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OTC market in Central and Eastern Europe 2008

Published by: PMR Ltd.

Published: Sep. 8, 2008


Table of Contents


Report methodology

Executive summary

OTC markets in CEE countries

Comparative analysis of OTC marketsin CEE region

OTC market value in the years 2006-2010

OTC share in total pharmaceutical market

Share of dietary supplements in total OTC market

Potential of particular categories of OTC products in the years 2008-2010

Analgesics

Digestive remedies

Cold and flu remedies

Russia

OTC market value

Main trends and events on OTC market in 2007-2008

Prices of OTC products

Switch from Rx to OTC

Best selling OTC products

Poland

OTC market value

Main trends and events on OTC market in 2007-2008

Prices of OTC products

Switch from Rx to OTC

Best selling OTC products

Ukraine

OTC market value

Main trends and events on OTC market in 2007-2008

Prices of OTC products

Switch from Rx to OTC

Best selling OTC products

Romania

OTC market value

Main trends and events on OTC market in 2007-2008

Prices of OTC products

Switch from Rx to OTC

Best selling OTC products

Czech Republic

OTC market value

Main trends and events on OTC market in 2007-2008

Prices of OTC products

Switch from Rx to OTC

Hungary

OTC market value

Main trends and events on OTC market in 2007-2008

Prices of OTC products

Bulgaria

OTC market value

Main trends and events on OTC market in 2007-2008

Prices of OTC products

Switch from Rx to OTC

Best selling OTC products

Slovakia

OTC market value

Main trends and events on OTC market in 2007-2008

Prices of OTC products

Switch from Rx to OTC

Best selling OTC products

Advertising of OTC products in CEE countries

General trends

Russia

Poland

Ukraine

Romania

Czech Republic

Hungary

Bulgaria

Slovakia

Key manufacturers

Profiles of selected local manufacturers

on OTC market in CEE

Key players in selected CEE countries

Distribution

Russia

Pharmaceutical wholesalers

Pharmacy distribution

Non-pharmacy sales

Online sales

Poland

Pharmaceutical wholesalers

Pharmacy distribution

Non-pharmacy sales

Online sales

Ukraine

Pharmaceutical wholesalers

Pharmacy distribution

Non-pharmacy sales

Online sales

Romania

Pharmaceutical wholesalers

Pharmacy distribution

Non-pharmacy sales

Online sales

Czech Republic

Pharmaceutical wholesalers

Pharmacy distribution

Non-pharmacy sales

Online sales

Hungary

Pharmaceutical wholesalers

Pharmacy distribution

Non-pharmacy sales

Online sales

Bulgaria

Pharmaceutical wholesalers

Pharmacy distribution

Drugstores

Non-pharmacy sales

Online sales

Slovakia

Pharmaceutical wholesalers

Pharmacy distribution

Non-pharmacy sales

Online sales

Comparative analysis of OTC distribution in CEE

Non-pharmacy sales

Ratio of population to pharmacy numbers

Key macroeconomic and demographic indicators

in CEE countries

Macroeconomic overview

GDP growth

Inflation rates

Unemployment rates

Wage levels

Drug spending per capita

Demographic indicators

Population

Urbanisation

Internet use

Consumer behaviour regarding OTC intake

OTC intake

Popularity of self-treatment

The pharmacist as a source of information

Physical activity

Changes in eating habits

Incidence of smoking

Alcohol use

Use of anti-depressants

Epidemiological trends

Subjective assessment of individual health

Life expectancy at birth

Overweight and obesity

Allergies

Headaches

Psychological problems

Diabetes

Pain

Comparison of CEE vs. Western Europe

List of graphs

List of tables

About PMR

Contact PMR

Abstract

OTC market in Central and Eastern Europe 2008 offers a detailed discussion of the OTC sector, with special attention given to its most important markets: Russia, Poland, Romania, Hungary, Ukraine, the Czech Republic, Bulgaria and Slovakia. The report is an indispensable guide for those considering entering or already active on the OTC market.

It analyses the conditions governing business management and provides crucial information regarding the OTC market's present condition, as well as opportunities and obstacles for its future development. Useful data regarding distribution channels and profiles of the market's most important actors also constitute an important part of the publication.

The report features a comparative analysis of eight Central and Eastern European countries with respect to the most important elements of the sector, which completes this exhaustive overview of the OTC market in Central and Eastern Europe.

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