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Vacation Ownership (Timeshare) Industry Report: 2009 Edition

Published by: Koncept Analytics

Published: Apr. 1, 2009 - 31 Pages


Table of Contents


1. Vacation Ownership: An Introduction


1.1 Hospitality Industry

1.2 Lodging Industry

1.3 Timeshare Industry


2. Global Vacation Ownership Industry


2.1 Market Value & Growth Rate

2.2 Market Size by Region


3. United States Vacation Ownership Industry


3.1 Market Value & Growth Rate

3.2 Market Performance by Region


4. United Kingdom Vacation Ownership Industry


4.1 Market Statistics


5. Market Trends


5.1 Demographics of Timeshare Consumers

5.2 Increase in Average Resale Price

5.3 Timeshare Owner Vacation Spending Remains Stable

5.4 Growing Economic Impact of Timeshare Industry

5.5 Fractional Vacation Ownership Sales

5.6 Potential Opportunity in India


6. Competitive Landscape


6.1 Revenue Comparison

6.2 Competitor Metrics


7. Market Forecast


7.1 Global Sales Forecast


8. Company Profiles


8.1 Wyndham Vacation Ownership


8.1.1 Overview

8.1.2 Business Strategies

8.1.3 Diverse Network

8.1.4 Growth through Acquisitions

8.1.5 Consumer Finance Strategy


8.2 Marriott Vacation Club


8.2.1 Overview

8.2.2 Business Strategies

8.2.3 Innovation in Marriott Vacation Club Resorts

8.2.4 Facility of Exchanging Timeshare Intervals


8.3 Starwood Vacation Ownership


8.3.1 Overview

8.3.2 Business Strategies

8.3.3 Loyalty Programs

8.3.4 Advantage of Large Scale

8.3.5 Diversification of Operations


List of Tables


US Timeshare Industry Statistics (2008)

US Timeshare Performance Metrics (2007)

US Timeshare Performance by Region (2007)

Distribution by Resort Type in US (2007)

UK Timeshare Statistics (2008)

Owner Expenditures While on Timeshare Trips (2005-07)

Fractional Vacation Ownership Sales (2007-08)

Timeshare Statistics: India Vs US (2007)

Customer Satisfaction with Timeshare Brands


List of Charts


Hospitality Industry Segments

Lodging Industry Business Models

Economics of Timeshare Industry

Global Vacation Ownership Industry Sales (2001-06)

Worldwide Vacation Ownership Unit Sales (2001-06)

Global Vacation Ownership Sales by Region (2006)

US Vacation Ownership Industry Sales (2001-07)

Sources of Timeshare Acquisitions (2007)

Owners Utilize of their Time (2007)

Average Worldwide Timeshare Resale Price (2003-07)

Average US Timeshare Resale Prices (2003-07)

Average Resale Price per Year by Bedrooms (2003-07)

Vacation Ownership Revenue Comparison (2007)

No. of Owners Comparison (2007)

No. of Resorts Comparison (2007)

No. of Units Comparison (2007)

Global Vacation Ownership Industry Sales Forecast (2008-10E)

Wyndham Components of Timeshare Revenue (2008)

Marriott Timeshare Geographic Distribution (2008)

Starwood Properties by Type of Revenue Source (2008)

Abstract

The US vacation ownership industry is growing inspite of the ongoing economic recession. Analysts feel that with the entry of global hotel chains in Asia and Europe, market awareness about timeshares would increase. India and China are expected to be potential targets of vacation ownership developers in the long-term.

The business model of the timeshare industry is quite unique with sales & marketing expenditure being the largest component of the expenses. Therefore, it is very important for the developer to efficiently manage sales and marketing expenses.

The vacation ownership industry is dominated by large, established vacation ownership operators such as Hilton Grand Vacation Company (Hilton), Marriott Ownership Resorts (Marriott) Starwood Vacation Ownership (Starwood) and Wyndham Vacation Ownership (Wyndham). Wyndham is the largest vacation ownership operator by number of properties, owners, units and revenues.9
The report analyzes the global vacation ownership (timeshare) industry. It analyzes the worldwide, US, and UK markets. Apart from providing a competitive landscape of the market, the report also profiles the major timeshare companies, with a discussion of their key business strategies. It also analyzes the major trends prevalent in the timeshare industry.

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