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Green Litmus Test: Solutions Emerging to Help Vendors Test and Measure Their 'Green-ness" (Advisory Report)Published by: Current Analysis Inc. Published: Nov. 11, 2008 - 5 Pages Table of ContentsIssue - Describes the important industry trend or competitive issue that the report will examine. Current Perspective - Expanded analysis of the issue, looking at likely changes in the market and competitive landscape. Recommended Vendor Actions - Current Analysis' recommendations to vendors on potential actions they should take in response to the changes in the marketplace and the competitive landscape that will occur as a result of the trend. Recommended Customer Actions - Current Analysis' recommendations on what potential actions end-users should take in response to the trend, when deciding which vendors to work with. AbstractFuzzy Math' has produced an understandable level of skepticism surrounding the current Green marketing craze that is sweeping the world. However, new testing solutions are emerging which promises to put some 'steak' in Green marketing's sizzle.Get Full Details About This Report >> |
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