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Self Invested Personal Pensions - SIPPs - UK

Published by: Mintel International Group Ltd.

Published: Dec. 1, 2008


Table of Contents


Issues in the Market

Key issues

Market background and definitions

The pensions landscape

Figure 1: Types of private pension provision in the UK

Occupational schemes

Individual pensions

Group pensions

Benefit structures

Other definitions

Abbreviations

Advertising data



Market in Brief

Transfers and portfolio rationalisation drive the market

Market dominated by a handful of firms

Channels to market and advertising

The consumer - high-end products, with high-end customers

The consumer - IFAs still the key route to market



Internal Market Environment

Key points

The pensions environment

Pension provision on the decline as firms look to reduce liability

Within the occupational sector, a migration towards DC occupational pension schemes

The past provides a positive environment for SIPPs

Personal Accounts may provide further impetus for the SIPP sector

A variety of possible effects

Legislative issues

A-day changes aimed to encourage greater pension participation

New opportunities from legislation

Regulatory considerations

SIPP providers now fully regulated

Retail Distribution Review

Review of the suitability of SIPP and personal pensions advice

Protected rights funds made eligible for full SIPP investment

Consumer financial activity

Savings and debt repayment top the agenda

Figure 2: Savings, investment, borrowing and debt repayment - consumers’ expected activity, June 2007-June 2008

Affluent and wealthy to increase activity levels

Figure 3: Expected financial activity, by gender, age, socio-economic group, household income and working status, March 2008 and average for the last 23 quarters

Prospects improve for life and pension providers

Figure 4: Intended life and pensions* activity, Q3/Q4 2002-Q2/Q3 2008



Broader Market Environment

Key points

Target market begins to expand

Figure 5: Size and segmentation of the target wealth market based on investible assets, 2003 and 2008

More time being spent in retirement

Figure 6: Cohort life-expectancy at age 60, by gender, 1981-2051

Changing circumstances already demand greater focus on saving for retirement

Inflation and recession put pressure on long-term investment returns

More people likely to be working beyond retirement age

Figure 7: UK economic activity, by gender and age, 2002-10

Property wealth will increasingly be considered as a source of income in retirement

Figure 8: UK standardised average house prices (seasonally adjusted) 1995-2008



Competitive Context

Key points

SIPPs fighting competition on two fronts

The potential SIPP market is relatively clearly defined

The pre-retirement segment

Non-pensions retirement-planning products

Figure 9: Ownership of savings and investments outside a pension, June 2008

Buy-to-let

Figure 10: Value and volume of buy-to-let mortgages in the UK, 2000-08

Faith in property as a pension has plummeted this year

Collective investments

Figure 11: Retail sales of unit trusts and OEICs by IMA members, 1998-2008

ISAs

Figure 12: Amounts subscribed to ISAs, by cash and stocks and shares components, 2002/03-2007/08

The in-retirement segment



Strengths and Weaknesses in the Market

Figure 13: Self-invested personal pensions - SWOT analysis, 2008



Market Size and Forecast

Key points

Rapid growth in the market

Figure 14: New individual pension premiums, by product type, 2003-08

Strong market growth driven by a combination of positive factors

A golden age; but will it last?

Figure 15: Estimated impact of pension transfer business, 2008

Organic growth likely to be more important in future

Estimated £50 billion under management

Storm clouds are building

Market fragmentation is also a negative factor

e-SIPP attracting a new younger audience

Protected rights - a new impetus for the market

Forecast

Figure 16: Forecast of new individual APE premiums, by product type, 2003-13

Figure 17: Forecast of all new APE premiums, by product type, 2003-13

Factors used in the forecast



Market Share

Key points

Determining market share is a challenge

Figure 18: SIPP market share, by value of in-force business, September 2008

The insured SIPP sector is highly concentrated

Figure 19: Insured SIPPs market shares, September 2008

Fully invested SIPP market is increasingly competitive

Figure 20: Fully self-invested SIPP market shares, September 2008



Companies and Products

Key points

James Hay

Standard Life

Aegon Scottish Equitable

AJ Bell

Suffolk Life

Hornbuckle Mitchell

Hargreaves Lansdown

AXA

Other SIPP providers



Brand Communication and Promotion

Key points

Pensions advertising spend is negligible

Figure 21: Financial service media advertising, 2006/07 and 2007/08

Figure 22: Retirement planning-related advertising expenditure, by sub-category, 2003/04-2007/08

Marketing processes for SIPPs generally do not justify main media expenditure

But there are exceptions

Majority of advertising through the press

Figure 23: Retirement planning-related advertising expenditure, by media type, 2007/08



Channels to Market

Key points

Most pensions sold with advice

Figure 24: Sources of retirement-planning advice, June 2008

Formal advice focused on IFAs

Figure 25: New APE* premiums into individual pensions, by distribution channel, 2003-07

Banks still fringe players in the SIPP sector

Pensions advice dominated by generalist IFAs

Figure 26: Leading pensions IFAs, 2008 (based on 2007 income)



The Consumer - Advice and the SIPPs Market

Key points

Attitudes towards SIPPs

Figure 39: Attitudes towards SIPPs, June 2008

Apathy about pensions is still the dominant attitude

Figure 40: Key attitudes towards SIPPs, by gender, age and socio-economic group, June 2008

Lifestage and household income are key determinants of attitudes towards SIPPs

Figure 41: Key attitudes towards SIPPs, by lifestage, Mintel’s Special Groups, household income and TV region, June 2008

A new market being opened up?

Nurturing the next generation

SIPPs face strong competition from non-pension saving

Figure 42: Selected savings and investment products, by gender, age, socio-economic group and marital status, June 2008

Implications

Consolidating holdings in retirement

Figure 43: Selected savings and investment products, by lifestage, Mintel’s Special Groups, household income and housing tenure, June 2008

Consolidation, not accumulation?

Figure 44: Selected savings and investment products, by region, ACORN group, technology users and internet usage, June 2008

Implications

Pensions matters generally involve a range of advice sources

Figure 45: Sources of advice on pensions and investment matters, June 2008

Use of formal sources of advice increases with age and socio-economic status

Figure 46: Sources of advice on pensions and investment matters, by gender, age and socio-economic group, June 2008

Third age and married consumers most likely to consult widely on pensions

Figure 47: Sources of advice on pensions and investment matters, by marital status and lifestage, June 2008

Peaks in seeking advice relate to more affluent consumers and those in the family group

Figure 48: Sources of advice on pensions and investment matters, by lifestage, working status, household income and housing tenure, June 2008

Wealthy Achievers and consumers in South consult on pensions

Figure 49: Sources of advice on pensions and investment matters, by TV region and ACORN group, June 2008

Web likely to prove a crucial medium for SIPPs

Figure 50: Sources of advice on pensions and investment matters, by technology and internet usage, June 2008

Implications

Abstract

The market for self-invested personal pensions (SIPPs) has, on paper, been a real boom area over the last three years. Exponential growth from a very low base had created a market with £50 billion in assets under management prior to the Q3 2008 stockmarket shake-out. Growth has been driven by pension simplification, the demise of occupational pension provision and the recognition among more sophisticated financial services consumers of the need for increased self-provision. Other major drivers have been advances in technology allowing lower-cost and even self-service administration of pension funds, alongside consumer demands for flexibility and ‘individualisation’ of their pensions.

Closer examination, however, suggests reasons why all is not quite as positive as it seems. Blurring of definitions with other personal pensions is part of the explanation. Another factor is ‘fashion’ - SIPPs are flavour of the month. By far the most important driver, however, has been the ‘recycling’ of existing pension fund money and consolidation of separate pots of money into a single wrapper; and the wrapper of choice has often been a SIPP. New pension money has been in relatively short supply in this part of the pension jungle as it has elsewhere.

This report examines how and why the SIPP market has developed so powerfully over the last three to four years and offers a critical and realistic assessment of future potential in the context of the retirement market as a whole.

Key issues:

  • SIPPs have been a major beneficiary of the simplification and rationalisation of the pensions landscape over the last three years.
  • The increasing focus on the need for self-provision in the retirement market has been a major driver.
  • Since A-day, for workers with sufficient accumulated funds, SIPPs have proved to be a popular vehicle for consolidation; as a result, much of the apparent growth in the market has been illusory.
  • The flexibility of SIPPs and the fact that they can be used well into retirement as a vehicle for drawing down income instead of purchasing a retirement annuity have enhanced their attractiveness; technology has allowed the development of lower-cost SIPP variants and significant self-service functionality.
  • Very active product development of this type, however, has on the one hand been a stimulus for the market but on the other has led to concerns about mis-selling, product suitability, understanding of risk and product understanding.
  • Nevertheless, there is genuine huge growth potential and it is easy to see a scenario in which SIPP eclipses all other types of DC provision (including occupational, if group SIPP develops as some commentators predict) creating some profound challenges for the insurance and fund management industries long into the future.



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