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Board Meeting Minutes: October 2008 Sales Leadership Board, Marketing Operations Leadership Board

Published by: IDC

Published: Nov. 24, 2008 - 12 Pages


Table of Contents


Table of Contents

IDC Opinion

In This Insight

Situation Overview

Trends and Forecast for Tech Sales and Marketing in 2009

CIO Panel

Sales and Marketing Executive Panel

Sales Leadership Board Meeting - October 16, 2008

Best Practices Presentation and Discussion: The Role of the First-Line Sales Manager in Building a World-Class Sales Organization

Future Research Discussion: Improving Performance of First-Line Managers

Best Practices Presentation and Discussion: The Attributes of "High-Performance Sales Teams"

Marketing Operations Leadership Board Meeting - October 16, 2008

Overview

Best Practices

Intel - Edwin Derks, Director of Marketing Operations

Nortel - Theresa Matonti, Marketing Operations

Polycom - Jennifer Pockell-Wilson, Senior Director, Marketing Operations

Future Outlook

Abstract

This IDC Insight is a summary of the IDC Leadership Board meetings of October 15 and 16, 2008, in Cambridge, Massachusetts, with more than 40 sales and marketing executives in attendance.



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