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infoGROUP Inc. - Strategic Analysis ReviewPublished by: Global Markets Direct Published: Feb. 18, 2009 - 14 Pages Table of Contents
AbstractinfoGROUP Inc. - Strategic Analysis ReviewSummary infoGROUP Inc. (infoGROUP) is a business and consumer marketing information products provider. The company also offers data processing services. It gives the required information to its over four million customer base in the form of Internet subscription products (Salesgenie.com), sales leads, prospect lists, business credit reports, printed directories, mailing labels, computer diskettes and digital versatile disc's (DVDs). This information is used by its customers for lead generation, telemarketing, direct mail, market research, credit decisions, competitive analysis and management of vendor relationships. Global Markets Direct, the leading business information provider, presents an in-depth strategic and operational analysis of infoGROUP Inc.. The report provides a comprehensive insight into the company, including business structure and operations, executive biographies and key competitors. The hallmark of the report is the detailed strategic analysis and Global Markets Direct’s views on the company. Scope
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