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DIRECTV Group, Inc., The - SWOT AnalysisPublished by: Datamonitor Published: Nov. 25, 2008 - 26 Pages Table of Contents
AbstractDatamonitor's The DIRECTV Group - SWOT Analysis company profile is the essential source for top-level company data and information. The DIRECTV Group - SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.DIRECTV Group (DIRECTV) is one of the leading providers of satellite-based direct-to-home digital television services to the US customers in homes and businesses. It is also a prominent provider of multi-channel video programming distribution in the US. It provides direct-to-home digital television services in Latin America through its subsidiaries and affiliates. The company also provides high definition (HD) local channels and national television channels in selected markets of the US. The company primarily operates in the US. It is headquartered in El Segundo, California and employs about 11,300 people. The company recorded revenues of $17,246 million during the fiscal year ended December 2007, an increase of 16.9% over 2006. The operating profit of the company was $2,486 million during fiscal year 2007, an increase of 5.5% over 2006. The net profit was $1,451 million in fiscal year 2007, an increase of 2.2% over 2006. Scope of the Report
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