-2012

Company and Brand Share Analysis

Distribution Analysis

Expenditure & consumption per capita

Chapter 8 CATEGORY ANALYSIS - TOOTHBRUSHES

Value Analysis, 2002-2007

Value Analysis, 2007-2012

Value Analysis, US$ 2002-2007

Value Analysis, US$ 2007-2012

Volume Analysis, 2002-2007

Volume Analysis, 2007-2012

Company and Brand Share Analysis

Distribution Analysis

Expenditure & consumption per capita

Chapter 9 CATEGORY ANALYSIS - TOOTHPASTE

Value Analysis, 2002-2007

Value Analysis, 2007-2012

Value Analysis, US$ 2002-2007

Value Analysis, US$ 2007-2012

Volume Analysis, 2002-2007

Volume Analysis, 2007-2012

Company and Brand Share Analysis

Distribution Analysis

Expenditure & consumption per capita

Chapter 10 COUNTRY COMPARISON

Value

Volume

Market Share

Chapter 11 NEW PRODUCT DEVELOPMENT

Product launches over time

Recent product launches

Chapter 12 BRAZIL SOCIOECONOMIC PROFILE

Country Overview

Key Facts

Political Overview

Brazil Economic Overview

Chapter 13 BRAZIL MACROECONOMIC PROFILE

Macroeconomic Indicators

Chapter 14 RESEARCH METHODOLOGY

Methodology overview

Secondary research

Market modeling

Primary research

Data finalization

Ongoing research

Chapter 15 APPENDIX

Future readings

How to contact experts in your industry

Disclaimer

LIST OF FIGURES

Figure 1: Brazil oral hygiene value and value forecast, 2002-2012 (BRL m, nominal prices)

Figure 2: Brazil oral hygiene category growth comparison, by value, 2002-2012

Figure 3: Brazil oral hygiene volume and volume forecast, 2002-2012 (Units m)

Figure 4: Brazil oral hygiene category growth comparison, by volume, 2002-2012

Figure 5: Brazil oral hygiene company share, by value, 2006-2007 (%)

Figure 6: Brazil oral hygiene distribution channels, by value, 2006-2007 (%)

Figure 7: Brazil dental floss value and value forecast, 2002-2012 (BRL m, nominal prices)

Figure 8: Brazil dental floss category growth comparison, by value, 2002-2012

Figure 9: Brazil dental floss volume and volume forecast, 2002-2012 (Units m)

Figure 10: Brazil dental floss category growth comparison, by volume, 2002-2012

Figure 11: Brazil dental floss company share, by value, 2006-2007 (%)

Figure 12: Brazil dental floss distribution channels, by value, 2006-2007 (%)

Figure 13: Brazil denture care value and value forecast, 2002-2012 (BRL m, nominal prices)

Figure 14: Brazil denture care category growth comparison, by value, 2002-2012

Figure 15: Brazil denture care volume and volume forecast, 2002-2012 (Units m)

Figure 16: Brazil denture care category growth comparison, by volume, 2002-2012

Figure 17: Brazil denture care company share, by value, 2006-2007 (%)

Figure 18: Brazil denture care distribution channels, by value, 2006-2007 (%)

Figure 19: Brazil mouthwash value and value forecast, 2002-2012 (BRL m, nominal prices)

Figure 20: Brazil mouthwash category growth comparison, by value, 2002-2012

Figure 21: Brazil mouthwash volume and volume forecast, 2002-2012 (Units m)

Figure 22: Brazil mouthwash category growth comparison, by volume, 2002-2012

Figure 23: Brazil mouthwash company share, by value, 2006-2007 (%)

Figure 24: Brazil mouthwash distribution channels, by value, 2006-2007 (%)

Figure 25: Brazil toothbrushes value and value forecast, 2002-2012 (BRL m, nominal prices)

Figure 26: Brazil toothbrushes category growth comparison, by value, 2002-2012

Figure 27: Brazil toothbrushes volume and volume forecast, 2002-2012 (Units m)

Figure 28: Brazil toothbrushes category growth comparison, by volume, 2002-2012

Figure 29: Brazil toothbrushes company share, by value, 2006-2007 (%)

Figure 30: Brazil toothbrushes distribution channels, by value, 2006-2007 (%)

Figure 31: Brazil toothpaste value and value forecast, 2002-2012 (BRL m, nominal prices)

Figure 32: Brazil toothpaste category growth comparison, by value, 2002-2012

Figure 33: Brazil toothpaste volume and volume forecast, 2002-2012 (Units m)

Figure 34: Brazil toothpaste category growth comparison, by volume, 2002-2012

Figure 35: Brazil toothpaste company share, by value, 2006-2007 (%)

Figure 36: Brazil toothpaste distribution channels, by value, 2006-2007 (%)

Figure 37: Global oral hygiene market split (value terms, 2007) - Top 5 countries

Figure 38: Global oral hygiene market value, 2002-2007 (Top 5 countries)

Figure 39: Global oral hygiene market split (volume terms, 2007) - Top 5 countries

Figure 40: Global oral hygiene market volume, 2002-2007 (Top 5 countries)

Figure 41: Map of Brazil

Figure 42: Annual data review process

LIST OF TABLES

Table 1: Oral hygiene category definitions

Table 2: Oral hygiene distribution channels

Table 3: Brazil oral hygiene value, 2002-2007 (BRL m, nominal prices)

Table 4: Brazil oral hygiene value forecast, 2007-2012 (BRL m, nominal prices)

Table 5: Brazil oral hygiene value, 2002-2007 (US$ m nominal prices)

Table 6: Brazil oral hygiene value forecast, 2007-2012 (US$ m nominal prices)

Table 7: Brazil oral hygiene volume, 2002-2007 (Units m)

Table 8: Brazil oral hygiene volume forecast, 2007-2012 (Units m)

Table 9: Brazil oral hygiene brand share, by value, 2006-2007 (%)

Table 10: Brazil oral hygiene value, by brand 2006-2007 (BRL m nominal prices)

Table 11: Brazil oral hygiene company share by value, 2006-2007 (%)

Table 12: Brazil oral hygiene value, by company, 2006-2007 (BRL m nominal prices)

Table 13: Brazil oral hygiene distribution channels, by value, 2006-2007 (%)

Table 14: Brazil oral hygiene value, by distribution channel, 2006-2007 (BRL m nominal prices)

Table 15: Brazil oral hygiene expenditure per capita, 2002-2007 (BRL, nominal prices)

Table 16: Brazil oral hygiene forecast expenditure per capita, 2007-2012 (BRL, nominal prices)

Table 17: Brazil oral hygiene expenditure per capita, 2002-2007 (US$ nominal prices)

Table 18: Brazil oral hygiene forecast expenditure per capita, 2007-2012 (US$ nominal prices)

Table 19: Brazil oral hygiene consumption per capita, 2002-2007 (Units)

Table 20: Brazil oral hygiene forecast consumption per capita, 2007-2012 (Units)

Table 21: Procter & Gamble Company, The Key Facts

Table 22: Colgate-Palmolive Company Key Facts

Table 23: Brazil dental floss value, 2002-2007 (BRL m, nominal prices)

Table 24: Brazil dental floss value forecast, 2007-2012 (BRL m, nominal prices)

Table 25: Brazil dental floss value, 2002-2007 (US$ m nominal prices)

Table 26: Brazil dental floss value forecast, 2007-2012 (US$ m nominal prices)

Table 27: Brazil dental floss volume, 2002-2007 (Units m)

Table 28: Brazil dental floss volume forecast, 2007-2012 (Units m)

Table 29: Brazil dental floss brand share, by value, 2006-2007 (%)

Table 30: Brazil dental floss value, by brand 2006-2007 (BRL m nominal prices)

Table 31: Brazil dental floss company share by value, 2006-2007 (%)

Table 32: Brazil dental floss value, by company, 2006-2007 (BRL m nominal prices)

Table 33: Brazil dental floss distribution channels, by value, 2006-2007 (%)

Table 34: Brazil dental floss value, by distribution channel, 2006-2007 (BRL m nominal prices)

Table 35: Brazil dental floss expenditure per capita, 2002-2007 (BRL, nominal prices)

Table 36: Brazil dental floss forecast expenditure per capita, 2007-2012 (BRL, nominal prices)

Table 37: Brazil dental floss expenditure per capita, 2002-2007 (US$ nominal prices)

Table 38: Brazil dental floss forecast expenditure per capita, 2007-2012 (US$ nominal prices)

Table 39: Brazil dental floss consumption per capita, 2002-2007 (Units)

Table 40: Brazil dental floss forecast consumption per capita, 2007-2012 (Units)

Table 41: Brazil denture care value, 2002-2007 (BRL m, nominal prices)

Table 42: Brazil denture care value forecast, 2007-2012 (BRL m, nominal prices)

Table 43: Brazil denture care value, 2002-2007 (US$ m nominal prices)

Table 44: Brazil denture care value forecast, 2007-2012 (US$ m nominal prices)

Table 45: Brazil denture care volume, 2002-2007 (Units m)

Table 46: Brazil denture care volume forecast, 2007-2012 (Units m)

Table 47: Brazil denture care brand share, by value, 2006-2007 (%)

Table 48: Brazil denture care value, by brand 2006-2007 (BRL m nominal prices)

Table 49: Brazil denture care company share by value, 2006-2007 (%)

Table 50: Brazil denture care value, by company, 2006-2007 (BRL m nominal prices)

Table 51: Brazil denture care distribution channels, by value, 2006-2007 (%)

Table 52: Brazil denture care value, by distribution channel, 2006-2007 (BRL m nominal prices)

Table 53: Brazil denture care expenditure per capita, 2002-2007 (BRL, nominal prices)

Table 54: Brazil denture care forecast expenditure per capita, 2007-2012 (BRL, nominal prices)

Table 55: Brazil denture care expenditure per capita, 2002-2007 (US$ nominal prices)

Table 56: Brazil denture care forecast expenditure per capita, 2007-2012 (US$ nominal prices)

Table 57: Brazil denture care consumption per capita, 2002-2007 (Units)

Table 58: Brazil denture care forecast consumption per capita, 2007-2012 (Units)

Table 59: Brazil mouthwash value, 2002-2007 (BRL m, nominal prices)

Table 60: Brazil mouthwash value forecast, 2007-2012 (BRL m, nominal prices)

Table 61: Brazil mouthwash value, 2002-2007 (US$ m nominal prices)

Table 62: Brazil mouthwash value forecast, 2007-2012 (US$ m nominal prices)

Table 63: Brazil mouthwash volume, 2002-2007 (Units m)

Table 64: Brazil mouthwash volume forecast, 2007-2012 (Units m)

Table 65: Brazil mouthwash brand share, by value, 2006-2007 (%)

Table 66: Brazil mouthwash value, by brand 2006-2007 (BRL m nominal prices)

Table 67: Brazil mouthwash company share by value, 2006-2007 (%)

Table 68: Brazil mouthwash value, by company, 2006-2007 (BRL m nominal prices)

Table 69: Brazil mouthwash distribution channels, by value, 2006-2007 (%)

Table 70: Brazil mouthwash value, by distribution channel, 2006-2007 (BRL m nominal prices)

Table 71: Brazil mouthwash expenditure per capita, 2002-2007 (BRL, nominal prices)

Table 72: Brazil mouthwash forecast expenditure per capita, 2007-2012 (BRL, nominal prices)

Table 73: Brazil mouthwash expenditure per capita, 2002-2007 (US$ nominal prices)

Table 74: Brazil mouthwash forecast expenditure per capita, 2007-2012 (US$ nominal prices)

Table 75: Brazil mouthwash consumption per capita, 2002-2007 (Units)

Table 76: Brazil mouthwash forecast consumption per capita, 2007-2012 (Units)

Table 77: Brazil toothbrushes value, 2002-2007 (BRL m, nominal prices)

Table 78: Brazil toothbrushes value forecast, 2007-2012 (BRL m, nominal prices)

Table 79: Brazil toothbrushes value, 2002-2007 (US$ m nominal prices)

Table 80: Brazil toothbrushes value forecast, 2007-2012 (US$ m nominal prices)

Table 81: Brazil toothbrushes volume, 2002-2007 (Units m)

Table 82: Brazil toothbrushes volume forecast, 2007-2012 (Units m)

Table 83: Brazil toothbrushes brand share, by value, 2006-2007 (%)

Table 84: Brazil toothbrushes value, by brand 2006-2007 (BRL m nominal prices)

Table 85: Brazil toothbrushes company share by value, 2006-2007 (%)

Table 86: Brazil toothbrushes value, by company, 2006-2007 (BRL m nominal prices)

Table 87: Brazil toothbrushes distribution channels, by value, 2006-2007 (%)

Table 88: Brazil toothbrushes value, by distribution channel, 2006-2007 (BRL m nominal prices)

Table 89: Brazil toothbrushes expenditure per capita, 2002-2007 (BRL, nominal prices)

Table 90: Brazil toothbrushes forecast expenditure per capita, 2007-2012 (BRL, nominal prices)

Table 91: Brazil toothbrushes expenditure per capita, 2002-2007 (US$ nominal prices)

Table 92: Brazil toothbrushes forecast expenditure per capita, 2007-2012 (US$ nominal prices)

Table 93: Brazil toothbrushes consumption per capita, 2002-2007 (Units)

Table 94: Brazil toothbrushes forecast consumption per capita, 2007-2012 (Units)

Table 95: Brazil toothpaste value, 2002-2007 (BRL m, nominal prices)

Table 96: Brazil toothpaste value forecast, 2007-2012 (BRL m, nominal prices)

Table 97: Brazil toothpaste value, 2002-2007 (US$ m nominal prices)

Table 98: Brazil toothpaste value forecast, 2007-2012 (US$ m nominal prices)

Table 99: Brazil toothpaste volume, 2002-2007 (Units m)

Table 100: Brazil toothpaste volume forecast, 2007-2012 (Units m)

Table 101: Brazil toothpaste brand share, by value, 2006-2007 (%)

Table 102: Brazil toothpaste value, by brand 2006-2007 (BRL m nominal prices)

Table 103: Brazil toothpaste company share by value, 2006-2007 (%)

Table 104: Brazil toothpaste value, by company, 2006-2007 (BRL m nominal prices)

Table 105: Brazil toothpaste distribution channels, by value, 2006-2007 (%)

Table 106: Brazil toothpaste value, by distribution channel, 2006-2007 (BRL m nominal prices)

Table 107: Brazil toothpaste expenditure per capita, 2002-2007 (BRL, nominal prices)

Table 108: Brazil toothpaste forecast expenditure per capita, 2007-2012 (BRL, nominal prices)

Table 109: Brazil toothpaste expenditure per capita, 2002-2007 (US$ nominal prices)

Table 110: Brazil toothpaste forecast expenditure per capita, 2007-2012 (US$ nominal prices)

Table 111: Brazil toothpaste consumption per capita, 2002-2007 (Units)

Table 112: Brazil toothpaste forecast consumption per capita, 2007-2012 (Units)

Table 113: Global oral hygiene market value, 2007

Table 114: Global oral hygiene market split (value terms (US$ m), 2007) - Top 5 countries

Table 115: Global oral hygiene market volume, 2007

Table 116: Global oral hygiene market split (volume terms, 2007) - Top 5 countries

Table 117: Leading players - Top 5 countries

Table 118: Brazil oral hygiene new product launches reports, by company (Top 5 companies), 2007

Table 119: Brazil oral hygiene new product launches SKUs, by company (Top 5 companies), 2007

Table 120: Brazil oral hygiene new product launches (reports), by flavor and fragrances (Top 10 flavors), 2007

Table 121: Brazil oral hygiene new product launches (reports), by Ingredients (Top 10 Ingredients), 2007

Table 122: Brazil oral hygiene new product launches (reports), by Package tags or Claims 2007

Table 123: Brazil oral hygiene new product launches (reports) - Recent 5 launches (2007)

Table 124: Brazil Key Facts

Table 125: Brazil population, by age group, 2002-2007 (millions)

Table 126: Brazil population forecast, by age group, 2007-2012 (millions)

Table 127: Brazil population, by gender, 2002-2007 (millions)

Table 128: Brazil population forecast, by gender, 2007-2012 (millions)

Table 129: Brazil nominal GDP, 2002-2007 (BRL bn, 2000 prices)

Table 130: Brazil nominal GDP forecast, 2007-2012 (BRL bn, 2000 prices)

Table 131: Brazil real GDP, 2002-2007 (BRL bn, nominal prices)

Table 132: Brazil real GDP forecast, 2007-2012 (BRL bn, nominal prices)

Table 133: Brazil real GDP, 2002-2007 (US$ bn, 2000 prices)

Table 134: Brazil real GDP forecast, 2007-2012 (US$ bn, 2000 prices)

Table 135: Brazil consumer price index, 2002-2007 (2003=100)

Table 136: Brazil consumer price index, 2007-2012 (2003=100)

Abstract

• Contains information on 5 categories: Toothpaste, Toothbrushes, Mouthwash, Dental floss and Denture care
• Provides market value, volume, expenditure and consumption data by market, category and segment
• Includes company and brand share data by categories

• Discover the major quantitative trends affecting the Oral hygiene markets
• Understand consumers' consumption and expenditure patterns
• Understand the future direction of the market with reliable historical data and full five year forecasting

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