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India Autos Report Q3 2008

Published by: Business Monitor International

Published: Aug. 18, 2008 - 52 Pages


Table of Contents


SWOT Analysis
India Auto Industry SWOT
India Economic SWOT
India Business Environment SWOT
Business Environment Ranking
Table: Business Environment Ratings - Autos Industry Asia Pacific
Industry Forecast Scenario
Production and Sales
Table: India Autos Sector - Historical Data And Forecasts 16
Trade
Table: India Autos Sector - Historical Data And Forecasts 18
Economic Contribution
Table: India Autos Sector - Historical Data And Forecasts 19
Macroeconomic Forecast Scenario
Table: India Economic Activity
Competitive Landscape
Market Overview
Industry Developments
Manufacturers - Passenger Cars
Table: India Domestic Passenger Vehicle Sales, March-February (CBUs)
Segment Developments
Alternative Fuel
Premium Segment
Commercial Segment
Table: India Commercial Vehicle Sales (CBUs)
Table: India Commercial Vehicle Production (CBUs)
Commercial Vehicle Segment Developments
Suppliers
Company Monitor
Honda Asia Pacific Regional Overview
Table: Honda Investments In Asia Pacific
Table: Honda Asia Pacific Sales By Country 2007
Company Profiles
Maruti Suzuki
Tata Motors
Hyundai
Mahindra & Mahindra
Simulating A ‘Deep’ US Recession
USA
World
EUROZONE
Asia Ex-Japan
China
Mexico
Africa
Asia Pacific Automotives Recession Scenario
Table: Cumulative Difference In Vehicle Sales (US$bn) In US Recession Scenario By Market
BMI Forecast Modelling
Automobile Industry
Sources

Abstract

After becoming one of the world’s fastest growing automotive markets, India has started to show the first signs of slowing down in the early months of FY2008/09. Although sales for April to June were on a par with the same period of the previous financial year, with growth of 12.4% year-on-year (y-o-y) compared with 12.7% in the first quarter of FY2007/08, sales growth of 6.1% y-o-y for the month of June itself was the lowest growth for the new financial year so far. However, BMI suggests in its recently published India Automotives Report, that the trend is not a negative one for all segments of the industry.

The commercial vehicle segment grew by 13.5% in June, bolstered by bus orders from state transport companies. Similarly, sales of motorcycles in India have recovered from the 11.9% drop in the last financial year, growing by 8.3% y-o-y in June. All in all, this deceleration in sales growth fits with BMI's expectation of a drop in growth over a two year period from 23% in the year ended March 2007 to around 11.6% for the current financial year, with growth in the passenger car segment staying flat at around 12% y-o-y. Indeed, the growth of the commercial segment has attracted significant investment to India, with Germany’s Daimler teaming up with domestic two-wheeler specialist Hero Group to build a INR30bn (US$700mn) truck plant.

India’s continued draw as an investment destination is underlined by its fourth place in BMI’s new Business Environment Ratings for the automotive industry in Asia Pacific, with a score of 58.6 from a potential 100. Areas for improvement, however, include the market’s regulatory environment. Although the country scores well for the government’s ‘green’ stance on encouraging the purchase of smaller vehicles, hybrids are still made prohibitively expensive by the high tax on all imported vehicles. This is easily offset by the country’s production and sales growth potential, although a low score for its Country Structure (again caused by a large gap between wealthy towns and poorer rural areas) acts as a restriction on future penetration rates.

Consumer trends within the industry are reflected in the competitive landscape, with some of the strongest growth for the first quarter of the new financial year coming from producers of small cars and two-wheelers. Maruti Suzuki, which dominated the market in the last financial year with a market share of over 50%, registered growth of 12% for domestic sales and 38% for exports, maintaining its market leadership. Hero Honda, meanwhile, recorded its highest ever sales in June as two- and three-wheelers once again become the cheaper viable alternative to cars.

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