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ASEAN Online Gaming 2008-2012 Forecast and Analysis

Published by: IDC

Published: Jul. 22, 2008 - 53 Pages


Table of Contents


Table of Contents

IDC Opinion

In This Study

Methodology

Executive Summary

Situation Overview

Indonesia Online Gaming Market Overview

Table: Indonesia Online Gaming Market by Service Providers, 2006-2007(US$M)

Indonesia Online Gaming Market Dynamics

Driver

Inhibitors

Malaysia Online Gaming Market Overview

Table: Malaysia Online Gaming Market by Service Providers, 2006-2007(US$M)

Malaysia Online Gaming Market Dynamics

Drivers

Inhibitors

Philippines Online Gaming Market Overview

Table: Philippines Online Gaming Market by Service Providers, 2006-2007(US$M)

Philippines Online Gaming Market Dynamics

Drivers

Inhibitors

Singapore Online Gaming Market Overview

Table: Singapore Online Gaming Market by Service Providers, 2006-2007(US$M)

Singapore Online Gaming Market Dynamics

Drivers

Inhibitors

Thailand Online Gaming Market Overview

Table: Thailand Online Gaming Market by Service Providers, 2006-2007(US$M)

Thailand Online Gaming Market Dynamics

Drivers

Inhibitors

Vietnam Online Gaming Market Overview

Table: Vietnam Online Gaming Market by Service Providers, 2006-2007(US$M)

Vietnam Online Gaming Market Dynamics

Drivers

Inhibitors

Future Outlook

Forecast and Assumptions

Indonesia Online Gaming Market

Table: Indonesia Online Gaming Industry Forecast, 2007-2012

Table: Indonesia Online Gaming Industry Forecast by Business Model, 2007-2012

Malaysia Online Gaming Market

Table: Malaysia Online Gaming Industry Forecast, 2007-2012

Table: Malaysia Online Gaming Industry Forecast by Business Model, 2007-2012

Philippines Online Gaming Market

Table: Philippines Online Gaming Industry Forecast, 2007-2012

Table: Philippines Online Gaming Industry Forecast by Business Model, 2007-2012

Singapore Online Gaming Market

Table: Singapore Online Gaming Industry Forecast, 2007-2012

Table: Singapore Online Gaming Industry Forecast by Business Model, 2007-2012

Thailand Online Gaming Market

Table: Thailand Online Gaming Industry Forecast, 2007-2012

Table: Thailand Online Gaming Industry Forecast by Business Model, 2007-2012

Vietnam Online Gaming Market

Table: Vietnam Online Gaming Industry Forecast, 2007-2012

Table: Vietnam Online Gaming Industry Forecast by Business Model, 2007-2012

Table: Key Forecast Assumptions for ASEAN Online Gaming, 2007-2012

Market Context

Table: Indonesia Online Gaming Subscription Revenue 2005-2012 Forecast: Comparison of 2007 and 2008 Forecasts (US$M)

Figure: Indonesia Online Gaming Subscription Revenue 2005-2012 Forecast: Comparison of 2007 and 2008 Forecasts

Table: Malaysia Online Gaming Subscription Revenue 2005-2012 Forecast: Comparison of 2007 and 2008 Forecasts (US$M)

Figure: Malaysia Online Gaming Subscription Revenue 2005-2012 Forecast: Comparison of 2007 and 2008 Forecasts

Table: Philippines Online Gaming Subscription Revenue 2005-2012 Forecast, Comparison of 2007 and 2008 Forecasts (US$M)

Figure: Philippines Online Gaming Subscription Revenue 2005-2012 Forecast: Comparison of 2007 and 2008 Forecasts

Table: Singapore Online Gaming Subscription Revenue 2005-2012 Forecast: Comparison of 2007 and 2008 Forecasts (US$M)

Figure: Singapore Online Gaming Subscription Revenue 2005-2012 Forecast: Comparison of 2007 and 2008 Forecasts

Table: Thailand Online Gaming Subscription Revenue 2005-2012 Forecast: Comparison of 2007 and 2008 Forecasts (US$M)

Figure: Thailand Online Gaming Subscription Revenue 2005-2012 Forecast: Comparison of 2007 and 2008 Forecasts

Table: Vietnam Online Gaming Subscription Revenue 2005-2012 Forecast: Comparison of 2007 and 2008 Forecasts (US$M)

Figure: Vietnam Online Gaming Subscription Revenue 2005-2012 Forecast: Comparison of 2007 and 2008 Forecasts

Essential Guidance

Outlook for the Future

Indonesia Online Gaming Market

Malaysia Online Gaming Market

Philippines Online Gaming Market

Singapore Online Gaming Market

Thailand Online Gaming Market

Vietnam Online Gaming Market

Learn More

Related Research

Definition

Online Games

Casual Games

Serious Games

Subscription

Online Gamers

Synopsis

Abstract

This IDC study provides a bottom-up sizing of and 2008-2012 forecasts for the online gaming subscription market in 2007. Historical and forecast revenue data is shown for the ASEAN market (comprising the Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam). This study also contains vendor-specific revenue and market shares by country.

"The ASEAN online gaming region continued to pick up pace in 2007, attracting more foreign investments from the comparatively saturated North Asia gaming region. Further movement into the free-to-play business model has seen the MMORPG genre strengthen its foothold in the ASEAN online gaming market. With unlimited play times now being available for no cost at all, hardcore gamers have been more inclined to spend more money on virtual items. Service providers (SPs)' strategies in diversifying their virtual item range have seen a strong reaction from the gaming community, with highly customizable items drawing in recurring revenue that eventually overtook the monthly subscription revenue," says Sae-Soon Quah, market analyst, IDC Malaysia.



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