Healthy Eating and Drinking - Pan-European Overview

Published by: Mintel International Group Ltd.

Published: Oct. 1, 2008

Table of Contents

Healthy Eating and Drinking - A Pan-European Overview

Definitions

Abbreviations

Abstract

This report (in PPT format) provides a pan-European overview of the healthy eating and drinking market in France, Germany, Italy, Spain and the UK. For more detailed information, please refer to the five individual country reports: Healthy Eating and Drinking, September 2008.

This report is part of European Consumer Goods Intelligence, a unique series of fmcg market research reports, written by industry experts and incorporating exclusive insight into consumer activity and market trends.

They are designed to guarantee that every stage of your advertising, marketing or new product development process is focused towards genuine demand and real opportunity.

Every title includes five, market-specific reports, investigating that sector in France, Germany, Italy, Spain and the UK.

Each report contains comprehensive analysis into:

• Market sizes
• Market trends
• Leading manufacturers
• Consumer trends
• Sales forecasts

This unique level of coverage ensure that your R&D, category management and marketing teams have both an holistic understanding of the sector and a valuable insight into local sector trends and consumer habits. This research is relevant at any level of the decision making process, whether it be the initial developmental stages or the later brand building exercises.

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