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The Green (and Variegated) Consumer

Published by: Euromonitor International

Published: Mar. 1, 2008 - 84 Pages


Table of Contents


EXECUTIVE SUMMARY
Market Drivers
Chart 1 Factors Affecting Green Demand 2007
Green Consumer Characteristics
Developments in Consumer Markets
Chart 2 Global Sales of Leading Organic Packaged Food and Drinks Sectors 2007
Retailing Trends
Outlook
Summary 1 The Future of Green Consumerism: Opportunities and Threats
INTRODUCTION
ENVIRONMENTAL CONCERNS
The Energy Debate
Chart 3 Output of Biofuels in Key Markets 2007
Food Supply Issues
Animal Welfare Issues
Chart 4 Vegetarians as % of Population by Country 2005
Waste Disposal Issues
FACTORS AFFECTING DEMAND
Economic Factors
Table 1 Average Annual Disposable Incomes by Country 2002-2007
Government Initiatives
NGO Initiatives
Company Initiatives
Summary 2 Selected Organic Food and Beverages Specialists 2007
Influence of the Media
THE GREEN CONSUMER
The Global Picture
Trends in Developed Markets
Summary 3 Profile of Green Consumers 2008
Chart 5 Types of Consumer in the US 2007
Table 2 Ethical Consumerism in the UK 2005-2006
Trends in Emerging Markets
IMPACT ON CONSUMER MARKETS
Organic Food and Drink
Table 3 Sales and Growth of Organic Packaged Foods by Sector 2002/2007
Chart 6 Organic Packaged Foods as a % Total Packaged Foods 2007
Table 4 Sales and Growth of Organic Packaged Foods in Major Markets 2002-2007
Cosmetics and Toiletries
Disposable Paper Products
Household Care Products
Textiles
Summary 4 Selected Eco-Labels 2007
Household Appliances
Summary 5 Greenpeace Ranking of Electronic Companies by Environmental Performance- November 2007
Packaging Trends
Green Tourism Trends
Consumer Foodservice
Impact on Retailers
Local Sourcing
Plastic Bag Policies
Growth of Specialist Chains
Farmers' Markets
Expanding the Green Offer
FUTURE OUTLOOK
Trends to Watch
Organic Food Forecasts
Table 5 Forecast Sales of Organic Packaged Foods by Country 2007-2012

Abstract

The Green (and Variegated) Consumer. After something of a lull during the 1990s, the green movement gained significant momentum in the 2000s.The green movement has infiltrated all aspects of consumers' lives, from the need to conserve energy and reduce fuel bills, to the way people eat and drink, what they wear and how they travel. Rising disposable incomes have enabled consumers to become choosier about what they buy, often leading them to pay a premium for "safer" and more eco-friendly products and services. However, current economic uncertainty may adversely impact the market in the short term, as consumers look to cut costs. This report highlights corporate response and profiles of the green, brown and variegated consumer. Euromonitor International strategy briefings alert you to global trends predicted to influence consumer markets. They offer insight to changing market conditions and the opportunities and challenges you need to address to maintain a competitive advantage.



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