|
|
China Internet Usage: An End-User Study, 2008Published by: IDC Published: Feb. 24, 2009 - 59 Pages Table of ContentsTable of Contents IDC Opinion In This Study Introduction Methodology Geography Table: Sample by City Survey Instrument Interviewing/Administering the Instrument City Population Respondent Criteria Survey Demographics Figure: China Internet Users by Age, 2008 Figure: China Internet Users by Education, 2008 Figure: China Internet Users by Occupation, 2008 Figure: China Internet Users by Personal Income, 2008 Executive Summary Situation Overview Access and Bandwidth, Access Devices, and Access Locations Figure: Internet-Access Location in the Past 12 Months Figure: Internet-Access Location by City Tier, 2008 Figure: Frequency of Internet Access in the Past 12 Months Figure: Number of Hours Spent on the Internet per Day, 2008 Figure: Type of Internet Connection, 2008 Figure: Main Problems Affecting Internet Surfing, 2008 Content and Search Content Figure: Popular-Content Usage, 2008 Figure: Popular-Content Usage by Age, 2008 Figure: Popular-Content Usage by Educational Attainment, 2008 Search Figure: Search-Engines Usage, 2008 Figure: Most Widely Used Search Engine in the Past 12 Months Figure: Most Used Search Engine in the Past 12 Months by Income Figure: Frequency of Using Search Engines, 2008 Figure: Content Search by Type, 2008 Figure: Content Search by Search-Engine Type, 2008 Videos Figure: Online-Video Views and Downloads, 2008 Figure: Method of Accessing Online Videos, 2008 Figure: Most Widely Used Software or Most Visited Web Site for Viewing or Downloading Videos, 2008 Figure: Frequency of Viewing Online Videos, 2008 Communications and Online Communities Figure: Preferred Email Account, 2008 Figure: Free Email Service Versus Paid Email Service, 2008 Figure: Most Preferred Mailbox Function, 2008 Instant Messaging Figure: Instant Messaging Usage, 2008 Figure: Primary Instant Messaging Application Used, 2008 Figure: Secondary Instant Messaging Application Used, 2008 Figure: Frequency of Using Instant Messaging, 2008 Figure: Number of Hours Spent on Instant Messaging per Day, 2008 Figure: Instant Messaging Buddies, 2008 Figure: Purpose of Instant Messaging, 2008 Figure: Usage of Voice and Video Functionalities in Instant Messaging, 2008 Figure: Satisfaction Level with Voice and Video Functionalities, 2008 Online Communities Figure: Online Community/Blog Usage, 2008 Figure: Online Community/Blog Activities, 2008 Figure: Major Purpose of Logging on to Blogs, 2008 Figure: Major Purpose of Logging on to Online Communities, 2008 Figure: Social Networking Site Usage, 2008 Figure: Blog Usage, 2008 Figure: Frequency of Blog Updates, 2008 Commerce Figure: Online-Shopping Usage, 2008 Figure: Top Products or Services Purchased Online, 2008 Figure: Most Popular Online-Shopping Web Sites, 2008 Figure: Factor That Influences Users to Go Shopping Online, 2008 Figure: Reason for Shopping Online, 2008 Figure: Influence of Information Surveys, Product Information, and Print Advertisements on Online and Offline Purchases, 2008 Figure: Communication Usage in Online Shopping, 2008 Figure: Impact of Recommendations and Remarks on Online Shopping, 2008 Figure: Average Spending on Online Shopping, 2008 Figure: Frequency of Online Shopping, 2008 Figure: Modes of Online Payment, 2008 Figure: Expected Online-Shopping Usage in the Coming 12 Months Online Banking Figure: Online-Banking Usage, 2008 Figure: Reason for Using Online Payment, 2008 Figure: Reason for Not Using Online Banking, 2008 Software Purchase Figure: Software Purchase, 2008 Figure: Software Purchase by Type, 2008 Future Outlook Essential Guidance Learn More Related Research Definitions General PC Web and eCommerce High-Speed Internet Online Gaming eBanking Education Occupation Synopsis AbstractThis IDC study presents a view of the overall urban Internet population in China in terms of demographic profile, Internet usage, and Internet tendencies. This study examines Internet user access, technology, bandwidth, devices and locations, online content, online search, online entertainment, online communications, online commerce, and online payment, among others. "The Internet access market in China continues to grow rapidly. People now could get large amounts and various types of products and services through the Internet. However, anyone who wants to conduct Internet-related businesses, seek business opportunities from the Internet, or enlarge the existing businesses and beat others should have a full and deep insight into the Internet access market and Internet users in China", says Jacky Huang, senior analyst, Vertical Industry Research and Consulting, IDC China. Get Full Details About This Report >> |
|
|||
|
About MarketResearch.com
|
||||