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Japan CRM Solutions 2008-2012 Forecast and 2007 Analysis

Published by: IDC

Published: Jan. 22, 2009 - 95 Pages


Table of Contents


Table of Contents

IDC Opinion

In This Study

Methodology

Market Size/Share

Market Forecast

Executive Summary

Situation Overview

Japan Customer Relationship Management Solutions Market by Segment

Table: Japan Customer Relationship Management Solutions Investment Value by Segment, 2005-2007

Figure: Japan Customer Relationship Management Solutions Investment Value by Segment, 2005-2007

Japan Customer Relationship Management Solutions Market by Industry

Table: Japan Customer Relationship Management Solutions Investment Value by Industry, 2005-2007

Figure: Japan Customer Relationship Management Solutions Investment Value by Industry, 2005-2007

Japan Customer Relationship Management Application Software Market Trends

Japan Customer Relationship Management Software Market Revenue Shares by Function

Table: Japan Customer Relationship Management Software Market Revenue Shares by Function, 2006 and 2007

Figure: Japan Customer Relationship Management Software Market Revenue Shares by Function, 2006 and 2007

Japan Customer Relationship Management Software Market Revenue Shares by Vendor

Table: Japan Customer Relationship Management Software Revenue Shares by Vendor, 2006 and 2007

Figure: Japan Customer Relationship Management Software Market Revenue Shares by Vendor, 2006 and 2007

Japan Customer Relationship Management Software Market Revenue Shares by Vendor: Sales Force Automation

Table: Japan Customer Relationship Management Software Market Revenue Shares by Vendor: Sales Force Automation Software, 2006 and 2007

Figure: Japan Customer Relationship Management Software Market Revenue Shares by Vendor: Sales Force Automation Software, 2006 and 2007

Japan Customer Relationship Management Software Market Revenue Shares by Vendor: Marketing

Table: Japan Customer Relationship Management Software Market Revenue Shares by Vendor: Marketing Software, 2006 and 2007

Figure: Japan Customer Relationship Management Software Market Revenue Shares by Vendor: Marketing Software, 2006 and 2007

Japan Customer Relationship Management Software Market Revenue Shares by Vendor: Customer Service

Table: Japan Customer Relationship Management Software Market Revenue Shares by Vendor: Customer Service Software, 2006 and 2007

Figure: Japan Customer Relationship Management Software Market Revenue Shares by Vendor: Customer Service Software, 2006 and 2007

Japan Customer Relationship Management Software Market Revenue Shares by Vendor: Contact Center

Table: Japan Customer Relationship Management Software Market Revenue Shares by Vendor: Contact Center Software, 2006 and 2007

Figure: Japan Customer Relationship Management Software Market Revenue Shares by Vendor: Contact Center Software, 2006 and 2007

Japan Major Customer Relationship Management Software Vendor Trends, 2007 and 2008

SAP Japan

2007 Business Overview

Business Development After 2008

Fujitsu

2007 Business Overview

Business Development After 2008

Oki Electric Industry

2007 Business Overview

Business Development After 2008

Oracle Group

2007 Business Overview

Business Development After 2008

Salesforce.com

2007 Business Overview

Business Development After 2008

NEC

2007 Business Overview

Business Development After 2008

Avaya Japan

2007 Business Overview

Business Development After 2008

Genesys Japan

2007 Business Overview

Business Development After 2008

Toshiba Solutions

2007 Business Overview

Business Development After 2008

Microsoft

2007 Business Overview

Business Development After 2008

Results of Customer Relationship Management Solutions User Survey

Table: Main Survey Respondent Profile by Industry

Figure: Main Survey Respondent Profile by Industry

Figure: Main Survey Respondent Profile by Company Size

Figure: Main Survey Respondent Profile by Annual Turnover

Deployment Methods for Customer Relationship Management Solutions

Overall

Figure: Deployment Methods for Customer Relationship Management Solutions: Overall

By Deployment Landscape

Sales Force Automation

Figure: Deployment Methods for Customer Relationship Management Solutions: Sales Force Automation

Marketing

Figure: Deployment Methods for Customer Relationship Management Solutions: Marketing

Customer Service

Figure: Deployment Methods for Customer Relationship Management Solutions: Customer Service

Contact Center

Figure: Deployment Method for Customer Relationship Management Solutions: Contact Center

Deployment Period for Customer Relationship Management Solutions

Overall

Figure: Deployment Period for Customer Relationship Management Solutions: Overall

By Deployment Landscape

Sales Force Automation

Figure: Deployment Period for Customer Relationship Management Solutions: Sales Force Automation

Marketing

Figure: Deployment Period for Customer Relationship Management Solutions: Marketing

Customer Service

Figure: Deployment Period for Customer Relationship Management Solutions: Customer Service

Contact Center

Figure: Deployment Period for Customer Relationship Management Solutions: Contact Center

Costs for Customer Relationship Management Applications Packaged Software

Overall

Figure: Costs for Customer Relationship Management Applications Packaged Software: Overall

By Deployment Landscape

Sales Force Automation

Figure: Costs for Customer Relationship Management Applications Packaged Software: Sales Force Automation

Marketing

Figure: Costs for Customer Relationship Management Applications Packaged Software: Marketing

Customer Service

Figure: Costs for Customer Relationship Management Applications Packaged Software: Customer Service

Contact Center

Figure: Costs for Customer Relationship Management Applications Packaged Software: Contact Center

Costs Imposed Other than on CRM Applications Packaged Software

Overall

Figure: Costs Imposed Other than on Customer Relationship Management Applications Packaged Software: Overall

By Deployment Landscape

Sales Force Automation

Figure: Costs Imposed Other than on Customer Relationship Management Applications Packaged Software: Sales Force Automation

Marketing

Figure: Costs Imposed Other than on Customer Relationship Management Applications Packaged Software: Marketing

Customer Service

Figure: Costs Imposed Other than on Customer Relationship Management Applications Packaged Software: Customer Service

Contact Center

Figure: Costs Imposed Other than on Customer Relationship Management Applications Packaged Software: Contact Center

Annual Costs of Operating Services for Customer Relationship Management Solutions

Overall

Figure: Annual Costs of Operating Services for Customer Relationship Management Solutions: Overall

By Deployment Landscape

Sales Force Automation

Figure: Annual Costs of Operating Services for Customer Relationship Management Solutions: Sales Force Automation

Marketing

Figure: Annual Costs of Operating Services for Customer Relationship Management Solutions: Marketing

Customer Service

Figure: Annual Costs of Operating Services for Customer Relationship Management Solutions: Customer Service

Contact Center

Figure: Annual Costs of Operating Services for Customer Relationship Management Solutions: Contact Center

Renewal Schedule for Customer Relationship Management Solutions

Figure: Renewal Schedule for Customer Relationship Management Solutions

Evaluation Period of the Effectiveness of Customer Relationship Management Solutions

Figure: Evaluation Period of the Effectiveness of Customer Relationship Management Solutions

Evaluation and Analysis of the Effectiveness of the Customer Relationship Management Solutions Deployment

Figure: Evaluation and Analysis of the Effectiveness of the Customer Relationship Management Solutions Deployment

Investment Trends for Customer Relationship Management Solutions, 2007 and 2008

Figure: Investment Trends for Customer Relationship Management Solutions, 2007 and 2008

Reasons for the Increase in Investment in Customer Relationship Management Solutions

Figure: Reasons for the Increase in Investment in Customer Relationship Management Solutions

Reasons for the Decrease in Investment in Customer Relationship Management Solutions

Figure: Reasons for the Decrease in Investment in Customer Relationship Management Solutions

Reasons for Selecting Customer Relationship Management Solutions Vendors

Figure: Reasons for Selecting Customer Relationship Management Solutions Vendors

Objectives of Deploying Customer Relationship Management Solutions

Figure: Objectives of Deploying Customer Relationship Management Solutions

Major Issues During the Deployment of Customer Relationship Management Solutions

Figure: Major Issues During the Deployment of Customer Relationship Management Solutions

Major Issues After the Deployment of Customer Relationship Management Solutions

Figure: Major Issues After the Deployment of Customer Relationship Management Solutions

Future Outlook

Forecast and Assumptions

Table: Key Forecast Assumptions the Japan Customer Relationship Management Solutions Market, 2008-2012

Japan Customer Relationship Management Solutions Market Forecast by Segment

Table: Japan Customer Relationship Management Solutions Investment Forecast by Segment, 2007-2012

Figure: Japan Customer Relationship Management Solutions Investment Forecast by Segment, 2007-2012

Japan Customer Relationship Management Solutions Market Forecast by Industry

Table: Japan Customer Relationship Management Solutions Investment Forecast by Industry, 2007-2012

Figure: Japan Customer Relationship Management Solutions Investment Share Forecast by Industry, 2007 and 2012

Market Context

Table: Japan Customer Relationship Management Solutions Investment Forecast, 2005-2012: Comparison of May 2008 and January 2008 Forecasts

Figure: Japan Customer Relationship Management Solutions Investment Forecast, 2005-2012: Comparison of May 2008 and January 2008 Forecasts

Essential Guidance

Learn More

Related Research

Appendix

Table: IDC's Market Taxonomy and the Standard Industrial Classification for Japan

Definitions

Customer Relationship Management Application Software

Sales Software

Marketing Software

Customer Service

Contact Center

Other Customer Relationship Management Applications

Customer Relationship Management Services

Exceptions

Synopsis

Abstract

This study, analyzes the 2007 investment performance of the Japan solutions market as well as provides forecasts from 2008 to 2012. In 2007, the single deployment of customer relationship management (CRM) functions, such as sales force automation (SFA) and marketing, expanded. Moreover, the deployment of software as a service (SaaS)-CRM is making good progress. Customers' needs in terms of products and services diversify each year. Upon the basic approach of systemized vertical-divisional functions, such as SFA, marketing, customer service, and contact center, flexible approaches to the customers' changing requests are becoming difficult.

"There are three points that need to be conducted by solution vendors, such as marketing functional enhancement, skilled-up technologies, and continuous system improvement support," says Rinako Suzuki, research analyst, Software, IDC Japan.



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