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Published by: Prophis Research and Consulting, Inc.
Published: Nov. 19, 2008 - 24 Pages
Table of Contents
- Introduction
- 1 Overall Ratings of Individual Medical / Health Sub-segment Sites
- 2 Detailed Ratings by Medical / Health Sub-segments
- Portal Plus Community
- Medical/Health Information Portals
- Knowledge Communities
- Healthful Living
- Consumer Marketplaces
- Patient Communities
- Self-monitoring Services
- 3 Key Findings
- Tables
- Table 1: Overall rating for 29 selected consumer/patient-oriented health/medical sites.
- Table 2: Detailed aggregate evaluations for sites in seven medical/health category sub-segments. Red dots indicated “top 25%” of ratings through to black dots which indicate “bottom 25%” of ratings).
- Table 3: US online adult users rating “Portal Plus Community” sub-category websites (RevolutionHealth, MedHelp.org, EverydayHealth) as very good or excellent across 12 dimensions.
- Table 4: US online adult users rating “Medical / Health Portal” sub-category websites (HealthLine.com, Drugs.com, WebMD, MayoClinic, NIH.com, RxList.com, Healthology) as very good or excellent across 12 dimensions.
- Table 5: US online adult users rating “Knowledge Communities” sub-category websites (eMedicine.com, FamilyDoctor.org, MedicineNet.org, Organized Wisdom, Wikipedia (for health/medical content)) as very good or excellent across 12 dimensions.
- Table 6: US online adult users rating “Healthful Living” sub-category websites (Health.com, Prevention.com, QualityHealth.com, RealAge.com) as very good or excellent across 12 dimensions.
- Table 7: US online adult users rating “Consumer Marketplaces” sub-category websites (Healthgrades.com, Vitals.com, Carol.com) as very good or excellent across 12 dimensions.
- Table 8: US online adult users rating “Patient Communities” sub-category websites (PatientsLikeMe, DailyStrength, WegoHealth, Trusera, CarePages) as very good or excellent across 12 dimensions.
- Table 9: US online adult users rating “Self-monitoring Services” sub-category websites (Sprigley, ReliefInSite) as very good or excellent across 12 dimensions.
AbstractHow do US online adults view specific consumer/patient oriented health/medical websites? In August 2008, a cross-section of online US adults put 29 selected websites under the magnifying scope in this study released to for sale on November 19, 2008. The report acts as an invaluable aid to all those involved in developing, managing, and marketing health and medical information to consumers. It contains insights and detailed site-specific diagnostics based on the most extensive and rigourous review of its kind from a cross-section of online US adults.
More about the research
In the research, each respondent who had visited at least one health/medical website in the past 12 months for personal reasons also rated three health/medical websites randomly assigned to them among 29 sites in total. Respondents rated each site over 12 dimensions (overall impression of site, clarity about what site is/does, amount of content, quality of content, credibility, site organization, content relevance, reliability, look/feel, professionalism, health content, medical content).
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