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Royal Canin SA - Strategic Analysis Review

Published by: Global Markets Direct

Published: Feb. 18, 2009 - 9 Pages


Table of Contents


Key Information
Key Facts
List of Tables
Company Overview
Major Products and Services
Overview
History
SWOT Analysis Overview
Overview
Royal Canin SA - Strengths
Extensive Range of Pet Food Products
Geographic Diversification
Relationship with Mars
Royal Canin SA - Weaknesses
Frequent Recalls of Pet Food
Legal Proceedings
Royal Canin SA - Opportunities
Increasing Demand for Pet Care Products
Rising Nutritional and Diet Concerns
Worldwide Expansion
Royal Canin SA - Threats
Stringent Regulations
Intense Competition
Industry Consolidation
Key Competitors
Key Employees
Locations And Subsidiaries
Head Office
Other Locations & Subsidiaries
Appendix
Methodology
About Global Markets Direct
Contact Us
Disclaimer
List of Tables
Royal Canin SA, Key Facts
Royal Canin SA, Key Facts
Royal Canin SA, History

Abstract

Royal Canin SA - Strategic Analysis Review

Summary

Royal Canin SA (Royal Canin) is engaged in the production, marketing and sale of nutrition dry pet food for cats and dogs. It distributes its products through prescribes (breeders and veterinarians) and specialized distribution channels, which includes garden centers, pet shops and farm cooperatives. The company markets its main product line, dry dog and cat food, principally under the ROYAL CANIN brand in France and the rest of Europe. It provides customized nutrition programs based on size, weight, age, activity, as well as illness prevention and treatment for certain conditions, such as obesity, digestive sensitivity, restricted movement, and kidney ailments.

Global Markets Direct, the leading business information provider, presents an in-depth strategic and operational analysis of Royal Canin SA. The report provides a comprehensive insight into the company, including business structure and operations, executive biographies and key competitors. The hallmark of the report is the detailed strategic analysis and Global Markets Direct’s views on the company.

Scope
  • The company’s strengths and weaknesses and areas of development or decline are analyzed. Strategic and operational factors are considered.
  • The opportunities open to the company are considered and its growth potential assessed. Competitive or technological threats are highlighted.
  • The report contains critical company information - business structure and operations, company history, major products and services, key competitors, key employees and executive biographies, different locations and important subsidiaries.
Reasons to buy
  • A quick “one-stop-shop” to understand the company.
  • Enhance business/sales activities by understanding customers’ businesses better.
  • Get detailed information and strategic analysis on companies operating in your industry.
  • Identify prospective partners and suppliers - with key data on their businesses and locations.
  • Capitalize on competitors’ weaknesses and target the market opportunities available to them.
  • Scout for potential acquisition targets, with detailed insight into the companies’ strategic and operational performance.


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