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Audio and Video Equipment Manufacturing

Published by: First Research, Inc.

Published: Sep. 8, 2008 - 10 Pages


Table of Contents


Industry Overview


Quarterly Industry Update


Business Challenges


Trends and Opportunities


Call Preparation Questions


Financial Information


Industry Forecast


Website and Media Links


Glossary of Acronyms






Abstract

The US audio and video equipment manufacturing industry includes about 550 companies with combined annual revenue of about $10 billion. Major companies include Harmon International and US divisions of foreign companies like Sony and Philips. The industry is highly concentrated: the 50 largest companies hold almost 90 percent market share.

COMPETITIVE LANDSCAPE

Demand is driven by consumer income and the rate of product innovation. The profitability of individual companies depends on manufacturing efficiency and effective marketing and distribution. Large companies have advantages in economies of scale in manufacturing, marketing, and distribution. Small companies can compete effectively by offering specialty products or components in system solutions, such as speakers in a home theatre system. Average annual revenue per worker is about $500,000 per year.

Audio and video equipment, primarily TV and radio, compete with PCs and game consoles in the consumer home entertainment market.

PRODUCTS, OPERATIONS & TECHNOLOGY

Major products are TVs (about 40 percent of revenue); speakers, (about 25 percent); and auto and home radios (about 15 percent). Additional products include DVD players, CD players, camcorders, and other home stereo equipment.

Audio and video equipment manufacturers depend on product engineers to design new products that are high performance, low cost, and easy to use. Small companies tend to focus on being either first to market with premium-priced products offering higher functionality and performance, or being a "fast follower" with lower-priced products. Large manufacturers may ...

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