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Southwest Airlines Co - Travel and Tourism - World

Published by: Euromonitor International

Published: Jun. 1, 2008 - 11 Pages


Table of Contents


Strategic Evaluation
SWOT Analysis
12 Month Highlights
2006-2007
Prospects
Core Businesses
Growth Opportunities
Limited Potential
Table 1 Southwest Airlines Co: Air World Sector Sales Performance 2006
Table 2 Southwest Airlines Co: Air Regional Sales Performance 2006
Company Strategy
Strategic Objectives and Challenges
Table 3 Southwest Airlines Co: World Shares & Rankings in Travel and Tourism by Sector 2005-2006
Table 4 Southwest Airlines Co: World and Regional Shares in Travel and Tourism by Sector 2006
Company Structure
Southwest Airlines Co
Summary 1 Southwest Airlines Co: Key Facts
Production and Distribution
Brand Assessment
Brand Strategy
Appendices
Financial Summary
Table 5 Southwest Airlines Co: Financial Summary 2002-2006
Company Background
Summary 2 Southwest Airlines Co: Historical Development 1967-2006
Summary 3 Southwest Airlines Co: Travel and Tourism Brands 2005
Summary 4 Southwest Airlines Co: Websites

Abstract

Euromonitor International's Southwest Airlines Co Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the travel and tourism market. The report provides a strategic evaluation of the company, examines company shares by region and sector, offers a brand assessment and it addresses challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilniuis, Dubai and Cape Town and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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