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China Web Game Overview and Trends, 2008

Published by: IDC

Published: Sep. 19, 2008 - 7 Pages


Table of Contents


Table of Contents

IDC Opinion

In This Insight

Situation Overview

Traditional Online Game Operators

Newborn Web Game Operators

Traditional Portal Web Sites

Web Game Profit Model

Dynamics

Drivers

Browser Technology

Easy Access to Games

Enormous Potential for Users

Survival Space for Small And Medium-Sized Enterprises

Inhibitors

Development of Web Gaming Technology Awaiting Improvement

Web Game One-Directional

Different Product Qualities in Web Games

Future Outlook

What Will Happen

Essential Guidance

Actions to Consider

Product Innovation

Focus on the Specific Segment

Employment of a Profit Model

Abstract

This IDC insight provides an overview of the Web game market and how it should be viewed from the gaming industry perspective. As an extension to IDC's China Gaming 2008-2012 Forecast and Analysis IDC has recently launched a series of industry insights that focuses on online gaming.

This study also presents an overview of business models, market dynamics, key trends, and essential guidance for China Web game market.



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