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OTC Healthcare in Turkey to 2011

Published by: Datamonitor

Published: Aug. 11, 2008 - 182 Pages


Table of Contents


Chapter 1 EXECUTIVE SUMMARY
Summary Market Level - OTC Healthcare
Summary category level - Analgesics
Summary category level - Cough and Cold Preparations
Summary category level - Traditional Medicines
Summary category level - First Aid Kits
Summary category level - Indigestion Preparations
Summary category level - Vitamins and Minerals
Summary category level - Plasters & Bandages
Summary category level - Medicated Skin Products
Summary category level - Other OTC Healthcare Products
Summary category level - Topical OTC Medicines
Chapter 2 INTRODUCTION
What is this report about?
How to use this report
Market Definition
Chapter 3 MARKET OVERVIEW
Value Analysis, 2001-2006
Value Analysis, 2006-2011
Value Analysis, US$ 2001-2006
Value Analysis, US$ 2006-2011
Company and Brand Share Analysis
Expenditure & consumption per capita
Chapter 4 LEADING COMPANY PROFILES
Novartis AG
Chapter 5 CATEGORY ANALYSIS - ANALGESICS
Value Analysis, 2001-2006
Value Analysis, 2006-2011
Value Analysis, US$ 2001-2006
Value Analysis, US$ 2006-2011
Company and Brand Share Analysis
Expenditure & consumption per capita
Chapter 6 CATEGORY ANALYSIS - COUGH AND COLD PREPARATIONS
Value Analysis, 2001-2006
Value Analysis, 2006-2011
Value Analysis, US$ 2001-2006
Value Analysis, US$ 2006-2011
Company and Brand Share Analysis
Expenditure & consumption per capita
Chapter 7 CATEGORY ANALYSIS - TRADITIONAL MEDICINES
Value Analysis, 2001-2006
Value Analysis, 2006-2011
Value Analysis, US$ 2001-2006
Value Analysis, US$ 2006-2011
Company and Brand Share Analysis
Expenditure & consumption per capita
Chapter 8 CATEGORY ANALYSIS - FIRST AID KITS
Value Analysis, 2001-2006
Value Analysis, 2006-2011
Value Analysis, US$ 2001-2006
Value Analysis, US$ 2006-2011
Company and Brand Share Analysis
Expenditure & consumption per capita
Chapter 9 CATEGORY ANALYSIS - INDIGESTION PREPARATIONS
Value Analysis, 2001-2006
Value Analysis, 2006-2011
Value Analysis, US$ 2001-2006
Value Analysis, US$ 2006-2011
Company and Brand Share Analysis
Expenditure & consumption per capita
Chapter 10 CATEGORY ANALYSIS - VITAMINS AND MINERALS
Value Analysis, 2001-2006
Value Analysis, 2006-2011
Value Analysis, US$ 2001-2006
Value Analysis, US$ 2006-2011
Company and Brand Share Analysis
Expenditure & consumption per capita
Chapter 11 CATEGORY ANALYSIS - PLASTERS & BANDAGES
Value Analysis, 2001-2006
Value Analysis, 2006-2011
Value Analysis, US$ 2001-2006
Value Analysis, US$ 2006-2011
Company and Brand Share Analysis
Expenditure & consumption per capita
Chapter 12 CATEGORY ANALYSIS - MEDICATED SKIN PRODUCTS
Value Analysis, 2001-2006
Value Analysis, 2006-2011
Value Analysis, US$ 2001-2006
Value Analysis, US$ 2006-2011
Company and Brand Share Analysis
Expenditure & consumption per capita
Chapter 13 CATEGORY ANALYSIS - OTHER OTC HEALTHCARE PRODUCTS
Value Analysis, 2001-2006
Value Analysis, 2006-2011
Value Analysis, US$ 2001-2006
Value Analysis, US$ 2006-2011
Company and Brand Share Analysis
Expenditure & consumption per capita
Chapter 14 CATEGORY ANALYSIS - TOPICAL OTC MEDICINES
Value Analysis, 2001-2006
Value Analysis, 2006-2011
Value Analysis, US$ 2001-2006
Value Analysis, US$ 2006-2011
Company and Brand Share Analysis
Expenditure & consumption per capita
Chapter 15 COUNTRY COMPARISON
Value
Market Share
Chapter 16 NEW PRODUCT DEVELOPMENT
Product launches over time
Recent product launches
Chapter 17 TURKEY SOCIOECONOMIC PROFILE
Country Overview
Key Facts
Political Overview
Turkey Economic Overview
Chapter 18 TURKEY MACROECONOMIC PROFILE
Macroeconomic Indicators
Chapter 19 RESEARCH METHODOLOGY
Methodology overview
Secondary research
Market modelling
Primary research
Data finalisation
Ongoing research
Chapter 20 APPENDIX
Future readings
How to contact experts in your industry
LIST OF FIGURES
Figure 1: Turkey OTC Healthcare value & value forecast, 2001-2011 (TRL m, nominal prices)
Figure 2: Turkey OTC Healthcare category growth comparison, by value, 2001-2011
Figure 3: Turkey OTC Healthcare company share, by value, 2005-2006 (%)
Figure 4: Turkey Analgesics value & value forecast, 2001-2011 (TRL m, nominal prices)
Figure 5: Turkey Analgesics category growth comparison, by value, 2001-2011
Figure 6: Turkey Analgesics company share, by value, 2005-2006 (%)
Figure 7: Turkey Cough and Cold Preparations value & value forecast, 2001-2011 (TRL m, nominal prices)
Figure 8: Turkey Cough and Cold Preparations category growth comparison, by value, 2001-2011
Figure 9: Turkey Cough and Cold Preparations company share, by value, 2005-2006 (%)
Figure 10: Turkey Traditional Medicines value & value forecast, 2001-2011 (TRL m, nominal prices)
Figure 11: Turkey Traditional Medicines company share, by value, 2005-2006 (%)
Figure 12: Turkey First Aid Kits value & value forecast, 2001-2011 (TRL m, nominal prices)
Figure 13: Turkey First Aid Kits company share, by value, 2005-2006 (%)
Figure 14: Turkey Indigestion Preparations value & value forecast, 2001-2011 (TRL m, nominal prices)
Figure 15: Turkey Indigestion Preparations category growth comparison, by value, 2001-2011
Figure 16: Turkey Indigestion Preparations company share, by value, 2005-2006 (%)
Figure 17: Turkey Vitamins and Minerals value & value forecast, 2001-2011 (TRL m, nominal prices)
Figure 18: Turkey Vitamins and Minerals category growth comparison, by value, 2001-2011
Figure 19: Turkey Vitamins and Minerals company share, by value, 2005-2006 (%)
Figure 20: Turkey Plasters & Bandages value & value forecast, 2001-2011 (TRL m, nominal prices)
Figure 21: Turkey Plasters & Bandages category growth comparison, by value, 2001-2011
Figure 22: Turkey Plasters & Bandages company share, by value, 2005-2006 (%)
Figure 23: Turkey Medicated Skin Products value & value forecast, 2001-2011 (TRL m, nominal prices)
Figure 24: Turkey Medicated Skin Products category growth comparison, by value, 2001-2011
Figure 25: Turkey Medicated Skin Products company share, by value, 2005-2006 (%)
Figure 26: Turkey Other OTC Healthcare Products value & value forecast, 2001-2011 (TRL m, nominal prices)
Figure 27: Turkey Other OTC Healthcare Products category growth comparison, by value, 2001-2011
Figure 28: Turkey Other OTC Healthcare Products company share, by value, 2005-2006 (%)
Figure 29: Turkey Topical OTC Medicines value & value forecast, 2001-2011 (TRL m, nominal prices)
Figure 30: Turkey Topical OTC Medicines category growth comparison, by value, 2001-2011
Figure 31: Turkey Topical OTC Medicines company share, by value, 2005-2006 (%)
Figure 32: Global OTC Healthcare market split (value terms, 2006) - Top 5 countries
Figure 33: Global OTC Healthcare market value, 2001 - 2006 (Top 5 countries)
Figure 34: Map of Turkey
Figure 35: Annual data review process
LIST OF TABLES
Table 1: OTC Healthcare category definitions
Table 2: Turkey OTC Healthcare value, 2001-2006 (TRL m, nominal prices)
Table 3: Turkey OTC Healthcare value forecast, 2006-2011 (TRL m, nominal prices)
Table 4: Turkey OTC Healthcare value, 2001-2006 (US$ m nominal prices)
Table 5: Turkey OTC Healthcare value forecast, 2006-2011 (US$ m nominal prices)
Table 6: Turkey OTC Healthcare brand share, by value, 2005-2006 (%)
Table 7: Turkey OTC Healthcare value, by brand 2005-2006 (TRL m nominal prices)
Table 8: Turkey OTC Healthcare company share by value, 2005-2006 (%)
Table 9: Turkey OTC Healthcare value, by company, 2005-2006 (TRL m nominal prices)
Table 10: Turkey OTC Healthcare expenditure per capita, 2001-2006 (TRL, nominal prices)
Table 11: Turkey OTC Healthcare forecast expenditure per capita, 2006-2011 (TRL, nominal prices)
Table 12: Turkey OTC Healthcare expenditure per capita, 2001-2006 (US$ nominal prices)
Table 13: Turkey OTC Healthcare forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 14: Novartis AG Key Facts
Table 15: Turkey Analgesics value, 2001-2006 (TRL m, nominal prices)
Table 16: Turkey Analgesics value forecast, 2006-2011 (TRL m, nominal prices)
Table 17: Turkey Analgesics value, 2001-2006 (US$ m nominal prices)
Table 18: Turkey Analgesics value forecast, 2006-2011 (US$ m nominal prices)
Table 19: Turkey Analgesics brand share, by value, 2005-2006 (%)
Table 20: Turkey Analgesics value, by brand 2005-2006 (TRL m nominal prices)
Table 21: Turkey Analgesics company share by value, 2005-2006 (%)
Table 22: Turkey Analgesics value, by company, 2005-2006 (TRL m nominal prices)
Table 23: Turkey Analgesics expenditure per capita, 2001-2006 (TRL, nominal prices)
Table 24: Turkey Analgesics forecast expenditure per capita, 2006-2011 (TRL, nominal prices)
Table 25: Turkey Analgesics expenditure per capita, 2001-2006 (US$ nominal prices)
Table 26: Turkey Analgesics forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 27: Turkey Cough and Cold Preparations value, 2001-2006 (TRL m, nominal prices)
Table 28: Turkey Cough and Cold Preparations value forecast, 2006-2011 (TRL m, nominal prices)
Table 29: Turkey Cough and Cold Preparations value, 2001-2006 (US$ m nominal prices)
Table 30: Turkey Cough and Cold Preparations value forecast, 2006-2011 (US$ m nominal prices)
Table 31: Turkey Cough and Cold Preparations brand share, by value, 2005-2006 (%)
Table 32: Turkey Cough and Cold Preparations value, by brand 2005-2006 (TRL m nominal prices)
Table 33: Turkey Cough and Cold Preparations company share by value, 2005-2006 (%)
Table 34: Turkey Cough and Cold Preparations value, by company, 2005-2006 (TRL m nominal prices)
Table 35: Turkey Cough and Cold Preparations expenditure per capita, 2001-2006 (TRL, nominal prices)
Table 36: Turkey Cough and Cold Preparations forecast expenditure per capita, 2006-2011 (TRL, nominal prices)
Table 37: Turkey Cough and Cold Preparations expenditure per capita, 2001-2006 (US$ nominal prices)
Table 38: Turkey Cough and Cold Preparations forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 39: Turkey Traditional Medicines value, 2001-2006 (TRL m, nominal prices)
Table 40: Turkey Traditional Medicines value forecast, 2006-2011 (TRL m, nominal prices)
Table 41: Turkey Traditional Medicines value, 2001-2006 (US$ m nominal prices)
Table 42: Turkey Traditional Medicines value forecast, 2006-2011 (US$ m nominal prices)
Table 43: Turkey Traditional Medicines brand share, by value, 2005-2006 (%)
Table 44: Turkey Traditional Medicines value, by brand 2005-2006 (TRL m nominal prices)
Table 45: Turkey Traditional Medicines company share by value, 2005-2006 (%)
Table 46: Turkey Traditional Medicines value, by company, 2005-2006 (TRL m nominal prices)
Table 47: Turkey Traditional Medicines expenditure per capita, 2001-2006 (TRL, nominal prices)
Table 48: Turkey Traditional Medicines forecast expenditure per capita, 2006-2011 (TRL, nominal prices)
Table 49: Turkey Traditional Medicines expenditure per capita, 2001-2006 (US$ nominal prices)
Table 50: Turkey Traditional Medicines forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 51: Turkey First Aid Kits value, 2001-2006 (TRL m, nominal prices)
Table 52: Turkey First Aid Kits value forecast, 2006-2011 (TRL m, nominal prices)
Table 53: Turkey First Aid Kits value, 2001-2006 (US$ m nominal prices)
Table 54: Turkey First Aid Kits value forecast, 2006-2011 (US$ m nominal prices)
Table 55: Turkey First Aid Kits brand share, by value, 2005-2006 (%)
Table 56: Turkey First Aid Kits value, by brand 2005-2006 (TRL m nominal prices)
Table 57: Turkey First Aid Kits company share by value, 2005-2006 (%)
Table 58: Turkey First Aid Kits value, by company, 2005-2006 (TRL m nominal prices)
Table 59: Turkey First Aid Kits expenditure per capita, 2001-2006 (TRL, nominal prices)
Table 60: Turkey First Aid Kits forecast expenditure per capita, 2006-2011 (TRL, nominal prices)
Table 61: Turkey First Aid Kits expenditure per capita, 2001-2006 (US$ nominal prices)
Table 62: Turkey First Aid Kits forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 63: Turkey Indigestion Preparations value, 2001-2006 (TRL m, nominal prices)
Table 64: Turkey Indigestion Preparations value forecast, 2006-2011 (TRL m, nominal prices)
Table 65: Turkey Indigestion Preparations value, 2001-2006 (US$ m nominal prices)
Table 66: Turkey Indigestion Preparations value forecast, 2006-2011 (US$ m nominal prices)
Table 67: Turkey Indigestion Preparations brand share, by value, 2005-2006 (%)
Table 68: Turkey Indigestion Preparations value, by brand 2005-2006 (TRL m nominal prices)
Table 69: Turkey Indigestion Preparations company share by value, 2005-2006 (%)
Table 70: Turkey Indigestion Preparations value, by company, 2005-2006 (TRL m nominal prices)
Table 71: Turkey Indigestion Preparations expenditure per capita, 2001-2006 (TRL, nominal prices)
Table 72: Turkey Indigestion Preparations forecast expenditure per capita, 2006-2011 (TRL, nominal prices)
Table 73: Turkey Indigestion Preparations expenditure per capita, 2001-2006 (US$ nominal prices)
Table 74: Turkey Indigestion Preparations forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 75: Turkey Vitamins and Minerals value, 2001-2006 (TRL m, nominal prices)
Table 76: Turkey Vitamins and Minerals value forecast, 2006-2011 (TRL m, nominal prices)
Table 77: Turkey Vitamins and Minerals value, 2001-2006 (US$ m nominal prices)
Table 78: Turkey Vitamins and Minerals value forecast, 2006-2011 (US$ m nominal prices)
Table 79: Turkey Vitamins and Minerals brand share, by value, 2005-2006 (%)
Table 80: Turkey Vitamins and Minerals value, by brand 2005-2006 (TRL m nominal prices)
Table 81: Turkey Vitamins and Minerals company share by value, 2005-2006 (%)
Table 82: Turkey Vitamins and Minerals value, by company, 2005-2006 (TRL m nominal prices)
Table 83: Turkey Vitamins and Minerals expenditure per capita, 2001-2006 (TRL, nominal prices)
Table 84: Turkey Vitamins and Minerals forecast expenditure per capita, 2006-2011 (TRL, nominal prices)
Table 85: Turkey Vitamins and Minerals expenditure per capita, 2001-2006 (US$ nominal prices)
Table 86: Turkey Vitamins and Minerals forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 87: Turkey Plasters & Bandages value, 2001-2006 (TRL m, nominal prices)
Table 88: Turkey Plasters & Bandages value forecast, 2006-2011 (TRL m, nominal prices)
Table 89: Turkey Plasters & Bandages value, 2001-2006 (US$ m nominal prices)
Table 90: Turkey Plasters & Bandages value forecast, 2006-2011 (US$ m nominal prices)
Table 91: Turkey Plasters & Bandages brand share, by value, 2005-2006 (%)
Table 92: Turkey Plasters & Bandages value, by brand 2005-2006 (TRL m nominal prices)
Table 93: Turkey Plasters & Bandages company share by value, 2005-2006 (%)
Table 94: Turkey Plasters & Bandages value, by company, 2005-2006 (TRL m nominal prices)
Table 95: Turkey Plasters & Bandages expenditure per capita, 2001-2006 (TRL, nominal prices)
Table 96: Turkey Plasters & Bandages forecast expenditure per capita, 2006-2011 (TRL, nominal prices)
Table 97: Turkey Plasters & Bandages expenditure per capita, 2001-2006 (US$ nominal prices)
Table 98: Turkey Plasters & Bandages forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 99: Turkey Medicated Skin Products value, 2001-2006 (TRL m, nominal prices)
Table 100: Turkey Medicated Skin Products value forecast, 2006-2011 (TRL m, nominal prices)
Table 101: Turkey Medicated Skin Products value, 2001-2006 (US$ m nominal prices)
Table 102: Turkey Medicated Skin Products value forecast, 2006-2011 (US$ m nominal prices)
Table 103: Turkey Medicated Skin Products brand share, by value, 2005-2006 (%)
Table 104: Turkey Medicated Skin Products value, by brand 2005-2006 (TRL m nominal prices)
Table 105: Turkey Medicated Skin Products company share by value, 2005-2006 (%)
Table 106: Turkey Medicated Skin Products value, by company, 2005-2006 (TRL m nominal prices)
Table 107: Turkey Medicated Skin Products expenditure per capita, 2001-2006 (TRL, nominal prices)
Table 108: Turkey Medicated Skin Products forecast expenditure per capita, 2006-2011 (TRL, nominal prices)
Table 109: Turkey Medicated Skin Products expenditure per capita, 2001-2006 (US$ nominal prices)
Table 110: Turkey Medicated Skin Products forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 111: Turkey Other OTC Healthcare Products value, 2001-2006 (TRL m, nominal prices)
Table 112: Turkey Other OTC Healthcare Products value forecast, 2006-2011 (TRL m, nominal prices)
Table 113: Turkey Other OTC Healthcare Products value, 2001-2006 (US$ m nominal prices)
Table 114: Turkey Other OTC Healthcare Products value forecast, 2006-2011 (US$ m nominal prices)
Table 115: Turkey Other OTC Healthcare Products brand share, by value, 2005-2006 (%)
Table 116: Turkey Other OTC Healthcare Products value, by brand 2005-2006 (TRL m nominal prices)
Table 117: Turkey Other OTC Healthcare Products company share by value, 2005-2006 (%)
Table 118: Turkey Other OTC Healthcare Products value, by company, 2005-2006 (TRL m nominal prices)
Table 119: Turkey Other OTC Healthcare Products expenditure per capita, 2001-2006 (TRL, nominal prices)
Table 120: Turkey Other OTC Healthcare Products forecast expenditure per capita, 2006-2011 (TRL, nominal prices)
Table 121: Turkey Other OTC Healthcare Products expenditure per capita, 2001-2006 (US$ nominal prices)
Table 122: Turkey Other OTC Healthcare Products forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 123: Turkey Topical OTC Medicines value, 2001-2006 (TRL m, nominal prices)
Table 124: Turkey Topical OTC Medicines value forecast, 2006-2011 (TRL m, nominal prices)
Table 125: Turkey Topical OTC Medicines value, 2001-2006 (US$ m nominal prices)
Table 126: Turkey Topical OTC Medicines value forecast, 2006-2011 (US$ m nominal prices)
Table 127: Turkey Topical OTC Medicines brand share, by value, 2005-2006 (%)
Table 128: Turkey Topical OTC Medicines value, by brand 2005-2006 (TRL m nominal prices)
Table 129: Turkey Topical OTC Medicines company share by value, 2005-2006 (%)
Table 130: Turkey Topical OTC Medicines value, by company, 2005-2006 (TRL m nominal prices)
Table 131: Turkey Topical OTC Medicines expenditure per capita, 2001-2006 (TRL, nominal prices)
Table 132: Turkey Topical OTC Medicines forecast expenditure per capita, 2006-2011 (TRL, nominal prices)
Table 133: Turkey Topical OTC Medicines expenditure per capita, 2001-2006 (US$ nominal prices)
Table 134: Turkey Topical OTC Medicines forecast expenditure per capita, 2006-2011 (US$ nominal prices)
Table 135: Global OTC Healthcare market value, 2006
Table 136: Global OTC Healthcare market split (value terms (US$ m), 2006) - Top 5 countries
Table 137: Leading players - Top 5 countries
Table 138: Turkey OTC Healthcare new product launches (reports) and SKUs, by company 2006
Table 139: Turkey OTC Healthcare new product launches (reports), by Package tags or Claims 2006
Table 140: Turkey OTC Healthcare new product launches (reports) - Recent 5 launches
Table 141: Turkey Key Facts
Table 142: Turkey population, by age group, 2000-2005 (millions)
Table 143: Turkey population forecast, by age group, 2005-2010 (millions)
Table 144: Turkey population, by gender, 2000-2005 (millions)
Table 145: Turkey population forecast, by gender, 2005-2010 (millions)
Table 146: Turkey real GDP, 2000-2005 (TRL bn, 2005 prices)
Table 147: Turkey real GDP forecast, 2005-2010 (TRL bn, 2005 prices)
Table 148: Turkey nominal GDP, 2000-2005 (TRL bn, nominal prices)
Table 149: Turkey real GDP, 2000-2005 (US$ bn, 2005 prices)
Table 150: Turkey real GDP forecast, 2005-2010 (US$ bn, 2005 prices)
Table 151: Turkey consumer price index, 2000-2005 (2000=100)
Table 152: Turkey consumer price index, 2005-2010 (2000=100)
Table 153: Turkey exchange rate, 2000-2005

Abstract

Introduction

This databook is a detailed information resource covering all the key data points on OTC Healthcare in Turkey. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope
  • Contains information on:Analgesics,Cough & cold,Indigestion,Medicated skin products,Traditional medicines,Vitamins & Other OTC healthcare products
  • Provides market value, volume, expenditure and consumption data by market, segment and subsegment
  • Includes company and brand share data by categories
Highlights

The market for OTC Healthcare in Turkey increased between 2001-2006, growing at an average annual rate of 8.0%.

The leading company in the market in 2006 was Abdi Ibrahim Ilaç Sanayi ve Tic. A.S. The second-largest player was Novartis AG with Reckitt Benckiser plc in third place.

Reasons to Purchase
  • Discover the major quantitative trends affecting the OTC Healthcare markets
  • Understand consumers' consumption and expenditure patterns
  • Understand the future direction of the market with reliable historical data and full five year forecasting


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