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New Alberto-Culver Company - Strategic Analysis ReviewPublished by: Global Markets Direct Published: Feb. 18, 2009 - 14 Pages Table of Contents
AbstractNew Alberto-Culver Company - Strategic Analysis ReviewSummary New Alberto-Culver Company (Alberto-Culver) is a beauty products company. It is engaged in the manufacturing and marketing of beauty, personal care and household products in more than 120 countries globally. The company operates in two businesses namely Consumer Packaged Goods and Cederroth International. Its Consumer Packaged Goods business, develops, manufactures, distributes and markets branded beauty care products, as well as branded food and household products in the U.S. and in more than 100 other countries. Its Cederroth International business manufactures, markets and distributes beauty and healthcare products throughout Scandinavia and in other parts of Europe. Global Markets Direct, the leading business information provider, presents an in-depth strategic and operational analysis of New Alberto-Culver Company. The report provides a comprehensive insight into the company, including business structure and operations, executive biographies and key competitors. The hallmark of the report is the detailed strategic analysis and Global Markets Direct’s views on the company. Scope
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