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Survey Says! Subscribers Moving to the Center of Strategic Plans for Mobile Operators

Published by: Yankee Group

Published: Oct. 29, 2008 - 3 Pages


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Abstract

Moving subscribers to the center of your strategy has a fundamental impact on how subscriber data is collected, managed, distributed and secured. Our survey results show evidence that subscriber data management is at the top of the strategic to-do list but supply-side vendors need to rapidly close the gaps for service providers who are confused how to proceed.

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