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Managing Asian Cultural Diversity: Cross-cultural Issues in Asia

Published by: Pacific Bridge Medical

Published: Oct. 23, 2008


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This webcast is designed for medical device professionals in business development, international sales and marketing, and anyone who wants to be current on Asian business issues.

Abstract

Managing Asian cultural diversity can be very complex for Western companies. Each country has its own culture, history, ideology, language and philosophy: a strategy in Taiwan may not work in China, and vice versa. Understanding the local mentality, beliefs, and even linguistic traits can make a world of difference in managing Asian employees effectively. Please attend our October 23, 2008 webcast on Asian Cross-Cultural Issues. This 90-minute session will include a 60-minute presentation, followed by 30 minutes of Q&A.

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