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Venezuela Pharmaceuticals and Healthcare Report Q3 2008

Published by: Business Monitor International

Published: Sep. 17, 2008 - 55 Pages


Table of Contents


Executive Summary
Venezuela Pharmaceuticals And Healthcare Industry SWOT Analysis
Venezuela Political SWOT Analysis
Venezuela Economic SWOT Analysis
Venezuela Business Environment SWOT Analysis
Pharmaceutical Business Environment Ratings
Table: Americas Pharmaceutical Business Environment Rankings
Limits Of Potential Returns
Risks To Realisation Of Returns
Venezuela - Market Summary
Regulatory Regime
Intellectual Property Environment
Pricing And Reimbursement
Other Regulatory Issues
Industry Developments
Healthcare Sector
Epidemiology
Pharmaceutical Sector Developments
Company Activity
Pharmacy Sector
Industry Forecast Scenario
Overall Market Forecast
Table: Venezuela Drug Market Trends
Key Growth Factors - Industry
Table: Venezuela Health Expenditure Trends
Key Growth Factors - Macroeconomic
Table: Venezuela Economic Activity
OTC Market Forecast
Table: Venezuela’s OTC Market Indicators (US$mn unless otherwise stated)
Prescription Drug Market Forecast
Table: Venezuela Prescription Market Indicators (US$mn)
Generics Market Forecast
Table: Venezuela Generics Market Indicators
Import/Export Forecasts
Table: Venezuela Import/Export Forecast
Other Healthcare Data Forecasts
Table: Venezuela Pharmaceuticals And Healthcare Sector
Key Risks To BMI’s Forecast Scenario
Competitive Landscape
Company Profiles
Leading Multinationals
Sanofi-Aventis
Pfizer
Merck & Co
Novartis
GlaxoSmithKline
Boehringer Inglelheim
Indigenous Company Profiles
Elmor
Grupo Farma
Calox International
Strides Latina (Sumifarma)
BMI Forecast Modelling
How We Generate Our Pharmaceutical Industry Forecasts
Pharmaceutical Industry
Pharmaceutical Business Environment Ratings Methodology
Ratings Overview
Table: Pharmaceutical Business Environment Indicators
Weighting
Table: Weighting Of Components
Sources

Abstract

Despite a challenging operating environment, Venezuela’s pharmaceutical market remains onmultinational drugmakers’ radars on account of its size. BMI estimates that the drug market (over-thecounterand prescription) is worth VEB4.6bn (US$2.1bn). Over the forecast period, we expect substantialgrowth in pharmaceutical consumption to drive the market, despite price controls on many medicinesholding down price growth in the face of strong consumer price inflation. By 2012, we expect drugmarket expenditure to have reached VEB11.4bn (US$3.3bn), representing average year-on-year (y-o-y)growth of 20% in local currency terms. A depreciating currency means that in US dollar terms, growthwill be much slower, averaging 9% y-o-y.

In BMI’s updated Business Environment Rankings for Q308, Venezuela remains in second to lastposition. Its large market and country structure means that strong returns from the market are possible.However, Venezuela has the riskiest regulatory environment in the region on account of its weakintellectual property protections and strict policy on pharmaceutical pricing.

Venezuela has been devoting successively larger proportions of its GDP to healthcare over the pastdecade, with health expenditure reaching 6% of GDP in 2007. The administration of President HugoChávez has been quick to link Venezuela's increased health expenditure to the country's improved healthindicators. In particular, Chávez has claimed Mission Barrio Adentro, the social welfare programmelaunched by his administration, has saved 347,789 lives over the past five years. However, theprogramme has been criticised as a wasteful use of funding. In July 2007, Chairman of the VenezuelanMedical Federation Douglas León Natera claimed that up to 70% of the projects of Barrio Adentro hadbeen either abandoned or were left unfinished.

In June 2008, Venezuela’s pharmaceutical industry association CAVEME estimated that 10% of drugssold in the country are either counterfeit, expired, unregistered, stolen or smuggled from abroad. Eventhough it started voicing its concerns in 2001, the association estimates that the number of illegalmedicine packages on the Venezuelan market has risen from 36.6mn in 2004 to 51.1mn in 2007, a hike ofnearly 40%.

However, not all multinationals are deterred by these challenges. Another development in June 2008 sawUS-based Bristol-Myers Squibb (BMS) sell exclusive distribution rights for 30 prescription medicines inseven Latin American countries, including Venezuela to Switzerland's Merck Serono (part of MerckKGaA). According to a press release by Merck Serono, the portfolio generated sales of more thanUS$90mn in Latin America in 2007.

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